What users are saying about
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Top Rated
653 Ratings
28 Ratings

Hootsuite

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Top Rated
653 Ratings
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Score 7.8 out of 100
28 Ratings
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Score 5.9 out of 100

Likelihood to Recommend

Hootsuite

Hootsuite is well suited for those managing a single social media account or dozens. It can be used by small businesses all the way up to large scale marketing agencies. The ability to post to multiple channels at once is so incredibly helpful and a huge time saver. Give it a try, you will be glad you did.
Anonymous | TrustRadius Reviewer

OutboundEngine

OutboundEngine is very well suited for smaller businesses that are moldable and are just getting off the ground. For these businesses, they often have a smaller employee base and are more in need of organization and marketing help. OutboundEngine definitely took a lot off my plate on the marketing, social media, and communication side of things and prevented me from needing to bring on extra help, which would have ended up costing me more in the long run
Annabelle Jones | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Hootsuite
7.5
OutboundEngine
Boolean keyword searches
Hootsuite
7.5
OutboundEngine
Filtering out noise/spam
Hootsuite
7.0
OutboundEngine
Sentiment analysis
Hootsuite
6.9
OutboundEngine
Broad channel coverage
Hootsuite
8.5
OutboundEngine

Publishing

Hootsuite
8.3
OutboundEngine
Content planning and scheduling
Hootsuite
9.2
OutboundEngine
Audience targeting
Hootsuite
7.8
OutboundEngine
Content optimization
Hootsuite
7.9
OutboundEngine
Workflow management
Hootsuite
8.5
OutboundEngine

Engagement

Hootsuite
8.2
OutboundEngine
Automated routing and prioritization
Hootsuite
7.9
OutboundEngine
Customer interaction histories
Hootsuite
8.1
OutboundEngine
Bulk actions
Hootsuite
8.5
OutboundEngine

Marketing

Hootsuite
7.0
OutboundEngine
Lead generation
Hootsuite
7.2
OutboundEngine
Content marketing
Hootsuite
7.4
OutboundEngine
Paid media management
Hootsuite
6.6
OutboundEngine
Campaigns and promotions
Hootsuite
6.9
OutboundEngine

Channel coverage/integration

Hootsuite
8.6
OutboundEngine
Twitter
Hootsuite
9.4
OutboundEngine
Facebook
Hootsuite
9.2
OutboundEngine
LinkedIn
Hootsuite
8.9
OutboundEngine
Google+
Hootsuite
8.8
OutboundEngine
Instagram
Hootsuite
7.9
OutboundEngine
Pinterest
Hootsuite
8.2
OutboundEngine
YouTube
Hootsuite
7.6
OutboundEngine

Reporting/analytics

Hootsuite
7.4
OutboundEngine
Campaign success analytics
Hootsuite
7.5
OutboundEngine
Real-time tracking
Hootsuite
7.5
OutboundEngine
Competitor analysis
Hootsuite
7.3
OutboundEngine

Account management

Hootsuite
8.3
OutboundEngine
Role-based user permissions & privileges
Hootsuite
8.6
OutboundEngine
Mobile access
Hootsuite
8.0
OutboundEngine

Email & Online Marketing

Hootsuite
OutboundEngine
7.2
Mobile optimization
Hootsuite
OutboundEngine
7.1
Email deliverability reporting
Hootsuite
OutboundEngine
8.2
List management
Hootsuite
OutboundEngine
6.1

Lead Management

Hootsuite
OutboundEngine
7.2
Automated sales alerts and tasks
Hootsuite
OutboundEngine
7.2

Social Media Marketing

Hootsuite
OutboundEngine
7.3
Social sharing and campaigns
Hootsuite
OutboundEngine
7.3

Pros

Hootsuite

  • The great thing about it is that it allows us in making schedules for social media posts belonging to different pages.
  • I strongly appreciate its analytics and tracking the most which help us a lot in facilitating our business in many ways. It let us organize our whole social media. It has made our marketing staff contented.
  • This is the most helpful tool in tracking matrices, followers, posts, and weekly activities as well.
  • This superb tool helps us in keeping the whole social media at a single location.
Jennifer Osborne | TrustRadius Reviewer

