Chorus by ZoomInfo vs. Gong vs. Salesloft

One scenario where Chorus by ZoomInfo is well suited is when our team is trying to identify patterns (common objections, frequent competitor mentions, concerns that clients raise). ZoomInfo offers trend analysis, market intelligence, and topic tracking that reveals patterns across conversations. This has allowed us to adapt and update our processes to address these patterns

Incentivized

Gong is a wonderful tool to be able to make sure that a call is recorded properly with next steps highlighted by an AI once the transcript has been processed. Our organization uses the clip functionality quite often to share a prospect question internally with the appropriate parties, and the sales and CS teams have it synced to SFDC so they can see the opportunity value associated with each call.

Incentivized

I find it to be the best resource for scheduling calls with clients. Specifically when the call includes multiple people using Salesloft, it's so simple and easy to use to send open times to client and then to be able to send active links to the client where with one click the calendar invite shows up on my calendar? it's the best most efficient tool I have in my toolbelt at the moment. When it comes to logging, it's also simple but I wish I could add a contact to SL from the Microsoft integration.

Incentivized

• Great job on putting the conversion metrics. It's a big help knowing our metrics in every meeting.
• We learned what areas need to be improved and also the strength we had during that conversation.
• It also provides the length of speech of each participants.

Incentivized

• The history is quite useful in many aspects of my daily work, as I have a complete and detailed view of transcribed calls and email summaries of previously exchanged emails.
• It's like an assistant; I can receive email reminders about things discussed during a video call, such as the upcoming date of a scheduled meeting or notes on certain key aspects the client needs for their order.
• I can share calls through Gong with my clients. This gives me an added advantage, allowing the client to have reminders or a record of what was discussed without having to worry about manually taking notes.
• The interface is complex but easy to learn, has many assistant-like features, and can also be integrated into many calling platforms, such as Zoom.

Incentivized

• Salesloft enables us to outreach at scale.
• Salesloft helps us identify our warmest, most buyer ready prospects to streamline our outreach.
• Salesloft helps us to identify quickly areas to course correct and provides the necessary data to do that.
• Salesloft also surfaces data around outreach so we can ensure we are targeting our team with sensible KPIs that connect to our business goals.

Incentivized

• Sometimes there were issues with the 3-minute delay for Chorus joining a live meeting.
• Occasionally, deliverables were assigned to the wrong person in the summary if their voices were similar or if they were on the same audio.
• Occasionally, the Chorus had problems picking up on what someone was saying. This was likely due to user error but caused gaps in the conversation recording and transcript.

Incentivized

• AI analysis - I'd love to see some more proactive analysis or the ability to set warning signs.
• Cross-account analysis - I'd like to be able to run the Gong prompts across a set of customers or all calls within a certain range
• Ease of Zapier accesss - I'd love to see even more connections built to Zapier.

Incentivized

• Would be nice to have custom reporting available. Coming from Salesforce, the included canned reports are useful but I like to roll my sleeves up and build exactly what I want.
• Conversations will record meetings booked via MSTeams but requires the BDR/SDR to hit record. Other solutions (e.g. Chorus.ai) join as a participant and don't require a user hitting the "record" button. We have to change our flow to make this work and it is a bit clunky.

It's hard for me to give anything more than a 5 at this point. The primary reason is that we have only used it for a few months and I'm still getting a feel for the level of value it provides both to me and the team. In 4 or 5 months I'll have a better understanding of its value long term

Incentivized

Gong is one of the best if not the best tools we have in or tech stack in terms of ROI and ease of use. The ai features that have been released over the past year have continued to add value and are not just shiny new features that don't get used. It is also an easy to use platform for our sales and customer success reps, takes very little time to become proficient in. The deal boards also provide great visibility into opps for management and leadership

Incentivized

SalesLoft is absolutely VITAL to our daily operations. We could not function without it or a program like it. Speaking as a Sales Person who has had to operate without a product like this, the difference is night and day. The ability to stay organized, automate tasks, easily log activities and notes, review calls, and coach team members is an absolute gamechanger.

Incentivized

This was sold internally as something that would help us be more efficient. I had high hopes that the speech-to-text feature would be useful for getting call notes/next steps, etc documented. But due to the limitations of the software, these things would take longer using Chorus than if I just write things down manually - disappointing.

