FloristWare is a POS/CRM system for anyone in the business of selling flowers. It is designed to help retail florists increase sales and profits while saving time and money. The vendor says FloristWare is an "independent" system, meaning that it is not affiliated with any wire service and does not involve the costs or entanglements that typically come with wire service systems. Additionally, the vendor says it is also very different than other independent POS…
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Leadfwd
Score8.2 out of 10
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Leadfwd, from the company of the same name in Staten Island, combines B2B Prospecting, Sales Outreach and Account-Based Marketing. It replaces the former INBOX25.
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Pricing
FloristWare
Leadfwd
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
FloristWare
Leadfwd
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Features
FloristWare
Leadfwd
Email & Online Marketing
Comparison of Email & Online Marketing features of FloristWare and Leadfwd
Feature
FloristWare
-
Ratings
Leadfwd
7.4
2 Ratings
4% below category average
WYSIWYG email editor
00 Ratings
7.02 Ratings
Dynamic content
00 Ratings
7.01 Ratings
Ability to test dynamic content
00 Ratings
7.01 Ratings
Landing pages
00 Ratings
9.01 Ratings
A/B testing
00 Ratings
3.22 Ratings
Mobile optimization
00 Ratings
6.22 Ratings
Email deliverability reporting
00 Ratings
9.62 Ratings
List management
00 Ratings
8.62 Ratings
Triggered drip sequences
00 Ratings
8.82 Ratings
Lead Management
Comparison of Lead Management features of FloristWare and Leadfwd
Feature
FloristWare
-
Ratings
Leadfwd
8.0
2 Ratings
1% above category average
Lead nurturing automation
00 Ratings
8.42 Ratings
Lead scoring and grading
00 Ratings
7.32 Ratings
Data quality management
00 Ratings
7.72 Ratings
Automated sales alerts and tasks
00 Ratings
8.52 Ratings
Campaign Management
Comparison of Campaign Management features of FloristWare and Leadfwd
Feature
FloristWare
-
Ratings
Leadfwd
7.0
1 Ratings
8% below category average
Calendaring
00 Ratings
5.01 Ratings
Event/webinar marketing
00 Ratings
9.01 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of FloristWare and Leadfwd
Feature
FloristWare
-
Ratings
Leadfwd
7.5
1 Ratings
1% below category average
Social sharing and campaigns
00 Ratings
9.01 Ratings
Social profile integration
00 Ratings
6.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of FloristWare and Leadfwd
Feature
FloristWare
-
Ratings
Leadfwd
6.3
2 Ratings
17% below category average
Dashboards
00 Ratings
6.52 Ratings
Standard reports
00 Ratings
6.32 Ratings
Custom reports
00 Ratings
6.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of FloristWare and Leadfwd
I think Inbox25 is a great fit for companies outgrowing lower-end, disconnected email marketing applications. Companies with a more formalized marketing organization that send a lot of emails (tens of thousands monthly or more) will be better served with a product like Inbox25 that is less complex, easier to use, and much more affordable (30% lower by our experience) from the larger marketing automation products on the market. Our company has 3 full-time marketing staff with over 100,000 contacts (with valid emails) that we target in various direct and drip email campaigns and Inbox25 fits our needs just fine. I suspect that we may outgrow the product eventually but I think it'll meet our needs just fine for many years to come.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
The reporting tool is powerful - provided the product categories and sales accounts have been well thought through. The fixed reports have been intuitively created; but the export feature makes them even more powerful, so as to be tailor made for the individual business.
The marketing tools campaign builders, fundraisers, advertising analyzers, etc. are effective and have brought us business we would otherwise not have seen, and saved us money we would otherwise have thrown at the wrong advertisers. Customer data can be pulled and sorted in a multitude of ways, depending on the purpose. We use the marketing tools routinely.
The financial tools make my life easier. Need to file and pay sales tax? A Sales Report Summary for any date range instantly gives gross sales, taxable sales, sales tax due. Need a current inventory report? A push-button report is generated, by product category. Need to know how this month's sales compare to the same month last year? Not a problem.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Inbox25 is in a growth phase and has transformed their product pretty fast. With that comes an increased need to continually learn how to leverage new features.
Tutorials and product documentation exist but it is relatively minimal. They overcome this with personalized, one-on-one training that is recorded for future review using a project management platform.
Inbox25 has expanded beyond Sugar CRM to include Salesforce.com integration. I'm not sure if they plan to add integrations to other applications but they are positioned well for growth.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have successfully moved cold suspects to leads and leads to opportunities, and opportunities to customers with Inbox25. We are just now starting to realize more value given that we've only recently started using the more advanced drip marketing and lead scoring features.
When we used the pay-as-you-go version we were paying just pennies per email and remained CAN-Spam Act compliant. It was harder to quantify the ROI then but it was apparent that email marketing was working and moving prospects from one sales stage to another. It was also very useful for re-engaging prospects and promoting products and services to customers.
Our total investment in the advanced edition is less $30,000 annually and we expect the ROI to be less than one year. It could have been sooner if we'd have been more thoughtful in our initial implementation.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info