OutboundEngine

  • The content that they generate to send to our clients is relevant and the clients want to engage with us. It makes us appear more professional and consistent, even though we are a smaller company.
  • It helps us stay in touch with clients and helps us stay top of mind. We are able to generate more new business leads if we are in consistent contact with current, former, and potential clients.
  • Their customer service and support is outstanding. All my questions were answered and I went into the program feeling confident and knowledgeable.
John Stevens | TrustRadius Reviewer

Cons

Hootsuite

  • I personally don't like the way Hootsuite displays multiple social channels on the interface. It's very utilitarian and it does have a modern look, but there's just something about the multiple column look that really bugs me. It feels a bit dated and cluttered.
  • I've used both the free and the pro versions before. Pro is somewhat overpriced for the value that it provides and the free version limits you to too few social profiles which puts you in a position to either overpay or go to another option like Buffer which is cheaper but isn't as reliable. I'd say somewhere around $12-15/mo. would make the single-user Pro tier more palatable.
Garrett Genest | TrustRadius Reviewer

OutboundEngine

  • Have a more flexible platform that would allow me to choose how often I want the newsletters to go out versus me having to go in and suppress the newsletters that I don't want to go out.
  • Customer service follow-through sometimes is lacking.
Melanie Hadley | TrustRadius Reviewer

Likelihood to Renew

Hootsuite

Hootsuite 8.4
Based on 74 answers
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Laura Pence | TrustRadius Reviewer

OutboundEngine

OutboundEngine 1.0
Based on 1 answer
The biggest issue is poor ROI. The second biggest issue is rigid customer service process, lack of a sense of urgency, and inability to reach out to upper management with issues.
Steven Benson | TrustRadius Reviewer

Usability

Hootsuite

Hootsuite 9.1
Based on 27 answers
The layout of horizontal columns for each stream or search is a very cumbersome way to display information. There isn't an easy way to sort, filter, or otherwise re-organize the streams to limit the current view to relevancy. This is one of the primary reasons why we plan to move to another platform.
Matthew Hardesty | TrustRadius Reviewer

OutboundEngine

OutboundEngine 9.1
Based on 3 answers
Overall, OutboundEngine is very user friendly. It is simple to set up and explore, and if there are any issues or questions, the customer service team and account managers are always available to help. They are very knowledgeable and were able to explain everything in detail to me. The program is easy to navigate and helps me stay organized, and an uncomplicated and straightforward solution was exactly what I was looking for
Annabelle Jones | TrustRadius Reviewer

Reliability and Availability

Hootsuite

Hootsuite 10.0
Based on 36 answers
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite.Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
Anonymous | TrustRadius Reviewer

OutboundEngine

No score
No answers yet
No answers on this topic

Performance

Hootsuite

Hootsuite 10.0
Based on 32 answers
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
Michael Royal | TrustRadius Reviewer

OutboundEngine

No score
No answers yet
No answers on this topic

Support Rating

Hootsuite

Hootsuite 7.8
Based on 63 answers
Their customer support has been very helpful during the few times I have contacted them. They seem to be knowledgeable and friendly. As users, you can reach them via email, live chat, tickets, and tweeter. They have a help center within the app that provides users with step-by-step guides and a resource library.
Mahmoud Farag | TrustRadius Reviewer

OutboundEngine

OutboundEngine 7.2
Based on 28 answers
The customer service was excellent! Everyone I spoke to was kind and knowledgeable. My account manager was easily reachable. Setup of the OutboundEngine program was explained really thoroughly, and we knew how we could best use the product to meet the needs of our clients and get our online and social media presence off the ground.
Maurine Montville | TrustRadius Reviewer

In-Person Training

Hootsuite

Hootsuite 6.0
Based on 1 answer
Very easy to teach and learn
Jessica Rudolph | TrustRadius Reviewer