By default it automatically provides a lot of proactive information. Out of the box you can get a lot of value from what gets recorded with minimal setting adjustment. The effort you put in to enhancing it just makes it all the more powerful but you do not have to have a dedicated admin to get basic usage out of it.

Incentivized

Drift was extremely easy for both our demand gen team and SDR to jump right into. It was feature rich and purpose-built for marketers—it was remarkably easy to connect our marketing automation, CRM, and more to the platform and get everything to work together. Now the ability to create digital experiences and conversation landing pages is democratized—empowering our team to do better work and provide better prospect/customer experience.

The availability is pretty good, we do sometimes have errors or delays in syncing activities but nothing that has been too detrimental to our workflow. Most recently we had an issue with Lofting through Outlook due to a change in security token that took a few weeks to resolve but it is fixed now.

Incentivized

Yes timely and easy to use. The only delays we have are when we run our big month sales blitz and activities take some time to sync to the reporting as well as SalesForce

Incentivized

I personally have not had too many major issues with Chorus, but the times that I have reached out to their customer support team I have always received great responses in a very timely manner. Their support team is trained in a very polite way and cares about resolving your issue. They are knowledgeable and helpful and the customer service line does not take long to connect to a real individual.

I give them a 10 because, I have been using Gong for over a year now and have never had issues or concerns go un resolved in a day or two. Their communication is impeccable and their tech support is very hands on and prompt

Incentivized

The support team was very responsive but at the end of the day they took a long time to fix our issue. The issue did get fixed, though, so that is what matters. Very nice people who are there to help in any way they can.

We had some virtual training with our CSM which was very well constructed. It took some time to get into the full swing of things but with a few weeks of hands on experience I was feeling confidant. The SL team was always available to answer questions or jump an a call to walk us through stuff. I also used the Customer Help Center for a few self guided learnings on how to use specific features related to reporting and team management.

Incentivized

Like I noted in the other category, it has been smooth for the most part. But we really do enjoy the hard work of our CSM and everything he has been able to provide us in terms of support.

Incentivized

This is nothing something I'm able to answer

Incentivized

must invest time and effort in define the best way to integration with Salesforce in order to get data visualization

Incentivized

We looked at Gong but went with Chorus by ZoomInfo because it felt more practical for our team. Gong has great analytics, but Chorus by ZoomInfo fit better into our existing tech stack and budget. The deal notifications, scorecards, and integrations with Zoom and Salesforce made it the smarter pick. Overall, Chorus by ZoomInfo gives us the insights we need without feeling like overkill or another heavy lift.

Incentivized

I've used Chorus at a past company. It seems to do the transcriptions similarly accurately to Gong. Good enough call recording. The call feedback can be done too although maybe not as easily. I do not believe Chorus can create call playlists. I do feel there are a lot less analytics pieces to Chorus too. There are many feature addons in Gong to help sales motions.

Salesloft blows outreach out of the water in all aspects. One of the biggest issues I had was their unwillingness to listen to customer feedback. I had requested several small changes to be made when I had previously used the platform that unfortunately fell onto deff ears. I am much happier using Salesloft and the positive results I've experienced are a direct result of that.

Incentivized

I was not involved with the process

Incentivized

The scalability was pretty good, we started with 4 or 5 users on one team and scaled into 30+ members across 3 teams

Incentivized

I was not involved with the process

Incentivized

• Improved ramp time for new joiners in my team so that they can easily watch their calls and get feedback
• Improved ramp time for new joiners in my team so that they can easily watch other people's calls and get inspiration
• Sales training improvement so that we can focus on listening time

Incentivized

• saves a lot of time, mainly thanks to call summaries & next steps as well as workflows allowing to automate communication
• I could say that generally speaking it does increase revenue because you can do more work in the same period of time > more leads, more opportunities, more sales

Incentivized

• I have been with a company that was using Salesloft, but moved to a competitor. I can't say it was exactly the competitors fault, as a lot of other internal changes were happening, (hence leaving the system that was working well), but we had the worst sales year in company history that year. Reps who consistently performed at or above quota were suddenly struggling to keep their pipelines in order, and the middle of the pack reps were going on PiPs and being let go.
• Is it the dialer, or the leadership? You decide.
• But the leadership also changed the dialer - so maybe it's both?

Incentivized