Crowdbooster (discontinued) vs. Sprinklr Social Engagement & Sales

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Crowdbooster (discontinued)
Score 7.0 out of 10
N/A
Crowdbooster was a tool to measure the success of Twitter and Facebook posts, with visualizations to track retweets, and track potential impressions created, likes, comments, and how many shares a Facebook post has received. Crowdbooster is no longer available.
$9
per month
Sprinklr Social Engagement & Sales
Score 8.5 out of 10
N/A
Sprinklr Modern Sales & Engagement helps users listen to, triage, engage and analyze conversations across modern channels. It helps mid-large organizations to convert social into a revenue driver and reduce churn by proactively engaging more customers. Sprinklr helps teams across departments and regions collaborate seamlessly for content creation, publishing, customer engagement, research and reporting while maintaining enterprise level governance to prevent any brand crisis. Modern Sales &…N/A
Pricing
Crowdbooster (discontinued)Sprinklr Social Engagement & Sales
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Crowdbooster (discontinued)Sprinklr Social Engagement & Sales
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Crowdbooster (discontinued)Sprinklr Social Engagement & Sales
Top Pros
Top Cons
Features
Crowdbooster (discontinued)Sprinklr Social Engagement & Sales
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Crowdbooster (discontinued)
-
Ratings
Sprinklr Social Engagement & Sales
8.2
49 Ratings
Boolean keyword searches00 Ratings8.242 Ratings
Filtering out noise/spam00 Ratings8.145 Ratings
Sentiment analysis00 Ratings7.546 Ratings
Broad channel coverage00 Ratings9.245 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Crowdbooster (discontinued)
-
Ratings
Sprinklr Social Engagement & Sales
8.2
50 Ratings
Content planning and scheduling00 Ratings8.447 Ratings
Audience targeting00 Ratings7.742 Ratings
Content optimization00 Ratings8.140 Ratings
Workflow management00 Ratings8.644 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Crowdbooster (discontinued)
-
Ratings
Sprinklr Social Engagement & Sales
8.3
48 Ratings
Automated routing and prioritization00 Ratings8.842 Ratings
Customer interaction histories00 Ratings8.047 Ratings
Bulk actions00 Ratings8.344 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Crowdbooster (discontinued)
-
Ratings
Sprinklr Social Engagement & Sales
8.8
42 Ratings
Lead generation00 Ratings8.329 Ratings
Content marketing00 Ratings9.135 Ratings
Paid media management00 Ratings8.930 Ratings
Campaigns and promotions00 Ratings8.936 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Crowdbooster (discontinued)
-
Ratings
Sprinklr Social Engagement & Sales
9.3
52 Ratings
Twitter00 Ratings9.050 Ratings
Facebook00 Ratings9.150 Ratings
LinkedIn00 Ratings9.437 Ratings
Google+00 Ratings9.325 Ratings
Instagram00 Ratings9.249 Ratings
Pinterest00 Ratings9.626 Ratings
YouTube00 Ratings9.235 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Crowdbooster (discontinued)
-
Ratings
Sprinklr Social Engagement & Sales
8.4
51 Ratings
Campaign success analytics00 Ratings8.848 Ratings
Real-time tracking00 Ratings8.450 Ratings
Competitor analysis00 Ratings8.234 Ratings
Account management
Comparison of Account management features of Product A and Product B
Crowdbooster (discontinued)
-
Ratings
Sprinklr Social Engagement & Sales
8.4
49 Ratings
Role-based user permissions & privileges00 Ratings8.648 Ratings
Mobile access00 Ratings8.342 Ratings
User Ratings
Crowdbooster (discontinued)Sprinklr Social Engagement & Sales
Likelihood to Recommend
7.0
(11 ratings)
8.7
(77 ratings)
Likelihood to Renew
7.5
(9 ratings)
8.5
(28 ratings)
Usability
10.0
(4 ratings)
8.0
(6 ratings)
Availability
9.0
(2 ratings)
9.1
(10 ratings)
Performance
9.0
(2 ratings)
8.2
(8 ratings)
Support Rating
2.0
(4 ratings)
9.1
(51 ratings)
In-Person Training
-
(0 ratings)
7.0
(2 ratings)
Online Training
-
(0 ratings)
8.4
(3 ratings)
Implementation Rating
9.0
(4 ratings)
9.0
(10 ratings)
Product Scalability
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
Crowdbooster (discontinued)Sprinklr Social Engagement & Sales
Likelihood to Recommend
Discontinued Products
Before recommending Crowdbooster, I'd want to know what goals they hope to accomplish with the software. Then I would want them to specifically identify what types of metrics would be most useful to their program. If they specifically need to report out on how many people in a certain location they reached, this isn't the right fit. If they are using other tools, there may be duplication. However, if they are currently using more budget-friendly solutions or just getting started with a new program, Crowdbooster is a perfect fit. It will help you to grow your program and is flexible enough to accommodate your needs.
