What users are saying about
148 Ratings
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Top Rated
260 Ratings
148 Ratings
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Score 8.4 out of 100

Hotjar

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Top Rated
260 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.7 out of 100

Likelihood to Recommend

Formstack Forms

Formstack makes it easy to create a variety of forms. I have used it for event interest and registrations, email list sign-ups, and surveys. I have found it easy to customize, and easy to export data for import into other systems (e.g., CRM).
Anonymous | TrustRadius Reviewer

Hotjar

Hotjar is well suite for organizations that want to get a good glimpse into user behavior on their websites. The tool is easily installed through Google Tag Manager, and then users simply select which pages or paths they want the tool to analyze. After a few days, users can start seeing patterns develop, helping them understand what areas of the user journey flow they need to test out and improve. Hotjar is primarily for web-based experiences, not for mobile applications and other non-web digital applications.
Zach Ettelman | TrustRadius Reviewer

Feature Rating Comparison

Survey Format & Appearance

Formstack Forms
9.0
Hotjar
Survey templates
Formstack Forms
9.0
Hotjar
Themes
Formstack Forms
8.0
Hotjar
Custom logo/branding
Formstack Forms
10.0
Hotjar

Survey Content

Formstack Forms
9.0
Hotjar
Changes to live survey
Formstack Forms
9.5
Hotjar
Question design help
Formstack Forms
8.0
Hotjar
Multiple question types
Formstack Forms
9.5
Hotjar

Survey Logic

Formstack Forms
9.5
Hotjar
Survey logic flexibility
Formstack Forms
9.5
Hotjar

Survey Reporting & Analytics

Formstack Forms
9.4
Hotjar
Response tracking
Formstack Forms
10.0
Hotjar
Data export
Formstack Forms
9.5
Hotjar
Standard reports
Formstack Forms
9.1
Hotjar
Custom reports
Formstack Forms
8.5
Hotjar
Analytics
Formstack Forms
10.0
Hotjar

Survey Administration & Security

Formstack Forms
9.5
Hotjar
Access controls
Formstack Forms
9.5
Hotjar
Compliance
Formstack Forms
9.5
Hotjar

Survey Distribution

Formstack Forms
8.0
Hotjar
Vendor-offered crowdsourcing
Formstack Forms
8.0
Hotjar
Respondent restrictions
Formstack Forms
8.0
Hotjar

Pros

Formstack Forms

  • Allows for unique situations. As a school, we don't have the luxury of being cookie cutter. Neither do our forms.
  • Support. If we don't know how to do it, their support team has been very helpful and actually attempts to understand the issue on hand.
  • User friendliness. In our field we have a phrase: "what if you get hit by a bus?" With Formstack, you can "get hit by the bus" and someone else can jump in and still keep things running (this is used as a phrase for illness, not termination).
Patrick Stephens | TrustRadius Reviewer

Hotjar

  • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
  • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
  • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
  • Hotjar has a poll function, so you can have polls on your website.
Sarah O'Donnell | TrustRadius Reviewer

Cons

Formstack Forms

  • Setting up our multi-step form took some getting used to. Some of the branching logic configuration wasn't as intuitive as would be ideal.
  • Since we were pushing data directly into Hubspot, I found it cumbersome to deal with data storage limits within Formstack. I would get frequent notices that new responses were not being stored in Formstack and that I needed to upgrade or delete data. I got tired of that.
  • More/easier support for custom fonts would have been a huge plus. We were able to customize the form's appearance, but had to make some concessions in that regard.
Josh Summerhays | TrustRadius Reviewer

Hotjar

  • Customization of in-page user surveys - Although it is a great tool to be able to publish and update user surveys that appear on our web page, the customization options (mostly UI) are somewhat limited, making the survey either stick out like a sore thumb, or look like an advertisement or error on our site. It would be great to get a little bit more control over how the survey appears on our site.
  • Honestly, I have not run into any other major examples I can detail where HotJar has not been able to do what I have needed it to do!
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Formstack Forms

Formstack Forms 9.1
Based on 12 answers
Our user base has come to rely on Formstack to get forms done. The Formstack tools make it easy to start from scratch or copy an existing form to "quick start" a new, similar form. The price is right and frees up IT staff to do more transformative work.
Tim Roe | TrustRadius Reviewer

