Data Axle Genie vs. LinkedIn Sales Navigator

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Data Axle Genie
Score 5.4 out of 10
N/A
Data Axle Genie (formerly Salesgenie) is a sales intelligence software solution offered by Infogroup.
$99
per month
LinkedIn Sales Navigator
Score 8.6 out of 10
N/A
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
$79.99
per month
Pricing
Data Axle GenieLinkedIn Sales Navigator
Editions & Modules
Professional - Consumers
$99
per month
Professional - Businesses
$149.00
per month
360 Marketing - Consumers
$149
per month
360 Marketing - Businesses
$199.00
per month
Professional - Businesses & Consumers
$199
per month
Team - Consumers
$249
per month
360 Marketing - Businesses & Consumers
$249
per month
Team - Businesses
$299.00
per month
Team - Businesses & Consumers
$349
per month
Professional
$79.99
per month
Team
$134.99
per license
Enterprise
Contact sales team
Offerings
Pricing Offerings
Data Axle GenieLinkedIn Sales Navigator
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscounts available for annual pricing.
More Pricing Information
Community Pulse
Data Axle GenieLinkedIn Sales Navigator
Considered Both Products
Data Axle Genie
Chose Data Axle Genie
Salesgenie is comparable to many of the big names out there. However, depending on your needs and financial capabilities is what you get out of it. Though it provides a great list of leads, it makes it a little difficult with the incorrect information. I would rank it top 10 …
LinkedIn Sales Navigator

