HubSpot Sales Hub vs Yesware

• Communications - Chat, Emails, Tracking, Snippets, Templates, etc. These tools keep our team connected to the clients and make our team more connected to each other at the same time.
• Automation - Sequences, Workflows, Meetings, etc. TIME SAVINGS! Data entry and follow-up tasks BEFORE our transition to Hubspot were abysmal compared to what we have now.
• Customizations - Deals, Contacts, Reports, etc. Being able to Co-Create these helps tremendously!

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• Tracking open rates, link click rates, and reply rates. This allows us to compare different templates in order to see which allows for the most interactions and meetings set directly from email engagement.
• Seeing exactly when someone opens an email and whether it is in their normal location. Also if they are opening on a mobile device versus a computer to be able to organize the set up of the email in a more beneficial way.
• Being able to save Templates for Mail Merges to avoid the duplication of effort that other mass email systems utilize.

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• They have many features but any time you want to do something additional it turns out you have to upgrade or pay more for that feature. Other CRMs offer a lot of these functionalities at a lower cost.
• I've tried other CRMS and one thing I loved that HubSpot does not have is that a deal will change color if an action needs to be taken or if next steps are due. In HubSpot you literally have to go into a deal and see what needs to be done.
• Tasks are shown on a list on the top right hand corner, but if a task passes its due date it doesn't remind you to do it later on.

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• The ability to unwrap iframe embeds on email (e.g. if I send a Vimeo link over email, have that video thumbnail show and link out to a video)
• Removing recipients from a campaign. If my ruleset is to remove a contact from a sequence after he/she replies, sometimes a person will reply from another email and Yesware doesn't recognize it. (e.g. if I add jeff@amazon.com to my campaign and jeff.bezos@amazon.com replies to my thread, Yesware will still send an email to jeff@amazon.com unless he is manually removed)

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• We are able to consistently hit our outreach goals every week of 160 emails per SDR and BD. Sending 160 emails used to take us about 20 hours / SDR / week, and now it takes about 5-7 hours / SDR / week, based on the Sales tools.
• We've gotten to within 75% accuracy on our sales forecasts by analyzing our Hubspot reports, and better understanding the predictability of our revenue.
• We have saved hundreds of hours in sales training by onboarding new SDRs and BDs using Hubspot's templates and sequences.

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• I think net positive ROI from generating meetings that lead to closed deals. Ultimately very difficult to quantify the ROI since it is essentially automating a lot of the manual prospecting done by BDRs/AEs - so ROI is likely higher than just that quantifiable number around deals closed.

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