What users are saying about
13 Ratings
17 Ratings
13 Ratings
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Score 9.4 out of 100
17 Ratings
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Score 7.7 out of 100

Likelihood to Recommend

Customer.io

If you have a very small database of people, then probably the whole integration isn't justified. If you have a small business and don't plan to scale much, don't do it. It will be expensive for what you can get elsewhere (Mailchimp).If you want a scalable and powerful platform, that will take some time to pay off, and you can wait, then do it. Once you get integrated and start sending events and attributes, the things you can do are almost limitless.
Santiago Valdés | TrustRadius Reviewer

SendPulse

SendPulse is great if you want to connect with your list on a more personal basis, and making sure that your email reaches your subscriber when it is best for him/her. You can also use the SMS function (though I haven't used it yet). Let's say you have clients and want to send a message to them automatically on their birthday, SendPulse allows you to do that. It allows you to add in specific fields that are relevant to you, in order to customise your messaging as much as you want and need.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Customer.io
8.6
SendPulse
7.8
WYSIWYG email editor
Customer.io
6.8
SendPulse
8.4
Dynamic content
Customer.io
8.3
SendPulse
7.1
Ability to test dynamic content
Customer.io
8.3
SendPulse
8.0
A/B testing
Customer.io
7.7
SendPulse
7.3
Mobile optimization
Customer.io
10.0
SendPulse
8.4
Email deliverability reporting
Customer.io
8.0
SendPulse
8.0
List management
Customer.io
10.0
SendPulse
7.5
Triggered drip sequences
Customer.io
9.6
SendPulse
7.3

Reporting & Analytics

Customer.io
6.0
SendPulse
7.9
Dashboards
Customer.io
5.7
SendPulse
7.9
Standard reports
Customer.io
5.2
SendPulse
8.4
Custom reports
Customer.io
7.0
SendPulse
7.6

Pros

Customer.io

  • Workflow building and management.
  • Extremely flexible and integrates easily with other services.
  • Solid email builder.
  • Webhook makes it easy to send and receive data in event-driven contexts.
  • Support for liquid makes highly detailed personalization possible in every message.
Joel McLean | TrustRadius Reviewer

SendPulse

  • One of the best features of this software is its user interface. I found it very intuitive.
  • It has sms feature also which is a great add-on to this software.
  • It has live chat support feature. And I find it very helpful when i find any technical problem.
Anonymous | TrustRadius Reviewer

Cons

Customer.io

  • I may be missing it in the UI, but a place to see the list of emails who qualify for a certain email.
  • One easy to view chart of all our automated/lifecycle emails to see what a given user would see over their customer journey. (This is really just a feature request/idea - the product itself is really awesome.)
Ted Bennett | TrustRadius Reviewer

SendPulse

  • In the email editor they should include text separator. I can not put any separator between two lines in the same box. And sometimes the unavailabilty of this feature make my e-mails slightly less attractive.
  • They should include image editor in Drag & Drop Edition option so that users can edit their images there itself.
  • Campaign approvals take long time.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Customer.io

No score
No answers yet
No answers on this topic

SendPulse

SendPulse 9.1
Based on 1 answer
Because I love how easy and intuitive SendPulse is.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Usability

Customer.io

No score
No answers yet
No answers on this topic

SendPulse

SendPulse 8.2
Based on 1 answer
I find that overall SendPulse is very intuitive to use and the support is there to help you out in case you don't find how to do what you wish to do. The drag and drop functionalities make it easy to create the newsletters you want. Every field is explained and small tutorials are included to show you how to create a new template, newsletter, etc. which makes it very easy to use.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Support Rating

Customer.io

No score
No answers yet
No answers on this topic

SendPulse

SendPulse 9.1
Based on 1 answer
Every time I contacted the support team with a question or a problem, they were very fast in replying and helping me out solve it. Usually latest within 10 minutes I would receive a first answer, and the problem would get solved on the same day.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Implementation Rating

Customer.io

No score
No answers yet
No answers on this topic

SendPulse

SendPulse 8.2
Based on 1 answer
When implementing SendPulse, it is a good idea to have a transition phase where you still use both systems, in case anything goes wrong.
Audrey Sourroubille Arnold | TrustRadius Reviewer

Alternatives Considered

Customer.io

Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
Sean Anderson | TrustRadius Reviewer

SendPulse

Its integration with sms facility and Viber makes it different from others.To be very honest I use all three facilities depending upon the content which i need to communicate to my subscribers. I use SendPulse more frequently because of its richness. And it delivers good results for my organisation as well.
Anonymous | TrustRadius Reviewer

Return on Investment

Customer.io

  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
Mike Koolwijk | TrustRadius Reviewer

SendPulse

  • Tapping NRI clients with this software helps me in generating good revenue in last financial year.
  • I grow my NRI database by 60 in last year. And this software played a major role in doing so.
  • It made brand building very easy among my clients.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Customer.io

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

SendPulse

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Customer.io
9.2
SendPulse
8.4

Likelihood to Renew

Customer.io
SendPulse
9.1

Usability

Customer.io
SendPulse
8.2

Support Rating

Customer.io
SendPulse
9.1

Implementation Rating

Customer.io
SendPulse
8.2

Add comparison