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Sprinklr
In my perspective, I would say Sprinklr Modern Sales &
Engagement is best suited for teams and organizations who are more involved in
automating social media activities, getting a great analytical report on
activity engagement, and generating lists and bolds that helps determine the
trends and events, etc. One of the best tools that one could use for clients
with every information they would need.
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Pros
Discontinued Products
  • Timed social media posts - Crowdbooster provides the opportunity to schedule social media posts allowing you to work on other important social media tasks.
  • Simply beautiful tracking - There are millions of ways to measure social media impact. Crowdbooster offers the most important and relevant measurements in simplified charts..
  • Great UI - Crappy UI = crappy experience. Crowdbooster's UI is easy to navigate. It won't take months to learn where all the buttons are.
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Sprinklr
  • Customization - Through Sprinklr's rules and robust custom field creation, you really can create a lot of customization for every facet of your business.
  • Listening - Their Listening Engine and Explorer are fantastic ways to proactively find engagement-friendly conversations, in addition competitively research your brand.
  • Care - Using their case formatting, messages and customer contacts can be routed and assigned easily to available reps, and their bot builder can help to automate your contacts without sacrificing a personal touch.
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Cons
Discontinued Products
  • The ranked order of twitter followers and the number of "tweet impressions" did not help that much. Those "tweet impressions" were not really an estimate of how many people were actually reading my tweet. It was simply a sum of followers of the person retweeting a tweet and the sum of all followers from a subsequent retweet of the initial retweet. All this told me was the best case scenario I could expect if ALL followers of a person that retweeted saw my tweet. This is not a true measure of "twitter footprint" – since the “signal to noise” ratio in Twitter is very low.
  • There was no system in place to track "clicked links" for links embedded in tweets and/or facebook wall posts. Hootsuite did a good job of this – but only for twitter.
  • The list of recommended times to tweet were always "on the hour" (i.e. 10 a.m, 1 p.m.). Never were the times ever at "half past the hour" etc. An independent study that I did on my own using Google Analytics (and campaign links using google's URL builder) helped me determine that my optimal "Tweet time" during the week is 3:30 p.m. ET. More importantly, the recommended times seemed to be roughly the same on the weekends - which I find strange given that social media behavior does change on the weekends.
  • Occasionally, in my facebook ranked table of "loyal fans", I would see people in there that had not "liked" or "commented" on a post for months at a stretch and the "look back" period of the table was only around 7 days or so. Hence, I occasionally had to question the accuracy of that table.
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Sprinklr
  • Overall, Sprinklr rewards users to do a lot of digging on their own to get to the more in-depth functionalities. For instance, the asset manager feature leads you to a dashboard with all the content you ever published but doesn't tell you what to do next or how to organize it
  • Sprinklr offers basic social listening features, but it is much more limited than other pure social listening players like Crimson Hexagon or Brandwatch. It is perfectly usable for a quick search but I wouldn't recommend it as your sole social listening platform
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Likelihood to Renew
Discontinued Products
Simple to use and a great value for what it offers. It has a simple but clean interface and it provides fantastic historical data you can use to measure your efforts online. By using a tool like Crowdbooster, you can see what is working with your audience and what isn't. From there, you can start tweaking your strategies
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Sprinklr
I really do feel that Sprinklr is the most complete enterprise social media program. It covers everything you would need to do to run a strategic social media program. On top of that, the success managers are really the best. Our success manager goes above and beyond for us and has been so helpful to us with setting up some very specific repots and profiles. Paul (our CSM) has been great about keeping us up to date on the latest features and functionality as well as helping us set up innovative dashboards as need
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Usability
Discontinued Products
I found it fairly intuitive and easy to use. The information is laid out cleanly, and the most important information appears at a glance on the home page. However, I have worked with other users who had a hard time switching between platforms and identifying where other information was buried. It's not always clear that something is a clickable button! The option to export results is also a bit buried, and not integrated with the date range option.