Hotjar

Hotjar 5.1
Based on 2 answers
Even though the heat maps and user recordings were useful, our website was significantly slowed down after we installed Hotjar, so much so, that it took over a minute for our blog to load. The data that we gathered was not worth the length that it took our website to load.
Patrick Eng | TrustRadius Reviewer

Usability

Formstack Forms

Formstack Forms 9.5
Based on 5 answers
Well written, modern software. Works as expected for software of 'today.' Does not operate like something from five or ten years ago...like a legacy platform. Continuous improvements are nice to see.
Mitchel Laman | TrustRadius Reviewer

Hotjar

Hotjar 9.5
Based on 6 answers
So easy and simple to use! Straightforward anyone in the team is able to easily go in and set up anything in Hotjar. The UI is really simple. Whenever you give feedback to Hotjar they continously take on board the feedback and improve the tool.
Halima Satheya | TrustRadius Reviewer

Support Rating

Formstack Forms

Formstack Forms 8.5
Based on 6 answers
The agents in the original group, especially the ones in cahoots with the developers, are really solid and know what they're talking about--I'm looking at you, Collin. The 'Tier 1' support agents that typically reply to the tickets are really spotty. If you have an overly technical question, i.e. bugfix, or describe a feature from a few years back that randomly disappeared, these agents typically will give you what feels like a generic reply and not know what you're talking about.
Anonymous | TrustRadius Reviewer

Hotjar

Hotjar 9.5
Based on 4 answers
Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
Zach Ettelman | TrustRadius Reviewer

Implementation Rating

Formstack Forms

Formstack Forms 10.0
Based on 2 answers
We implemented on one of the earlier versions. Through continuous engineering improvements, the interface keeps getting easier and more intuitive. Therefore, later implementations keep getting easier and better.
Mitchel Laman | TrustRadius Reviewer

Hotjar

No score
No answers yet
No answers on this topic

Alternatives Considered

Formstack Forms

Drupal is a much more customizable platform, however you must have someone build the forms first and then you can work with them if you do not have the programming knowledge. If you have any changes to make, it can sometimes be both a time consuming and difficult process. Formstack is much more efficient if you do not have an in house programmer.
Jason Fluegge | TrustRadius Reviewer

Hotjar

To be honest, we have only tried Hotjar session recording. I know there are some alternatives but we haven't tried any of them. I think there are none as complete as Hotjar for what you pay (some do heatmaps, other video recording, other polls). And the thing is that all of that is done pretty decent on Hotjar, so I'm not looking for any alternative right now.
Santiago Valdés | TrustRadius Reviewer

Return on Investment

Formstack Forms

  • Positive - ability to analyze submission trends - e.g. when a marketing email is sent, looking at increased form viewing and submissions in relation to the sending of the campaign.
  • Immediate response - those that submit forms receive immediate response that their form has been submitted.
Ryan Spear | TrustRadius Reviewer

Hotjar

  • User Testing Alternative - Instead of hiring UX testers, we can leverage our actual customers to determine how they use our website. This has helped frame website redesign discussions on several occasions.
  • Landing Page Design - We've designed our landing pages based on user feedback from heatmaps we've gathered from Hotjar. Understanding where to place CTAs and other pieces based on user interaction has helped us streamline our landing page design.
  • Device Usage - Part of the data provided by Hotjar includes which device a user is visiting from. This helps us understand how mobile users work differently than desktop users.
Sasha Fritzel | TrustRadius Reviewer

Screenshots

Pricing Details

Formstack Forms

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Formstack Forms Editions & Modules

Edition
Silver$591
Gold$991
Platinum$2491
EnterpriseContact sales team
  1. per month
  2. none
Additional Pricing Details
We also offer a variety of Add-on features: Workflows, Conversion Kit, Portals, Approvals

Hotjar

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Hotjar Editions & Modules

Edition
Basic$01
Plus39.002
Business$993
  1. 2k pageviews/per day
  2. 10k pageviews per day/per month
  3. 20k pageviews per day/per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Formstack Forms
9.3
Hotjar
9.1

Likelihood to Renew

Formstack Forms
9.1
Hotjar
5.1

Usability

Formstack Forms
9.5
Hotjar
9.5

Reliability and Availability

Formstack Forms
10.0
Hotjar

Support Rating

Formstack Forms
8.5
Hotjar
9.5

Implementation Rating

Formstack Forms
10.0
Hotjar

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