What users are saying about
4 Ratings
2 Ratings
4 Ratings
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Score 9 out of 100
2 Ratings
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Score 8.2 out of 100

Feature Set Ratings

    Email & Online Marketing

    FloristWare

    Feature Set Not Supported
    N/A
    7.4

    Leadfwd

    74%
    Leadfwd ranks higher in 9/9 features

    WYSIWYG email editor

    N/A
    0 Ratings
    7.0
    70%
    2 Ratings

    Dynamic content

    N/A
    0 Ratings
    7.0
    70%
    1 Rating

    Ability to test dynamic content

    N/A
    0 Ratings
    7.0
    70%
    1 Rating

    Landing pages

    N/A
    0 Ratings
    9.0
    90%
    1 Rating

    A/B testing

    N/A
    0 Ratings
    3.2
    32%
    2 Ratings

    Mobile optimization

    N/A
    0 Ratings
    6.2
    62%
    2 Ratings

    Email deliverability reporting

    N/A
    0 Ratings
    9.6
    96%
    4 Ratings

    List management

    N/A
    0 Ratings
    8.6
    86%
    2 Ratings

    Triggered drip sequences

    N/A
    0 Ratings
    8.8
    88%
    2 Ratings

    Lead Management

    FloristWare

    Feature Set Not Supported
    N/A
    8.0

    Leadfwd

    80%
    Leadfwd ranks higher in 4/4 features

    Lead nurturing

    N/A
    0 Ratings
    8.4
    84%
    2 Ratings

    Lead scoring and grading

    N/A
    0 Ratings
    7.3
    73%
    2 Ratings

    Data quality management

    N/A
    0 Ratings
    7.7
    77%
    2 Ratings

    Automated sales alerts and tasks

    N/A
    0 Ratings
    8.5
    85%
    2 Ratings

    Campaign Management

    FloristWare

    Feature Set Not Supported
    N/A
    7.0

    Leadfwd

    70%
    Leadfwd ranks higher in 2/2 features

    Calendaring

    N/A
    0 Ratings
    5.0
    50%
    1 Rating

    Event/webinar marketing

    N/A
    0 Ratings
    9.0
    90%
    1 Rating

    Social Media Marketing

    FloristWare

    Feature Set Not Supported
    N/A
    7.5

    Leadfwd

    75%
    Leadfwd ranks higher in 2/2 features

    Social sharing and campaigns

    N/A
    0 Ratings
    9.0
    90%
    1 Rating

    Social profile integration

    N/A
    0 Ratings
    6.0
    60%
    1 Rating

    Reporting & Analytics

    FloristWare

    Feature Set Not Supported
    N/A
    6.3

    Leadfwd

    63%
    Leadfwd ranks higher in 3/3 features

    Dashboards

    N/A
    0 Ratings
    6.5
    65%
    2 Ratings

    Standard reports

    N/A
    0 Ratings
    6.3
    63%
    2 Ratings

    Custom reports

    N/A
    0 Ratings
    6.0
    60%
    1 Rating

    Platform & Infrastructure

    FloristWare

    Feature Set Not Supported
    N/A
    9.1

    Leadfwd

    91%
    Leadfwd ranks higher in 4/4 features

    Role-based workflow & approvals

    N/A
    0 Ratings
    8.8
    88%
    2 Ratings

    Customizability

    N/A
    0 Ratings
    7.9
    79%
    2 Ratings

    Integration with Salesforce.com

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Integration with SugarCRM

    N/A
    0 Ratings
    9.6
    96%
    2 Ratings

    Attribute Ratings

    • FloristWare is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    9.0

    FloristWare

    90%
    4 Ratings
    8.2

    Leadfwd

    82%
    2 Ratings

    Usability

    9.1

    FloristWare

    91%
    1 Rating

    Leadfwd

    N/A
    0 Ratings

    Support Rating

    9.1

    FloristWare

    91%
    2 Ratings

    Leadfwd

    N/A
    0 Ratings

    Likelihood to Recommend

    FloristWare

    FloristWare is well suited for every aspect of the florist business and is adaptable to any size florist company.
    Read full review

