What users are saying about
152 Ratings
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Top Rated
684 Ratings
152 Ratings
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Score 8.6 out of 100

Outreach

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Top Rated
684 Ratings
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Score 8.8 out of 100

Highlights

Conversica and Outreach both provide businesses with marketing and lead generation tools to ensure that potential leads are captured instead of slipping through the cracks. Conversica is marketed as an AI virtual sales assistant, meaning that it provides businesses with a chatbot to capture data on website users and direct them to business users. Outreach is a sales engagement platform that helps businesses optimize their interactions with potential buyers by automating email campaigns and integrating with CRM platforms. Both tools are popular with mid-sized businesses.

Features

Conversica and Outreach both provide some sales engagement features, such as email automation, but they both have some features that set them apart from each other.

Conversica offers some marketing features, but its primary focus is on its chatbot automation. Businesses can set up Conversica chatbots to answer simple questions for users or direct them to sales material. Outside of chatbot features, Conversica can automatically reach out to potential leads that don’t meet a business’s metrics for them to be reached out to by your sales team. In this way, businesses use Conversica to reach out to leads that are unlikely to convert in large numbers to ensure no buyers are missed.

Outreach is focused on automating sales processes such as automatic phone and email campaigns. Business can connect Outreach to CRM software to send personalized emails to specific users, while also providing analytics on the email campaign while it is ongoing. Outreach allows businesses to send out mass amounts of sales content quickly and without taking time out of the sales team’s day.

Limitations

Though Conversica and Outreach both include robust sales automation features, they each have some limitations that are important to consider.

Conversica offers chatbot and email automation features, but outside of the chatbot, its sales automation features aren’t as robust as those offered by sales engagement platforms. Businesses can’t use Conversica for dialing campaigns, and though it can send automated emails, it doesn’t provide detailed analytics for mass email campaigns. Businesses looking for a software to handle email and calling campaigns may prefer other options to Conversica.

Outreach provides detailed analytics features for email and call marketing campaigns, but it doesn’t provide a chatbot out of the box. Businesses can take advantage of Outreach’s integrations with popular chatbot options, such as Drift, but it can’t manage chatbot features on its own.

Pricing

Conversica and Outreach are both priced depending on what features are needed by the buyer. Businesses interested in either one can get a quote for whatever set of features they need.

Attribute Ratings

  • Conversica is rated higher in 3 areas: Likelihood to Renew, Support Rating, Implementation Rating
  • Outreach is rated higher in 2 areas: Likelihood to Recommend, Usability

Likelihood to Recommend

8.6

Conversica

86%
95 Ratings
8.8

Outreach

88%
193 Ratings

Likelihood to Renew

8.5

Conversica

85%
6 Ratings
7.0

Outreach

70%
5 Ratings

Usability

9.0

Conversica

90%
1 Rating
9.1

Outreach

91%
150 Ratings

Support Rating

8.9

Conversica

89%
137 Ratings
8.6

Outreach

86%
22 Ratings

Online Training

Conversica

N/A
0 Ratings
8.0

Outreach

80%
1 Rating

Implementation Rating

8.0

Conversica

80%
127 Ratings
6.0

Outreach

60%
3 Ratings

Likelihood to Recommend

Conversica

Conversica is an excellent tool if you have a large database of potential students, sales leads, or other forms of potential customers/users. It does not replace human interaction, but instead supplements it - allowing your admissions/sales/retention team to spend their time with those individuals that are in most need of assistance - whether that be because they are "hot leads" for a sale, students with a sincere interest, or customers needing assistance beyond the capabilities of an automatic system.
Maxwell Colburn | TrustRadius Reviewer

Outreach

I've implemented both Outreach and Salesloft. They are very similar tools, and my conclusion is that Outreach beats Salesloft in many areas, while being behind in a few. The Outreach user interface and Outlook integrations are best in class. In fact, the Outlook integration may be the #1 reason to choose Outreach. It's seamless, and allows you to perform many tasks directly from Outlook without having to engage with the Outreach app.It is the administrative functions where Outreach is a little behind. The CRM integrations are great. No complaints there. But creating cadences (sequences) is a particular chore. Copying and changing the order of steps is a much more painful process than with Salesloft. Also the out-of-the-box reporting and analytics functions are average at best.However, for the main audience -- the sales users -- Salesloft is a great sales automation tool, and probably the one I'd recommend first.
Anonymous | TrustRadius Reviewer

Pros

Conversica

  • Conversica is great at working low level leads and surfacing those that are in fact interested in your product or service.
  • Conversica is also useful in weeding out leads that are not strong.
  • Since Conversica is sending emails to various prospects, customers and opportunities, it allows sales, account managers, service etc, to focus on other activities, thereby saving time and freeing up resources.
John Mitzel | TrustRadius Reviewer

Outreach

  • Organization - I know when to make calls/emails/LinkedIn connections without having to overthink anything.
  • Alignment - the colleagues I work with on my accounts can keep tabs on my activity so there is no redundancy or overcommunication.
  • Ease of use - all my contacts are in one place, and sending automated emails I have built in my sequences give me so much time back in my day.
Anonymous | TrustRadius Reviewer

Cons

Conversica

  • The method of standing up campaigns can be a little tedious for administrators because it uses copy/paste of Salesforce Campaign ID instead of just searching for active Salesforce campaigns.
  • Understanding the conversation path options that the AI could take is improving greatly, but can still use some improvements for admin awareness when standing up a new conversation.
  • Understanding what conversation types exist and how they differ from one another is sometimes difficult to self-serv, but the Conversica team is always very good about helping out explaining these.
Anonymous | TrustRadius Reviewer

