Likelihood to Recommend Constant Contact is an excellent tool for sending out flyers and newsletters. However, I feel the content's appearance is typically all the same. When I receive an email from Constant Contact, I can immediately identify it - the templates usually all look the same. When sending out communications with images, it is easy to use Constant Contact and link webpages. However, the email layout is always vertical and can get very lengthy. I prefer a more flip-book approach with options to flip the page.
Read full review It's a great platform that can easily schedule posts, and create evergreen posting by creating queues with different categories of posts. SmarterQueue allows you to create a range of content categories (tips, updates, quotes, images, videos, promotions, stories, case studies, etc) and choose where to post the various categories of content so you don't blast all your channels with the same content (have content specific channels). The interface is very clean, easy to use, and simple to navigate through, and has an AI assistant to help you create content and content variations. What I like the most creating an evergreen queue to which I can simply keep adding new content to and the posting is taken of.
Read full review Pros Market segmentation is great: my main segmentation is by region because that's how our sales team is divided. Lists: making customized email lists is easy and intuitive; the custom fields allow some flexibility in case our fields don't exactly line up with Constant Contact's. Campaigns: creating campaigns is quick and simple. I especially appreciate the 'resend to non-openers' option. I am constantly using this feature. Subject line generator: I like using the recommended subject lines. I'm able to plug in their recommended ideas, or sometimes, this feature helps me generate my own ideas. Read full review Queueing of posts to create evergreen content Setting up different categories of posts AI-assisted generating content and content variations Searching competition Post on Google My Business Read full review Cons It would be nice if we had more customizable options for emails - like moving around pictures and text boxes, rather than a set spot for everything to go. I would like it if multiple people could work on a document at one time. So if I'm in charge of graphics, I can get those updated while someone else is entering content, etc. Read full review AI-content generation can be improved Sometimes slow to load up queue and unresponsive Have more flexible plan to choose exactly the number of channels we want and only pay for what we use Read full review Likelihood to Renew There is no doubt that we are going to renew Constant Contact. We have not just invested a lot of time in learning and creating a great looking product but we have developed a strong database of information that allows us to track how we are doing for each newsletter. This supports our goals of creating products that residents desire and are excited to receive.
Read full review Usability There is always room for improvement. I don't know how they test their systems, but they should invite not-so computer savvy people to test it. If I, as an expert have problems, they need to think like the technophobe. Since I've used Constant Contact in the past as part of my former employment, I have not viewed any of the tutorials and just jumped in to work on my client's newsletter. With that said, I found some areas easy and some a bit cumbersome
Read full review Reliability and Availability No major problems in sending out the email campaigns and accessing the analytics
Read full review Performance The system seemed quite slow sometimes. Specifically, there was sometimes a delay in sends if it was during a high traffic period. There were time-outs when uploading new code for an email, and a lag in reporting analytics which was sometimes as long as 72 hours
Read full review Support Rating I think the overall support for Constant Contact has always been incredible; I have nothing negative to say. Our customer support representative was attentive, easy to understand, and very knowledgeable. I never felt like I wasn't a priority of his and my issues, while very small, were fixed in a very short time frame.
Read full review Implementation Rating Implementation is very easy for someone who wants to send out the “batch and blast” type newsletters. If you want to use their templates with no customizations, the product works fine. However, the more customizations you get into involving link color, etc, that’s where things can get tricky for someone who may not be familiar with coding
Read full review Alternatives Considered Constant Contact is much more intuitive for people who are not tech-savvy. Also, while
sendgrid offered more options in it's drag and drop interface, it displayed differently across different email clients, which made it very cumbersome to use. It also took much longer to upload contact lists and it was harder to manage existing contacts. Performance in
sendgrid was much slower as well, and the Preview feature was quite buggy. Our team initially chose
sendgrid because of the integration options that it's API offered, but we ultimately switched to Constant Contact because it was much easier to build campaigns and better suited our requirements.
Read full review SmarterQueue is more comprehensive, has more features for cheaper subscriptions, and more flexible price plans to suit your business needs, whether you want to scale down or scale up. The user-friendly interface enabled a very quick learning curve for myself and for my virtual assistant. Better UI design and layout, clean, simple, intuitive to use and navigate through, and does the job well.
Read full review Scalability Very reliable in sending email campaigns and controlling the recipients so that no contact is sent the same email more than once, even if they are on a resent list
Read full review Return on Investment I have had nothing but positive impacts from using Constant Contact. The church is large, and there are many subgroups and axillary groups within the church. Setting up specific groups based on responsibility, interest, member goals, and service needs allows me to send information quickly, saving valuable time for other tasks. Constant Contact allows leadership to stay personally engaged with the members I work with, without over-taxing my time. It feels so seamless. Read full review Save time managing social media channels Everything is accessible in one place It is easy to delegate social media posting and content creation to a virtual assistant Good value for money for a social media management platform Posting on Google My Business Finding content ideas Leverage generative AI with the AI assistant to accelerate content creation Read full review ScreenShots Constant Contact Screenshots