    INBOX25

    I think Inbox25 is a great fit for companies outgrowing lower-end, disconnected email marketing applications. Companies with a more formalized marketing organization that send a lot of emails (tens of thousands monthly or more) will be better served with a product like Inbox25 that is less complex, easier to use, and much more affordable (30% lower by our experience) from the larger marketing automation products on the market. Our company has 3 full-time marketing staff with over 100,000 contacts (with valid emails) that we target in various direct and drip email campaigns and Inbox25 fits our needs just fine. I suspect that we may outgrow the product eventually but I think it'll meet our needs just fine for many years to come.
    Read full review

    Pros

    FloristWare

    • The reporting tool is powerful - provided the product categories and sales accounts have been well thought through. The fixed reports have been intuitively created; but the export feature makes them even more powerful, so as to be tailor made for the individual business.
    • The marketing tools campaign builders, fundraisers, advertising analyzers, etc. are effective and have brought us business we would otherwise not have seen, and saved us money we would otherwise have thrown at the wrong advertisers. Customer data can be pulled and sorted in a multitude of ways, depending on the purpose. We use the marketing tools routinely.
    • The financial tools make my life easier. Need to file and pay sales tax? A Sales Report Summary for any date range instantly gives gross sales, taxable sales, sales tax due. Need a current inventory report? A push-button report is generated, by product category. Need to know how this month's sales compare to the same month last year? Not a problem.
    Read full review

    INBOX25

    • SugarCRM integration
    • Ease of building workflows
    • Responsive, helpful support team
    Read full review

    Cons

    FloristWare

    • I would like to see the ability to save work and continue later (as in pause order entering).
    • I would like to see in the future a more advanced routing module.
    Read full review

    INBOX25

    • Inbox25 is in a growth phase and has transformed their product pretty fast. With that comes an increased need to continually learn how to leverage new features.
    • Tutorials and product documentation exist but it is relatively minimal. They overcome this with personalized, one-on-one training that is recorded for future review using a project management platform.
    • Inbox25 has expanded beyond Sugar CRM to include Salesforce.com integration. I'm not sure if they plan to add integrations to other applications but they are positioned well for growth.
    Read full review

    Pricing Details

    FloristWare

    Starting Price

    Editions & Modules

    FloristWare editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Leadfwd

      Starting Price

      Editions & Modules

      Leadfwd editions and modules pricing
      EditionModules

      Footnotes

        Offerings

        Free Trial
        Free/Freemium Version
        Premium Consulting/Integration Services

        Entry-level set up fee?

        No setup fee

        Additional Details

        Usability

        FloristWare

        I give FloristWare a rating of 10 for usability because I have never had an ounce if difficulty with any of its functions or features.
        Read full review

        INBOX25

        No answers on this topic

        Support Rating

        FloristWare

        Support is outstanding, Mark wouldn't allow anything less!
        Read full review

        INBOX25

        No answers on this topic

        Alternatives Considered

        FloristWare

        I have never felt the need to seek out an alternative to Floristware.
        Read full review

        INBOX25

        Different platforms stack up particularly well for different use cases. INBOX25 is our default choice for SugarCRM users.
        Read full review

        Return on Investment

        FloristWare

        • Has kept us on top of account billing, so positive
        Read full review

        INBOX25

        • We have successfully moved cold suspects to leads and leads to opportunities, and opportunities to customers with Inbox25. We are just now starting to realize more value given that we've only recently started using the more advanced drip marketing and lead scoring features.
        • When we used the pay-as-you-go version we were paying just pennies per email and remained CAN-Spam Act compliant. It was harder to quantify the ROI then but it was apparent that email marketing was working and moving prospects from one sales stage to another. It was also very useful for re-engaging prospects and promoting products and services to customers.
        • Our total investment in the advanced edition is less $30,000 annually and we expect the ROI to be less than one year. It could have been sooner if we'd have been more thoughtful in our initial implementation.
        Read full review

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