What users are saying about
40 Ratings
Top Rated
640 Ratings
40 Ratings
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Score 8 out of 100
Top Rated
640 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.5 out of 100

Likelihood to Recommend

D&B Hoovers

If you're with a big company that can afford to pay $500 - 1000 per month or more for data, then this platform may have a lot of value for you. That's in part because you could use it to produce actionable insights on a mass scale and you may not be worried about the cost of incorrect data. If your company is a smaller company working on a budget, this most likely is not the solution for you.
Justin Roodman | TrustRadius Reviewer

LinkedIn Sales Navigator

This is also a great tool that we use for a social selling approach. I've personally had lots of success with clients not responding and reaching out through LinkedIn to spark a conversation. What really makes a difference is having a tool that helps analyze businesses and their employees. The other side of this, besides just LinkedIn, is your ability to see companies and individuals as well as send messages without a limit, therefore increasing the effectiveness and scope of the impact for your business. It doesn't always do a great job of pulling in contact data. If you're looking to bulk search individuals this isn't the tool you would want to use.
Kevin Knudsen | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

D&B Hoovers
8.4
LinkedIn Sales Navigator
8.0
Advanced search
D&B Hoovers
8.4
LinkedIn Sales Navigator
8.2
Identification of new leads
D&B Hoovers
8.9
LinkedIn Sales Navigator
7.8
List quality
D&B Hoovers
8.2
LinkedIn Sales Navigator
8.2
List upload/download
D&B Hoovers
8.5
LinkedIn Sales Navigator
7.5
Ideal customer targeting
D&B Hoovers
8.6
LinkedIn Sales Navigator
8.2
Load time/data access
D&B Hoovers
8.2
LinkedIn Sales Navigator
8.3

Sales Intelligence Data Standards

D&B Hoovers
8.5
LinkedIn Sales Navigator
8.1
Contact information
D&B Hoovers
8.4
LinkedIn Sales Navigator
8.0
Company information
D&B Hoovers
8.5
LinkedIn Sales Navigator
8.1
Industry information
D&B Hoovers
8.6
LinkedIn Sales Navigator
8.1

Data Augmentation & Lead Qualification

D&B Hoovers
8.8
LinkedIn Sales Navigator
7.7
Lead qualification process
D&B Hoovers
8.6
LinkedIn Sales Navigator
8.0
Smart lists and recommendations
D&B Hoovers
8.5
LinkedIn Sales Navigator
7.2
Salesforce integration
D&B Hoovers
9.0
LinkedIn Sales Navigator
7.5
Company/business profiles
D&B Hoovers
8.9
LinkedIn Sales Navigator
7.9
Alerts and reminders
D&B Hoovers
9.8
LinkedIn Sales Navigator
7.8
Data hygiene
D&B Hoovers
9.0
LinkedIn Sales Navigator
7.6
Automatic data refresh
D&B Hoovers
8.7
LinkedIn Sales Navigator
7.7
Tags
D&B Hoovers
8.7
LinkedIn Sales Navigator
7.8
Filters and segmentation
D&B Hoovers
8.3
LinkedIn Sales Navigator
7.9

Sales Intelligence Email Features

D&B Hoovers
10.0
LinkedIn Sales Navigator
7.8
Sales email templates
D&B Hoovers
10.0
LinkedIn Sales Navigator
7.9
Append emails to records
D&B Hoovers
10.0
LinkedIn Sales Navigator
7.6

Pros

D&B Hoovers

  • Hoover's has good information architecture in one sense that allowed you to keep track of where you have looked and also add anticipatory links for things you might like to research or know.
  • It was great for finding a more complete picture of the companies history.
  • It was helpful for piecing together contact information for people you may not have known worked there.
Micah Tinklepaugh | TrustRadius Reviewer

LinkedIn Sales Navigator

  • LinkedIn Sales Navigator takes the guesswork out of contacting potential lead sources. Rather than spending an exorbitant amount of time and energy trying to find the right people you wish to connect with, it lets you drill down and find contacts on a granular level.
  • LinkedIn Sales Navigator has add-ons that we pay for, and they are well worth the cost. We are now able to send more LinkedIn InMails each month, and we get a higher response rate from recipients.
  • We use Salesforce, and LinkedIn Sales Navigator saves leads and contacts into this platform with a simple click. There is no need to enter information multiple times, which is a real time saver.
Kevan Wilkinson | TrustRadius Reviewer

Cons

D&B Hoovers

  • There are virtually no areas where this software can improve. This is elite b2b software that businesses who care about their prospecting/sales campaigns use.
  • Other than the software, the price itself can improve so start up businesses are more inclined to make the purchase.
Anonymous | TrustRadius Reviewer

LinkedIn Sales Navigator

  • With my current company I only have a limited amount of inMails that I can send per month (50) which limits my use of the product. I wish that I was able to have unlimited to get the full functionality.
  • One complaint I have about targeting specific types of prospects is that when you do narrow the list within a company sometimes unrelated prospects still come up in the search and you have to weed through them.
  • I wish that regular linkedIn and Sales Navigator could be linked together at least message wise so that you didn't have to remember if you sent a prospect a message through Navigator or just from being a contact.
Erika M. Barth | TrustRadius Reviewer

