What users are saying about
7 Ratings
3 Ratings
7 Ratings
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Score 6 out of 100
3 Ratings
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Score 10 out of 100

Feature Set Ratings

  • Experiture Marketing Platform ranks higher in 2 feature sets: Email & Online Marketing, Reporting & Analytics

Email & Online Marketing

7.4

Cordial

74%
9.8

Experiture

98%
Experiture Marketing Platform ranks higher in 8/9 features

WYSIWYG email editor

4.0
40%
4 Ratings
9.8
98%
3 Ratings

Dynamic content

6.3
63%
5 Ratings
9.9
99%
3 Ratings

Ability to test dynamic content

6.8
68%
5 Ratings
9.8
98%
3 Ratings

Landing pages

10.0
100%
1 Rating
9.9
99%
3 Ratings

A/B testing

7.0
70%
4 Ratings
10.0
100%
3 Ratings

Mobile optimization

7.5
75%
5 Ratings
9.8
98%
3 Ratings

Email deliverability reporting

8.4
84%
8 Ratings
9.9
99%
6 Ratings

List management

7.5
75%
5 Ratings
9.0
90%
2 Ratings

Triggered drip sequences

9.3
93%
4 Ratings
10.0
100%
1 Rating

Reporting & Analytics

7.0

Cordial

70%
9.6

Experiture

96%
Experiture Marketing Platform ranks higher in 3/3 features

Dashboards

8.5
85%
5 Ratings
9.9
99%
2 Ratings

Standard reports

6.5
65%
5 Ratings
9.9
99%
2 Ratings

Custom reports

6.0
60%
5 Ratings
9.1
91%
1 Rating

Lead Management

Cordial

Feature Set Not Supported
N/A
9.9

Experiture

99%
Experiture Marketing Platform ranks higher in 4/4 features

Lead nurturing

N/A
0 Ratings
9.9
99%
2 Ratings

Lead scoring and grading

N/A
0 Ratings
9.9
99%
2 Ratings

Data quality management

N/A
0 Ratings
9.9
99%
3 Ratings

Automated sales alerts and tasks

N/A
0 Ratings
9.9
99%
3 Ratings

Campaign Management

Cordial

Feature Set Not Supported
N/A
9.3

Experiture

93%
Experiture Marketing Platform ranks higher in 2/2 features

Calendaring

N/A
0 Ratings
9.5
95%
2 Ratings

Event/webinar marketing

N/A
0 Ratings
9.0
90%
2 Ratings

Social Media Marketing

Cordial

Feature Set Not Supported
N/A
9.0

Experiture

90%
Experiture Marketing Platform ranks higher in 2/2 features

Social sharing and campaigns

N/A
0 Ratings
9.9
99%
2 Ratings

Social profile integration

N/A
0 Ratings
8.2
82%
1 Rating

Platform & Infrastructure

Cordial

Feature Set Not Supported
N/A
8.2

Experiture

82%
Experiture Marketing Platform ranks higher in 4/4 features

API

N/A
0 Ratings
7.3
73%
1 Rating

Role-based workflow & approvals

N/A
0 Ratings
8.2
82%
1 Rating

Customizability

N/A
0 Ratings
10.0
100%
3 Ratings

Integration with Microsoft Dynamics CRM

N/A
0 Ratings
7.3
73%
1 Rating

Attribute Ratings

  • Experiture Marketing Platform is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

6.0

Cordial

60%
5 Ratings
10.0

Experiture

100%
3 Ratings

Likelihood to Renew

Cordial

N/A
0 Ratings
10.0

Experiture

100%
3 Ratings

Usability

Cordial

N/A
0 Ratings
9.1

Experiture

91%
1 Rating

Online Training

Cordial

N/A
0 Ratings
9.1

Experiture

91%
1 Rating

Likelihood to Recommend

Cordial

Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
Berlynn Pierce | TrustRadius Reviewer

Experiture

It should be appealing to organizations seeking fast and broad adoption throughout their organizations.
Steve Albert | TrustRadius Reviewer

Pros

Cordial

  • Provides helpful desktop and mobile previews.
  • Sends emails reliably.
  • Allows for pretty robust audience rules.
Nichole Aramapakul | TrustRadius Reviewer

Experiture

  • We found the Experiture platform to be robust and fully customizable for our 7-Step Program. Working closely with the Experiture Team allowed our marketing team to create a fully customized platform that allowed us to tailor the platform to the exact needs of our clients! That, we believe, is the key to a truly successful multichannel marketing program that delivers the results our clients demand!
Thomas Pierson | TrustRadius Reviewer

Cons

Cordial

  • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
  • A lot of the templating must be built from scratch.
  • Deliverability insights (out of the box) could be expanded further.
Anonymous | TrustRadius Reviewer

Experiture

  • Very difficult to assess additional room for improvement, as we are early in our experience.
Steve Albert | TrustRadius Reviewer

Pricing Details

Cordial

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Cordial Editions & Modules

Additional Pricing Details

Experiture

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Starting Price

$895 per month

Experiture Editions & Modules

Edition
Professional$8951
Premium$1,2951
Enterprise$1,9951
  1. per month
Additional Pricing Details

Likelihood to Renew

Cordial

No score
No answers yet
No answers on this topic

Experiture

Experiture 10.0
Based on 3 answers
Because they deliver! If Experiture promises they can create or design something, consider it done.
Thomas Pierson | TrustRadius Reviewer

Usability

Cordial

No score
No answers yet
No answers on this topic

Experiture

Experiture 9.1
Based on 1 answer
Platform is easy, powerful and very effective in driving new business opportunities!
Thomas Pierson | TrustRadius Reviewer

Online Training

Cordial

No score
No answers yet
No answers on this topic

Experiture

Experiture 9.1
Based on 1 answer
Sales and training support is excellent! Tom, The GPS Group
Thomas Pierson | TrustRadius Reviewer

Alternatives Considered

Cordial

Cordial by far has the best UI for simple navigation
Anonymous | TrustRadius Reviewer

Experiture

Precision, recall, efficiency, follow through
John D'Antonio | TrustRadius Reviewer

Return on Investment

Cordial

  • Best to manage your clients' business.
  • Not ideal for freelancers.
Mohammed Anzil | TrustRadius Reviewer

Experiture

  • Extremely fast lead conversion
  • Very high ROI
John D'Antonio | TrustRadius Reviewer

Screenshots

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