Outreach

  • Triggers can be a little tricky to figure out - some limitations are not intuitive
  • User management through Salesforce feature - our process is to Freeze Salesforce accounts before deactivating them to ensure account/opportunity/contact migrations have fully taken place; Outreach will only remove licenses from deactivated users, which could be frustrating if we were already at our license cap and needed to add more users in that interim.
Anonymous | TrustRadius Reviewer

Pricing Details

Conversica

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$1,499 per installation

Conversica Editions & Modules

Edition
Starter Edition$1,4991
  1. per installation
Additional Pricing Details
A Conversica subscription includes an unlimited number of seats for marketers, sales reps and managers. Different editions include different levels of functionality to match your needs. The service is a monthly subscription with an annual commitment.

Outreach

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Starting Price

Outreach Editions & Modules

Additional Pricing Details

Likelihood to Renew

Conversica

Conversica 8.5
Based on 6 answers
Tool is extremely powerful but comes with a heavy price tag. As long as we close more than 30 deals with year with Conversica's assistance it will be an easy choice to renew. If we don't we will have to figure out if these funds are best spent in other lead generation places.
Vinny Poliseno | TrustRadius Reviewer

Outreach

Outreach 7.0
Based on 5 answers
I like Outreach, but I do wonder about new competitors that are 25-50% less expensive.
Christian Banach | TrustRadius Reviewer

Usability

Conversica

Conversica 9.0
Based on 1 answer
Standalone, it's very easy to use. It becomes a little more complicated when you're working with it as an integration in Salesforce.
Anonymous | TrustRadius Reviewer

Outreach

Outreach 9.1
Based on 150 answers
The ease of use for outreach is next to none. Everything is clearly explained, you can hop on a call with their support team whenever, and it effortlessly integrates into your computer. You can do everything you need sales related on it, and the learning curve is small. I'd recommend it as a first and last CRM.
Anonymous | TrustRadius Reviewer

Support Rating

Conversica

Conversica 8.9
Based on 137 answers
Our account manager and support rep have been extremely helpful in helping us get the system where we wanted it. Given our original use case as a lead qualifier, a lot of the conversations needed to be altered or exceptions created in order to provide the customization we needed. Our AM and support rep were able to accommodate most of our requests and were extremely helpful in working with us on a solution.
Anonymous | TrustRadius Reviewer

Outreach

Outreach 8.6
Based on 22 answers
The overall support of Outreach has been great. Whenever I have a problem, they were quick to fix it and typically respond within one business day. I don't typically have many requests for support because a lot of my questions can be answered through their knowledge panel. They have been fantastic to work with overall.
Anonymous | TrustRadius Reviewer

Online Training

Conversica

No score
No answers yet
No answers on this topic

Outreach

Outreach 8.0
Based on 1 answer
Lots of attention from the Outreach training team, with a great willingness to customize to our needs. To be clear, you get out what you put in. If you don't work with them, you'll get cookie-cutter training. But we asked for a lot of customization, and they delivered what we asked for.
Anonymous | TrustRadius Reviewer

Implementation Rating

Conversica

Conversica 8.0
Based on 127 answers
The implementation went smoothly. The only advice I would give for anybody looking to integrate Conversica with Salesforce is to ensure that either you or somebody within your organization has experience with process builder as you'll need to create some processes to force your leads into Salesforce campaigns for the Conversica system to pick them up.
Anonymous | TrustRadius Reviewer

Outreach

Outreach 6.0
Based on 3 answers
Although we required a special setup, the process was quick. But we paid a lot for the implementation and didn't use 33% of the hours we purchased.
Christian Banach | TrustRadius Reviewer

Alternatives Considered

Conversica

I haven't looked into many other conversational ai products - we received a solid recommendation about using this and have been happy with the process and experience. Price was also pretty good, so we didn't feel a need to shop around on that front. If things change I'll do that homework, but we're happy for now
Anonymous | TrustRadius Reviewer

Outreach

Outreach does a great job being a one-stop-shop for all of your tools in one platform to help your SDR's and AE build pipelines and simplifying the process of nurturing/maintain communication with your contacts. You won't need to use other sales enablement tools with outreach. You'll be able to build sequences using 3 different channels of LinkedIn, emailing, and calls in one platform. You'll also be able to view overall insights of what sequences are performing well, how they are successful.
Wills Coleman | TrustRadius Reviewer

Return on Investment

Conversica

  • We have found that each conversation type has a different ROI. Some are very hard to report off of, whereas others are easy. this is because some are more built around building awareness of what we offer where they may not purchase it for months down the line.
  • Has helped us to save on salaries. If staff were to try to do the same thing our AI Assistant does, it would take them many hours to be as successful.
Kathy Cannon | TrustRadius Reviewer

Outreach

  • The huge positive impact it had was the team not needing to spend as much time as disengaged opps as they were engaged ones. We were able to set sequences to work with them while the team could focus on generating new leads or converting Opps.
  • For an AE - post demo communication is important. With templates and snippets we could just click a few buttons and have a really nice email sent out with the relevant information and then the next several steps already planned out. This freed up time for us and even allowed us to take calls a lot sooner after demo's then before. For busy days this was very helpful.
Ron Toth | TrustRadius Reviewer

Screenshots

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