OutboundEngine

No score
No answers yet
No answers on this topic

Online Training

Hootsuite

Hootsuite 10.0
Based on 8 answers
Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.
Anonymous | TrustRadius Reviewer

OutboundEngine

No score
No answers yet
No answers on this topic

Implementation Rating

Hootsuite

Hootsuite 10.0
Based on 65 answers
One person of the organization must take the time to understand the product throughly. Next that person should work with the Hootsuite team to maximize the architecture of your platform and mitigate any problems that may crop up. Also, if a team members voices a concern or is having a problem roll your sleeves up and help them if not it can kill support for the product and end any chances of a renewal. Lastly, set aside enough time to allow for training and refresher training. Solve all problems ambiguity can not be permitted
Edgar Carpenter IV | TrustRadius Reviewer

OutboundEngine

No score
No answers yet
No answers on this topic

Alternatives Considered

Hootsuite

Sprout Social has a better UI than Hootsuite. It uses a single feed approach compared to the multi-column layout that allows you to check and uncheck filters based on what you'd like to see at a given moment. Overall, Hootsuite was a better choice for our team given the stronger analytics reporting that it provided. Being in a data-driven business, this was particularly important to us to be able to provide performance metrics to leadership. Both tools are fairly similar, so it really is a toss-up in terms of which you should choose.
Anonymous | TrustRadius Reviewer

OutboundEngine

Affordability is important and OutboundEngine is affordable. I like the expertise in this field they have. I really appreciate they don’t constantly bother me trying to sell me more services, etc. Any time I have needed to call the company, their reps are always available. That means a lot.
Fonda Hall | TrustRadius Reviewer

Scalability

Hootsuite

We haven't needed to scale it all.
Anonymous | TrustRadius Reviewer

OutboundEngine

No answers on this topic

Return on Investment

Hootsuite

  • Honestly, Hootsuite has been pretty close to a wash for us. The frequency with which we've had to wrestle with our Facebook Business connection has caused us to repeatedly put Hootsuite on the shelf and opt for manual posting to both FB and Instagram.
  • During the times it functioned properly, Hootsuite probably saved us around an hour of work per day, if you factor in both time required to post to various platforms and potential time spent ensuring/editing consistency between posts.
Brock Ross | TrustRadius Reviewer

OutboundEngine

  • Saved time for me and helped me meet marketing targets without having to bring on another person. This would have been costly and time-consuming.
  • Clients are actually interested in the content, and the content is informative. It helps them better understand what my business is doing and why it's important.
Madeline Davis | TrustRadius Reviewer

Screenshots

Pricing Details

Hootsuite

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Hootsuite Editions & Modules

Edition
Professional$49.001
Team$129.002
Business$599.003
EnterpriseContact for Pricing
  1. per month (1 user / 10 social profiles)
  2. per month (3 users / 20 social profiles)
  3. per month (5, up to 10 users / 35 social profiles)
Additional Pricing Details
For feature comparison across our different plans, please visit: https://www.hootsuite.com/plans

OutboundEngine

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Required
$99*

* per user

OutboundEngine Editions & Modules

Edition
Essential$1991
Value$2991
Premium$4991
  1. per user
Additional Pricing Details
More information is available on the vendor's website.

Rating Summary

Likelihood to Recommend

Hootsuite
8.5
OutboundEngine
5.8

Likelihood to Renew

Hootsuite
8.4
OutboundEngine
1.0

Usability

Hootsuite
9.1
OutboundEngine
9.1

Reliability and Availability

Hootsuite
10.0
OutboundEngine

Performance

Hootsuite
10.0
OutboundEngine

Support Rating

Hootsuite
7.8
OutboundEngine
7.2

In-Person Training

Hootsuite
6.0
OutboundEngine

Online Training

Hootsuite
10.0
OutboundEngine

Implementation Rating

Hootsuite
10.0
OutboundEngine

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