Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Looker
Score 8.3 out of 10
N/A
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A
Piano Analytics
Score 8.1 out of 10
Mid-Size Companies (51-1,000 employees)
Piano Analytics, formerly AT Internet, provides digital analytics to help customers measure their audience, optimise their digital performance and create value. From data collection to exploration, activation, and the sharing of actionable insights, the Piano Analytics Suite is designed to provide reliable high-quality data to enhance decision-making company-wide. Adapted to e-commerce, media, finance/banking, and corporate websites & mobile apps, the vendor promises an easy-to-use solution…
$430
per server calls consumption
Pricing
LookerPiano Analytics
Editions & Modules
No answers on this topic
Business
$430
per server calls consumption
Premium
Contact us
per server calls consumption
Offerings
Pricing Offerings
LookerPiano Analytics
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequired$430 per server calls consumption
Additional DetailsMust contact sales team for pricing.
More Pricing Information
Features
LookerPiano Analytics
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Looker
8.0
116 Ratings
2% below category average
Piano Analytics
-
Ratings
Pixel Perfect reports7.495 Ratings00 Ratings
Customizable dashboards8.7115 Ratings00 Ratings
Report Formatting Templates7.999 Ratings00 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Looker
8.1
116 Ratings
1% above category average
Piano Analytics
-
Ratings
Drill-down analysis8.1112 Ratings00 Ratings
Formatting capabilities7.4114 Ratings00 Ratings
Integration with R or other statistical packages8.147 Ratings00 Ratings
Report sharing and collaboration8.7116 Ratings00 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Looker
8.5
112 Ratings
2% above category average
Piano Analytics
-
Ratings
Publish to Web8.294 Ratings00 Ratings
Publish to PDF8.8100 Ratings00 Ratings
Report Versioning8.275 Ratings00 Ratings
Report Delivery Scheduling8.997 Ratings00 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Looker
6.7
113 Ratings
17% below category average
Piano Analytics
-
Ratings
Pre-built visualization formats (heatmaps, scatter plots etc.)7.9109 Ratings00 Ratings
Location Analytics / Geographic Visualization7.597 Ratings00 Ratings
Predictive Analytics4.66 Ratings00 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Looker
8.3
112 Ratings
2% below category average
Piano Analytics
-
Ratings
Multi-User Support (named login)8.8106 Ratings00 Ratings
Role-Based Security Model8.093 Ratings00 Ratings
Multiple Access Permission Levels (Create, Read, Delete)8.2106 Ratings00 Ratings
Report-Level Access Control8.145 Ratings00 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Looker
5.8
84 Ratings
30% below category average
Piano Analytics
-
Ratings
Responsive Design for Web Access6.781 Ratings00 Ratings
Mobile Application5.01 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile6.575 Ratings00 Ratings
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LookerPiano Analytics
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Reveal
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User Ratings
LookerPiano Analytics
Likelihood to Recommend
8.5
(117 ratings)
8.0
(120 ratings)
Likelihood to Renew
9.5
(7 ratings)
8.0
(18 ratings)
Usability
8.8
(12 ratings)
8.3
(8 ratings)
Availability
10.0
(1 ratings)
9.5
(8 ratings)
Performance
6.0
(1 ratings)
9.0
(1 ratings)
Support Rating
8.8
(14 ratings)
9.0
(98 ratings)
In-Person Training
-
(0 ratings)
5.0
(1 ratings)
Implementation Rating
10.0
(1 ratings)
8.0
(1 ratings)
Configurability
10.0
(1 ratings)
9.0
(1 ratings)
Contract Terms and Pricing Model
10.0
(1 ratings)
-
(0 ratings)
Ease of integration
10.0
(1 ratings)
-
(0 ratings)
Product Scalability
10.0
(1 ratings)
8.0
(1 ratings)
Professional Services
10.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(1 ratings)
6.0
(1 ratings)
Vendor pre-sale
10.0
(1 ratings)
8.0
(1 ratings)
User Testimonials
LookerPiano Analytics
Likelihood to Recommend
Google
As a Sales, it suited me to use such well-developed software with a nice dashboard that could navigate between my prospects, visualize the numbers of clients, and check my achievements for each quarter. That would help me understand my performance and record the data I needed for myself as a salesperson.
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Piano Software
When it comes to web analytics AT Internet is well suited. We introduced AT Internet in 2017 after an evaluation project with other professional analytics solutions. Starting with our corporate website we quickly rolled it out to our customer experience platform, our webshops, and our corporate intranet based on SharePoint 2013. Especially the use in our intranet brought significant improvements over the standard analytics features SP 2013 is offering. The ATI tag systems with their flexibility allow us to include company-specific properties and thus making it possible for us to analyze our intranet usage on segments such as locations, branches, and so on.
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Pros
Google
  • Show visited pages - sessions, pageviews - which programs are viewed the most.
  • Displays session source/medium views to see where users are coming from.
  • It shows the video titles, URLs, and event counts so we can monitor the performance of our videos.
  • It gives a graphic face to the numbers, such as using bar charts, pie graphs, and other charts to show user trends or which channels are driving engagement.
  • Our clients like to see the top pages visited for a month.
  • I like the drop-and-drag approach, and building charts is a little easier than it was before.
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Piano Software
  • A very strong, supportive team who are keen to develop the relationship and deliver business value
  • Excellent 'real-time' data availability through rapid data processing
  • Powerful tools for analysing content consumption and usage patterns
  • A range of API options to deliver data in the format required
  • A process of continuous evolution in the data tools provided
Read full review
Cons
Google
  • I wish I could get more granular in the Google ad data, such as down to the campaign type, instead of having to see only all campaigns.
  • The setup can be time-consuming if you're not using the product regularly.
  • Editing the dashboard requires a few logins; I wish it was more seamless.
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Piano Software
  • Integrations with outside vendors: there are many ways to integrate data from outside vendors, however you can't display this information in every application unless you create a custom field, which can sometimes be limiting.
  • Access rights: there are two places to assign access rights and each place has slightly different functionality. You can get really granular with what each person has access to, but it is easy to miss a check box and have to go back and correct it.
