Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$1,188
per year 1 User, 10 Social accounts
Pricing
Hootsuite
Editions & Modules
Professional
$99
per month (billed annually) 1 User, 10 Social accounts
Team
$249
per month (billed annually) 3 Users, 20 Social accounts
Metricool is free and we can shedule up to 50 posts per month, however Hootsuite allows us to do just a little bit more. For the price Agorapulse and Hootsuite are in tight competition but we prefer the Hootsuite format, although some chamber partners do find it a bit on the …
I think the two are extremely comparable, however, the social listening on sprout is more advanced and they can use your account data from up to two years back. Hootsuite is B Corporation though, which is preferred for our vendors.
We typically use Kijiji as well for posting ads, however there is a limited number of ads you're able to post without having the buy the full version. Hootsuite allows us to post more free ads, more often.
Hootsuite lacks many features as i've said before. I think their reporting is also not as great as other platforms. I find the interface really messy and hard to navigate. The metrics also vary a lot between platforms which makes comparing success between channels very …
Hootsuite offers more platforms and also more control over any of the competitors we evaluated. For our current business and customer needs, Hootsuite was and is a much better fit. We use the pro level, and right now, it has enough options and features to ensure proper …
Verified User
Employee
Chose Hootsuite
Hootsuite is the first CMS tool for social media that the company as used. We've been very happy with it that we haven't felt the need to try anything else.
Verified User
Employee
Chose Hootsuite
Overall, Hootsuite is very similar to Sprout Social. some of the analytics are a little different, but the posting process is similar. Sprout does have a social listening too, but i can't remember how it compares to Hootsuite.
It allowed for more post at once and Hootsuite also has tiktok. The app for Linley was not as effective and the webpage was nog as easy to navigate as Hootsuite is. Hootsuite has truly been, and all around better experience than Loomly and I will continue to purchase it, even …
Hootsuite is definitely the most cost effective of the bunch for the goals that my clients have. The AI caption generation is also perfect for cutting down on time. Caption creation actually takes up a lot of time in the scheduling process for content and this feature made …
Hootsuite's ability to post to all the channels we need is far above what Meltwater offered. Hootsuite also goes above and beyond in the category of analytics too. Hootsuite's custom report is far more detailed and easily digestible than Meltwater's. I would say that Hootsuite …
Hootsuite's free account was sufficient for use on behalf of our client. When they restructured their pricing model and eliminated free and affordable subscriptions suitable for a small business, we found that Zoho Social was an excellent replacement. The interface was simpler …
Hootsuite is the best of these options, as the layout is better and connection to platforms [is] easier. The free version is pretty good too, but the paid version is even better. Lots of options and just an overall great time using Hootsuite compared to other platforms we have …
Improvements to the user interface and responsiveness to user needs. Real-time messaging to alert users of network or functionality issues - I know you have my back. Constantly striving for user feedback to improve the product. You are client-centric.
We selected Hootsuite Enterprise because it gave us the greatest access to various social media platforms, the simplest and most robust team settings, and ongoing support that clearly indicates they are keeping up with the evolving social media environment.
Verified User
Administrator
Chose Hootsuite
Since graduating from college 3 years ago, I have only ever used Hootsuite in the 2 jobs I have had. I don't see myself switching to another product.
Given the (A) specific, early-stage social media strategy and (B) recommendation from an seasoned social media expert, we choose Hootsuite Directly without any further advanced analyses. For an advanced user, we recommend testing atleast 2-3 more competitors and assessing their …
We previously used Loomly as a social media publisher, it was convenient but we did not like the interface. Overall we found that we liked Hootsuite as a publisher better. Loomy did offer a feature where you could boost your posts right from your portal which was convenient. …
Hootsuite’s free service is most useful to me at this time as social media management does not have a large budget within my business. However, they are no longer offering it at this time which has led me to go to another service. Over the years, Hootsuite has been taking away …
Hootsuite is a great tool and we prefer it to some of the others out there. The only negative is the price point and the fact that it keeps going up with no regard to the small non-profits that have been using it for years. After mentioning that the system is great and the fact that we can integrate and customize the posting for each social media site without having to be jumping from one system to the other makes it ideal for a small team doing multiple projects or things at the same time.
Scheduling of content. The ease of use for Hootsuite's planner abilities is top of the industry. It is simple and effective in posting content to different channels and accounts.
Analytics are superior on Hootsuite. Their custom reports allow you to view very specific KPI's that you can adjust for each channel or account. The reports are also exportable to be used for others in the company.
Inbox management. The inbox manager is superior to any in the industry. Hootsuite allows you to tag certain phrases or keywords to better filter messages based on importance or topic.
The ability to tag people or companies across all the social platforms (instagram and Linkedin)
If you're scheduling a post that is going out across all your social channels it would be good to be able to bulk move them if you have to post them on a new date instead of having to do it manually one by one
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Hootsuite is probably the easiest to use social media scheduler of all the ones that I've used. It's been easy to teach clients how to use the software themselves and it can be accessed easily on anyone's phone through their mobile app. Highly recommend for anyone that wants a software that is easy to learn!
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite. Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
I can manage all of my accounts on one site! It's absolutely amazing! The dashboard is helpful to see how you are doing as well. Still getting to understand the analytics and may need to reach out for help on this
The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
• Combination of vendor and internal. The vendor bumped up our account to the Enterprise version (quite simple and easy) and then set up our organization and team structure. We then had to log in and set up team members and assign members to social media accounts. This was pretty easy to do as they have a great user interface. We simply had to drag and drop people into the correct team giving them access to specific social media accounts.
Hootsuite's free account was sufficient for use on behalf of our client. When they restructured their pricing model and eliminated free and affordable subscriptions suitable for a small business, we found that Zoho Social was an excellent replacement. The interface was simpler and the pricing was affordable and suitable for a small business.
For our organization, all ROI was on time saved and efficiency: for creating posts, for scheduling and publishing, for interacting with users, and for analyzing performances. It all comes in one place and this makes a very huge difference in your workflows. We would say that Hootsuite went beyond our expectations on this front, for example with the dynamics UTMs and the media library. Saving time was the main reason why we wanted to purchase the platform and it did not disappoint at all.
The ROI in time was also fast to get. The learning curse is very short and this is also an important element. Benefiting from the platform did not take long to be experienced.