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Sprinklr
Overall, I really enjoyed Sprinklr. It is a multi-faceted platform although I used it primarily for review management. It's easy-to-use and learn, has great customer service and is a great design. My only complaint would be that if there was a blip in pulling in reviews, we'd have to go back through each review site manually and make sure nothing was unresponded to. This could be cumbersome and time-consuming. Other than that, I really enjoyed using it
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Reliability and Availability
Discontinued Products
No answers on this topic
Sprinklr
Our account partners at Sprinklr are not only responsive to out needs, both domestically and internationally, but have consistently approached us with ideas on how to improve our communication and collaboration in a proactive manner.
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Performance
Discontinued Products
No answers on this topic
Sprinklr
Perfornace is not aan issue. The issues/bugs with this software are few and far between. And when one pops up the 24/7 support team is helpful, quick and informative.
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Support Rating
Discontinued Products
I do not think it is as supported as it once was when it first arrived on the social media scene. It is an older platform whose main functionality may have already ran its course.
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Sprinklr
Support is amazing. We have had to reach out [to] them only a few times in the past few years. Each time, they were back in touch with us within the hour or two, no matter the time. We've always had our issues addressed quickly and promptly corrected. They are a great team to work with.
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In-Person Training
Discontinued Products
No answers on this topic
Sprinklr
I don't recall our training in detail. I know we met in person a few times, and did some over-the-phone product walk-throughs. It may have been somewhat informal -- I don't recall having any takeaways to refer to.
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Online Training
Discontinued Products
No answers on this topic
Sprinklr
Through multiple webinars, easily accessible training documents, and ad-hoc sessions with my account manager I am never left in the dark when I have a question.
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Implementation Rating
Discontinued Products
If you can demo a free trial, that is definitely the best way to see if this will fit your program's specific needs.
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Sprinklr
The implementation personnel at Sprinklr are top-notch. They will work with you to make sure they setup Sprinklr in a way that best aligns with your structural needs
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Alternatives Considered
Discontinued Products
It is a platform that is singularly focused. It does not have a lot of the additions that come stock with other platforms such as robust reporting or deeper insights past schedule times. It is also a stand-alone platform and a lot of its primary functionality can be found in more encompassing platforms.
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Sprinklr
As much as I get frustrated with Sprinklr, Sprinklr is a much cleaner platform than others I have used and I do obtain good data from the reports due to my custom filters, allowing me to pass along education onto product teams in regards to their specific lines.
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Scalability
Discontinued Products
No answers on this topic
Sprinklr
Always start simple with Sprinklr, e.g. one client. You can easily grow over time adding products/units/regions, etc
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Return on Investment
Discontinued Products
  • Increased efficiency. I am able to generate useful snapshot reports in seconds. Particularly useful when you need answers fast (such as on a phone call).
  • Peace of mind. I am able to compare the data in Crowdbooster to what is exported from Facebook and Twitter.
  • Quicker, simpler evaluation of results. I am able to more easily compare impressions with engagement data to see what is working, and what should change. Particularly useful in day-to-day analysis.
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Sprinklr
  • Reports can be customized and exported easily in many different formats. I especially like the PowerPoint version of reports. It quickly and professionally creates a custom slideshow to show the metrics of the platforms and time periods you choose. This is a great way to keep your company's C-level executives informed on your team's progress and investing in your efforts. This is especially true for executives that do not personally use or understand the value of social media.
  • Brand reputation management is always a great investment. The dashboard alerts you in real-time when your brand or product is mentioned across any of the platforms and offers a quick and efficient way to respond. The Sprinklr customer experience cloud can be implemented across your entire organization, including CRM and email systems.
  • If you're not growing you're dying. That alone helps me with the ROI of using Sprinklr for my client's business objectives.
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