  • Visualizations across applications: there are some really cool visualizations in the oldest application they support that includes predictive traffic estimates, automatic multi-period variations, etc., that aren't available yet in the newer applications.
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Likelihood to Renew
Google
We are very haooy with Looker, it provides us with all the funciomalities we need for both the day to day oerformance tracking and longer periods reporting. It is easy to use for account managers, configurable and customizable for soecialists and what is most imoortant, our clinets generally really love it
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Piano Software
I gave this rating because I think that AT Internet is a good tool, user-friendly easy for onboarding and simple dashboards, however the majority of people use Google Analytics, especially media agency, it is easier for them to use Google Analytics.
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Usability
Google
Looker is relatively easy to use, even as it is set up. The customers for the front-end only have issues with the initial setup for looker ml creations. Other "looks" are relatively easy to set up, depending on the ETL and the data which is coming into Looker on a regular basis.
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Piano Software
Overall the experience is very good, it's quick, relaiable and does everything I would want. The only problems I have are matching the correct stats to what I want. It can be painful trying to find the right thing and the explanations are not always the clearest. That's the only issue i've found though.
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Reliability and Availability
Google
No objections
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Piano Software
I don't have any exemple in mind where AT Internet interface hasn't been available, i have always been able to use AT Internet when i needed it. The only issues to notice is that it happens sometimes that real time or D-1 datas are partially delayed.
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Performance
Google
Somehow resources heavy, both on server and client. I recommned at least 50Mbs data rate and high performance desktop comouter to be abke to run comolex tasks and configure larger amount of data. On the other hand, the client does not need to worry when viewing, the performance is usually ok
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Piano Software
All excel reports are downloaded very quickly, even if the query is more than 20 000 lines.
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Support Rating
Google
Never had to work with support for issues. Any questions we had, they would respond promptly and clearly. The one-time setup was easy, by reading documentation. If the feature is not supported, they will add a feature request. In this case, LDAP support was requested over OKTA. They are looking into it.
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Piano Software
I have not used the Support Team thereby I am unable to review how their Support Teams works. However, in an instance where I had an issue, my concerned department contacted their support team and I was provided with the solution of the problem I was facing within a short span of time.
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In-Person Training
Google
No answers on this topic
Piano Software
The in-person training unfortunately does not match to our expectations, was too much focus on digital basis and not on AT Internet functionnalties and how to use it. We paid for one day and only 15 minutes at the end was focused on our real needs in terms of media analytics.
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Online Training
Google
No answers on this topic
Piano Software
No online training
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Implementation Rating
Google
Very satisfied, easy to implement
Read full review
Piano Software
The support team helps us to implement AT Internet.
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Alternatives Considered
Google
Looker gives you options to integrate external APIs with great ease. Our data analytics team is able to easily use multiple data sources as input to the Looker dashboard, and everything is consolidated in one single Dashboard. You also have an option for Shared folders to be accessed by multiple people. The reporting system is perfect and has a wide range of options/reporting options that can be implemented.
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Piano Software
AT Internet shows a deep understanding of our business objectives and provide us with ideas on how to solve them. They grant us enough time to try their tools and to be sure the tools are helpful. The data we've got in the Analyzer was manually checked and it was completely correct. Their roadmap was clean and aligned with our strategy
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Contract Terms and Pricing Model
Google
Perfect price to performance
Read full review
Piano Software
No answers on this topic
Scalability
Google
No answers on this topic
Piano Software
Regarding AT Internet possibilities, it could be adapted to small or large organizations, easy to set up. We can add sites in makets that we launch e-commerce.
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Return on Investment
Google
  • Looker has a poignant impact on our business's ROI objectives. As an advertising exchange we have specific goals for daily requests and fill, and having premade Looks to monitor this is an integral piece of our operational capability
  • To facilitate an efficient monthly billing cycle in our organization, Looker is essential to track estimated revenue and impression delivery by publisher. Without the Looks we have set up, we would spend considerably more time and effort segmenting revenue by vertical.
  • Looker's unique value proposition is making analytical tools more digestible to people without conventional analytical experience. Other competing tools like Tableau require considerably more training and context to successfully use, and the ability to easily plot different visualizations is one of its greatest selling points.
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Piano Software
  • Unfortunately, I do not have precise results to give, but the statistics provided by AT Internet make it possible to carry out in-depth analyses and to make good decisions.
  • You just have to know how to find the information and interpret it.
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ScreenShots

Looker Screenshots

Screenshot of a Looker dashboard with a geo chart.

Piano Analytics Screenshots

Screenshot of Analytics Suite Delta - ExplorerScreenshot of Analytics Suite Delta - Traffic SourcesScreenshot of Analytics Suite Delta - AttributionScreenshot of Analytics Suite Delta - AXON PredictionsScreenshot of Analytics Suite Delta - NavigationScreenshot of Analytics Suite Delta - Navigation