No answer on this topic

Features
Data Axle GenieLinkedIn Sales Navigator
Prospecting
Comparison of Prospecting features of Product A and Product B
Data Axle Genie
6.2
6 Ratings
23% below category average
LinkedIn Sales Navigator
7.9
183 Ratings
1% above category average
Advanced search6.06 Ratings9.0183 Ratings
Identification of new leads8.06 Ratings8.9181 Ratings
List quality9.06 Ratings8.0176 Ratings
List upload/download7.06 Ratings5.7121 Ratings
Ideal customer targeting5.06 Ratings8.4176 Ratings
Load time/data access2.06 Ratings7.4163 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data Axle Genie
7.0
6 Ratings
11% below category average
LinkedIn Sales Navigator
8.0
181 Ratings
2% above category average
Contact information7.06 Ratings7.5160 Ratings
Company information7.06 Ratings8.1181 Ratings
Industry information7.06 Ratings8.2176 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data Axle Genie
4.7
6 Ratings
47% below category average
LinkedIn Sales Navigator
7.8
178 Ratings
3% above category average
Lead qualification process4.06 Ratings7.1136 Ratings
Smart lists and recommendations3.06 Ratings7.6159 Ratings
Salesforce integration1.04 Ratings7.6131 Ratings
Company/business profiles7.06 Ratings8.8174 Ratings
Alerts and reminders7.04 Ratings7.7155 Ratings
Data hygiene6.05 Ratings7.8156 Ratings
Automatic data refresh7.05 Ratings7.3136 Ratings
Tags1.06 Ratings7.9129 Ratings
Filters and segmentation6.06 Ratings8.6164 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Data Axle Genie
1.0
4 Ratings
153% below category average
LinkedIn Sales Navigator
7.1
80 Ratings
6% below category average
Sales email templates1.04 Ratings7.473 Ratings
Append emails to records1.04 Ratings6.868 Ratings
Best Alternatives
Data Axle GenieLinkedIn Sales Navigator
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.5 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Data Axle GenieLinkedIn Sales Navigator
Likelihood to Recommend
7.0
(6 ratings)
8.4
(184 ratings)
Likelihood to Renew
5.0
(1 ratings)
8.0
(3 ratings)
Usability
10.0
(1 ratings)
7.5
(12 ratings)
Support Rating
10.0
(1 ratings)
9.0
(3 ratings)
Implementation Rating
-
(0 ratings)
8.0
(2 ratings)
User Testimonials
Data Axle GenieLinkedIn Sales Navigator
Likelihood to Recommend
Data Axle
If you are looking to enrich your existing database, Data Axel Genie isn't the easiest tool to use. I do like how the contacts are verified, however, you have to pay PER contact if you are enriching, and if you merged existing infrastructures, it's not as easy to clean out your database. And it is very costly for this company.
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LinkedIn
LinkedIn Sales Navigator is hands down the best tool for identifying targeted contacts or leads. You can drill down on a company and look at its entire workforce, or search by the exact title that is your key target. The information is up to date, as people tend to keep their LinkedIn profiles current. In terms of other marketing functions LI Sales Navigator is extremely limited. BUT if you are looking to identify contacts for prospecting purposes, then this tool is what you need.
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Pros
Data Axle
  • I liked the organization of the database it was easy to maneuver.
  • Search was fairly easy to maintain.
  • If you want to create a list of leads this will work. However, it is primarily for consumer leads not B2B.
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LinkedIn
  • Search Functionality: LinkedIn Sales Navigator has one of the most powerful search functions. The filters are not unnecessary and some are very well thought of. You can drill down to finding a needle in a haystack of 20000 employee company when it comes to using LinkedIn Sales Navigator if done in the right manner.
  • Smart Links: Gone are the days of attached Decks. One can simply create their deck online using this feature on LinkedIn Sales Navigator, or even upload an existing ppt. A smart link is shareable as well as trackable for opens and clicks.
  • Fewer Clicks: With a single click, I can filter out decision-makers in any company. With a single click, I can import contacts from LinkedIn Sales Navigator to Salesforce. Lesser clicks are actually less stressful if you think.
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Cons
Data Axle
  • We have a very specific industry and sometimes drilling down to these leads can be challenging. But with customer service, they have solved this for us.
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LinkedIn
  • Inbox needs work - too much confusion around your LinkedIn inbox and Sales Nav inbox
  • Sorting - need a better, faster way to sort by for prospect lists and account lists
  • Only voluntarily shared information. No cross checking or using API’s like a ZoomInfo
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Likelihood to Renew
Data Axle
It was good when we had it but there definitely more softwares out there that provide more information, more current contact info and are much more user friendly
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LinkedIn
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
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Usability
Data Axle
Easy to use and great customer service.
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LinkedIn
Overall, it's very user-friendly. It's hard for a tool to make sorting through loads of data easy, but Sales Nav does this very well. Its advanced search features enable us to be selective in finding the right people to talk to and connect with.
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Support Rating
Data Axle
Spot on and always available.
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LinkedIn
I would recommend LinkedIn Sales Navigator entirely. It has been the most user-friendly tool to use starting off in a sales role. I genuinely enjoy the navigation of the tool and how easy it is to save lists and see job changes within those lists. Generating leads and finding the most up to date information on prospects is all housed within this tool.
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Implementation Rating
Data Axle
No answers on this topic
LinkedIn
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
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Alternatives Considered
Data Axle
Salesgenie seemed more intuitive and knowledgeable account manager that handled my account. He quickly assisted my company needs and made recommendations based on the information I provided him
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LinkedIn
The great think about LinkedIn Sales Navigator is the ability to not only find the key contacts at organizations we are seeking to connect with but it also provides an easy way to make a connect with them using the In-mail feature. The nice thing about that is people who have/keep a LinkedIn presence #1 tend to keep their information updated on there and #2 always link their LinkedInmail to their current email address. So even if they change jobs or positions the In Mail feature will always be able to get a message through to them.
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Return on Investment
Data Axle
  • Positive, I was able to generate about three more proposals a week
  • Positive nice organization to establish a call list
  • Nice structure, great way to target hot or cold leads. Great way to get your feet wet
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LinkedIn
  • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
  • Allowed me to better identify the key stakeholders at companies I was targeting
  • Kept me up to date on what was happening with my prospects and their companies.
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ScreenShots