Data Axle Genie vs. LinkedIn Sales Navigator

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Data Axle Genie
Score 5.6 out of 10
N/A
Data Axle Genie (formerly Salesgenie) is a sales intelligence software solution offered by Infogroup.
$99
per month
LinkedIn Sales Navigator
Score 8.5 out of 10
N/A
LinkedIn Sales Navigator is a sales intelligence software solution offered by LinkedIn.
$79.99
per month
Pricing
Data Axle GenieLinkedIn Sales Navigator
Editions & Modules
Professional - Consumers
$99
per month
Professional - Businesses
$149.00
per month
360 Marketing - Consumers
$149
per month
360 Marketing - Businesses
$199.00
per month
Professional - Businesses & Consumers
$199
per month
Team - Consumers
$249
per month
360 Marketing - Businesses & Consumers
$249
per month
Team - Businesses
$299.00
per month
Team - Businesses & Consumers
$349
per month
Professional
$79.99
per month
Team
$134.99
per license
Enterprise
Contact sales team
Offerings
Pricing Offerings
Data Axle GenieLinkedIn Sales Navigator
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscounts available for annual pricing.
More Pricing Information
Community Pulse
Data Axle GenieLinkedIn Sales Navigator
Considered Both Products
Data Axle Genie
Chose Data Axle Genie
Salesgenie is comparable to many of the big names out there. However, depending on your needs and financial capabilities is what you get out of it. Though it provides a great list of leads, it makes it a little difficult with the incorrect information. I would rank it top 10 …
LinkedIn Sales Navigator

No answer on this topic

Top Pros
Top Cons
Features
Data Axle GenieLinkedIn Sales Navigator
Prospecting
Comparison of Prospecting features of Product A and Product B
Data Axle Genie
6.2
6 Ratings
21% below category average
LinkedIn Sales Navigator
8.2
174 Ratings
7% above category average
Advanced search6.06 Ratings8.5174 Ratings
Identification of new leads8.06 Ratings8.4172 Ratings
List quality9.06 Ratings8.4168 Ratings
List upload/download7.06 Ratings8.0114 Ratings
Ideal customer targeting5.06 Ratings8.2167 Ratings
Load time/data access2.06 Ratings7.8154 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data Axle Genie
7.0
6 Ratings
8% below category average
LinkedIn Sales Navigator
8.1
172 Ratings
7% above category average
Contact information7.06 Ratings7.8151 Ratings
Company information7.06 Ratings8.0172 Ratings
Industry information7.06 Ratings8.3167 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data Axle Genie
4.7
6 Ratings
45% below category average
LinkedIn Sales Navigator
8.2
169 Ratings
10% above category average
Lead qualification process4.06 Ratings8.1128 Ratings
Smart lists and recommendations3.06 Ratings8.5151 Ratings
Salesforce integration1.04 Ratings7.7124 Ratings
Company/business profiles7.06 Ratings8.4165 Ratings
Alerts and reminders7.04 Ratings8.0147 Ratings
Data hygiene6.05 Ratings8.0147 Ratings
Automatic data refresh7.05 Ratings8.0127 Ratings
Tags1.06 Ratings8.4122 Ratings
Filters and segmentation6.06 Ratings8.3156 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Data Axle Genie
1.0
4 Ratings
153% below category average
LinkedIn Sales Navigator
8.0
73 Ratings
6% above category average
Sales email templates1.04 Ratings7.966 Ratings
Append emails to records1.04 Ratings8.163 Ratings
Best Alternatives
Data Axle GenieLinkedIn Sales Navigator
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
D&B Hoovers
D&B Hoovers
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Data Axle GenieLinkedIn Sales Navigator
Likelihood to Recommend
7.0
(6 ratings)
8.4
(175 ratings)
Likelihood to Renew
5.0
(1 ratings)
8.0
(3 ratings)
Usability
10.0
(1 ratings)
7.5
(5 ratings)
Support Rating
10.0
(1 ratings)
9.0
(3 ratings)
Implementation Rating
-
(0 ratings)
8.0
(2 ratings)
User Testimonials
Data Axle GenieLinkedIn Sales Navigator
Likelihood to Recommend
Data Axle
If you are looking to enrich your existing database, Data Axel Genie isn't the easiest tool to use. I do like how the contacts are verified, however, you have to pay PER contact if you are enriching, and if you merged existing infrastructures, it's not as easy to clean out your database. And it is very costly for this company.
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LinkedIn
Flexible Saved Searches: I love how we can save a very complex search created for future use so that we don't have to repeat it again and again. The cherry on the top is that you can even share this saved search with your other colleagues having the LinkedIn Sales Navigator license. Access to Decision Makers: With a single click, I can filter out decision-makers in any company. This is again a time saver in many ways. Alerts and Reminders: which can be set custom-based covering specific use cases. For example - if prospect A changes companies today, I can get an alert for it on my email (the only drawback being I need to manually save this prospect in a list first).
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Pros
Data Axle
  • I liked the organization of the database it was easy to maneuver.
  • Search was fairly easy to maintain.
  • If you want to create a list of leads this will work. However, it is primarily for consumer leads not B2B.
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LinkedIn
  • Lists - Very intuitive, simple, way to create and track prospects for campaign purposes
  • InMails - The ability to send direct messages to prospects via InMails can be a differentiator for some reps
  • News Feed - Stay up to date on organizations you are targeting to send relevant messages that resonate
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Cons
Data Axle
  • We have a very specific industry and sometimes drilling down to these leads can be challenging. But with customer service, they have solved this for us.
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LinkedIn
  • LinkedIn Sales Navigator is very powerful, but not super well documented.
  • The tool does not allow for the export of list names, which is disappointing for a tool at this price.
  • LinkedIn's search is loosey goosey, you'll find that it includes names that just barely fit the criteria.
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Likelihood to Renew
Data Axle
It was good when we had it but there definitely more softwares out there that provide more information, more current contact info and are much more user friendly
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LinkedIn
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
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Usability
Data Axle
Easy to use and great customer service.
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LinkedIn
It lets you pull people with specific titles in specific areas and with the criteria you choose--job changes, mutual connections based on schools, roles, and companies, etc. It is easy to upload these lists into other software or download and save them to a drive.
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Support Rating
Data Axle
Spot on and always available.
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LinkedIn
The tool speaks for itself, but the support is definitely a significant portion of why we use the tool. The company cares about their customer's success and it shows. We do not have to wait for long periods of time for the support team to respond; they do so in a timely manner, and virtually always with relevant insights and solutions.
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Implementation Rating
Data Axle
No answers on this topic
LinkedIn
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
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Alternatives Considered
Data Axle
Salesgenie seemed more intuitive and knowledgeable account manager that handled my account. He quickly assisted my company needs and made recommendations based on the information I provided him
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LinkedIn
linkedin has way better data cleanup and relevant contact information. It provides a great insight into how to target personally your prospects, and gives great engagement highlights. ZoomInfo is sometimes outdated, the prospect has moved companies or is no longer employed there-- alot of filtering through the weeds can be hard if you are trying to hit high metrics and make your time valuable
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Return on Investment
Data Axle
  • Positive, I was able to generate about three more proposals a week
  • Positive nice organization to establish a call list
  • Nice structure, great way to target hot or cold leads. Great way to get your feet wet
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LinkedIn
  • Helped warm up a few leads that I was having trouble getting in touch with via phone and email
  • Allowed me to better identify the key stakeholders at companies I was targeting
  • Kept me up to date on what was happening with my prospects and their companies.
Read full review
ScreenShots