Likelihood to Renew

D&B Hoovers

D&B Hoovers 5.9
Based on 2 answers
Hoover's just isn't compelling for the types of information they provide and the pricing model. But again, this is from the very limited perspective of a below entry level analyst who is just finishing their studies. It is probable that for some segments of industry, Hoover's has vast wealth of pertinent information. For example, when looking into agricultural industries for a consulting firm, I did not save any time with their service because information on factory locations and assets was scant. Using Google earth to view the square footage of the facilities to estimate assets was often more helpful.
Micah Tinklepaugh | TrustRadius Reviewer

LinkedIn Sales Navigator

LinkedIn Sales Navigator 10.0
Based on 2 answers
This question is a no-brainer. The tool is the industry standard for anyone tied to sales and marketing. The name "LinkedIn Sales Navigator" is synonymous with streamlining relevant customer and account data in an easy to use format that is actionable and intelligent. The focus on continuous improvement and richer means of communicating with customers and prospects is evident each time new features are rolled out. The social component of the tool even includes a gamification component to ensure that peers remain relevant among each other, which is refreshing and enjoyable for those who engage the tool on a daily basis.
Michael J. Towle | TrustRadius Reviewer

Usability

D&B Hoovers

No score
No answers yet
No answers on this topic

LinkedIn Sales Navigator

LinkedIn Sales Navigator 8.0
Based on 3 answers
It lets you pull people with specific titles in specific areas and with the criteria you choose--job changes, mutual connections based on schools, roles, and companies, etc. It is easy to upload these lists into other software or download and save them to a drive.
Vishakha Rao | TrustRadius Reviewer

Support Rating

D&B Hoovers

D&B Hoovers 10.0
Based on 2 answers
They are terrific at giving instruction/webinars. I am able to call, directly, to an individual and talk to that person. I'm not talking to a robot. They give personal service which is really special.
Anonymous | TrustRadius Reviewer

LinkedIn Sales Navigator

LinkedIn Sales Navigator 9.0
Based on 2 answers
The tool speaks for itself, but the support is definitely a significant portion of why we use the tool. The company cares about their customer's success and it shows. We do not have to wait for long periods of time for the support team to respond; they do so in a timely manner, and virtually always with relevant insights and solutions.
Michael J. Towle | TrustRadius Reviewer

Implementation Rating

D&B Hoovers

No score
No answers yet
No answers on this topic

LinkedIn Sales Navigator

LinkedIn Sales Navigator 8.0
Based on 1 answer
I am unsure of the rollout, as I was not involved. I was an early adopter, and I have had a lot of success with the tool personally at multiple organizations, but I have no idea whether the implementation process encountered any errors. I can personally say that it works, and that I have not encountered significant issues with the tool since adoption, although a few issues like messages showing up as being unread even though they have been opened have been an on-again/off-again issues throughout the past few years. Overall, the company is doing a great job, and our implementation seems to have been effective.
Michael J. Towle | TrustRadius Reviewer

Alternatives Considered

D&B Hoovers

D&B stacks up but not very high. ZoomInfo is in the lead for newer-looking technology and data quality. Sales Navigator is a powerhouse in the space and probably has the whole package that I'd want during prospecting except for the business code. Crunchbase has newer information and industry trends that are hard to beat. Hopefully D&B can modernize to stack up and make a more appealing UI/UX.
Anonymous | TrustRadius Reviewer

LinkedIn Sales Navigator

The only other tool I've used similar to Sales Navigator is the free LInkedin. As I've said, it is a great tool for networking and can be used for prospecting. I feel like Linkedin has really spent a lot of time trying to make Sales Navigator a better, more powerful tool for people in sales.
Gary Kawamura | TrustRadius Reviewer

Return on Investment

D&B Hoovers

  • Honestly cannot say we really drove any new sales using D&B Hoovers to prospect new companies and leads. We obtained higher data quality with other tools like ZoomInfo and Skrapp.
  • A year long contract that isn't honored on their side due to lack of customer service and poor data quality definitely does not equal ROI.
  • Spent significant time sanitizing and cleansing inaccurate data provided by their service. Since time is money in business, that was a loss in that aspect.
Justin Roodman | TrustRadius Reviewer

LinkedIn Sales Navigator

  • In my last business, it enabled me to quickly target high value prospects and reach out to them. It led to enough success that I used it regularly.
  • It also offers and (I took advantage of) the ability to seek out introductions. This led to a large number of prospect conversations and some sales.
  • In my current business, we used it to beta test heavy outbound email campaigns, which it proved out because of the accuracy of the data.
Adam Boyd | TrustRadius Reviewer

Pricing Details

D&B Hoovers

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

D&B Hoovers Editions & Modules

Additional Pricing Details

LinkedIn Sales Navigator

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

LinkedIn Sales Navigator Editions & Modules

Edition
Professional79.991
Team134.992
EnterpriseContact sales team
  1. per month
  2. per license
Additional Pricing Details

Rating Summary

Likelihood to Recommend

D&B Hoovers
8.8
LinkedIn Sales Navigator
8.5

Likelihood to Renew

D&B Hoovers
5.9
LinkedIn Sales Navigator
10.0

Usability

D&B Hoovers
LinkedIn Sales Navigator
8.0

Reliability and Availability

D&B Hoovers
9.0
LinkedIn Sales Navigator

Support Rating

D&B Hoovers
10.0
LinkedIn Sales Navigator
9.0

Implementation Rating

D&B Hoovers
LinkedIn Sales Navigator
8.0

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