PrestaShop vs. WooCommerce

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
PrestaShop
Score 8.2 out of 10
N/A
PrestaShop is a free, open source e-commerce solution available under the Open Software License and officially launched in August 2007. The software is written in PHP and based on the Smarty template engine and is currently used by 165,000 shops worldwide. The PrestaShop group was founded in Paris, with a second Headquarters opened in Miami in 2011. PrestaShop is translated into 63 languages, with English, French, Portuguese, German, Spanish, Italian, Dutch, Polish and Russian having full…N/A
WooCommerce
Score 8.1 out of 10
N/A
WooCommerce is an eCommerce plugin for WordPress, developed by WooThemes (recently acquired by Automattic). Like WordPress, it is designed to be an extendable, adaptable, open-sourced platform. WooCommerce allows merchants to sell physical products, downloadables, or services.
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Pricing
PrestaShopWooCommerce
Editions & Modules
PrestaShop
Free
Woo Enterprise
Contact Sales
Offerings
Pricing Offerings
PrestaShopWooCommerce
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWooCommerce is a free and open-source plugin for WordPress. Merchants can host their WooCommerce store on any private hosting service, or with Automattic directly via WordPress.com. Some added features or services from the WooCommerce Official Marketplace may have one time or subscription pricing.
More Pricing Information
Community Pulse
PrestaShopWooCommerce
Considered Both Products
PrestaShop
Chose PrestaShop
Magento (open source): very technical and complicated to install and configure
OpenCart: Easy to install, very fast, lacks in functionality--needs extra modules
WooCommerce: OK, but runs on top of WordPress, product configurations very simple - missing out on complex product …
Chose PrestaShop
As compared to other open-source systems, PrestaShop has the most elegant backend interface. Most of your standard eCommerce features come default: 1. Invoice and Delivery documents in PDF, 2. Promotion and discount mechanism, 3. SEO functionalities, 4. Quick access, 5. …
Chose PrestaShop
I've tried other open-source software like PrestaShop, but the others were either more complex, didn't have the right plugins for me to use in my country, or didn't have my preferred look in terms of how I wanted my business to be represented as an e-commerce site. PrestaShop …
Chose PrestaShop
I often built websites for businesses and friends and I am experienced with different platforms out there. Some of my customers sometimes prefer one e-commerce solution over the other because it have some functionalities that they may be interested in, like shipping or payment …
WooCommerce
Chose WooCommerce
PrestaShop: It's Woocommerce poorer brother, without the CMS, the community, the devs and designers. It's the worst of both worlds.
Shopify: For us, it wasn't possible to use because of our scale. It depends on how many products you will be managing and how much you want to …
Chose WooCommerce
WooCommerce stands out from its competitors for being very simple. I have used PrestaShop and I can say that WooCommerce is easier to use and install, the themes that can be installed are much more professional and compatible with all mobile devices. It has really been very …
Chose WooCommerce
When creating an e-commerce site, it is important that its management interface is simple even for those who are not very familiar with the web. WooCommerce, in this case, is the master.
TrustRadius Insights
PrestaShopWooCommerce
Highlights

TrustRadius
Research Team Insight
Published

PrestaShop and WooCommerce are both utilized for e-commerce, but they cater to slightly different forms of business efficiencies according to the needs and technical know-how of their users. Users have appreciated PrestaShop for its quick setup to active e-commerce functionality, highlighting its capability to deliver a fully operational online store swiftly which is particularly beneficial to small and start-up businesses. Reviewers also mention using PrestaShop for a more diverse range of company departments, enhancing internal business processes by allowing various departments to interact with the e-commerce system, thus supporting not just retail but also internal management logistics.

On the other hand, WooCommerce is consistently highlighted for its deep integration with WordPress, making it a preferred choice for users already accustomed to the WordPress ecosystem. This integration simplifies management by allowing users to control their e-commerce platform within a familiar environment, reducing the learning curve and associated operational complexities. WooCommerce’s flexibility with plugins and themes also facilitates customization and scaling, making it ideal for businesses that anticipate growth or have specific requirements for their online stores.

Both platforms have shown versatility across various industries, from selling physical products to digital downloads and services. However, PrestaShop seems to appeal more to users needing a ready-to-deploy solution with quick setup times, whereas WooCommerce is highly favored for its customizability and seamless integration with the well-established WordPress content management system.

Features
PrestaShopWooCommerce
Online Storefront
Comparison of Online Storefront features of Product A and Product B
PrestaShop
7.3
5 Ratings
6% below category average
WooCommerce
7.9
93 Ratings
2% above category average
Product catalog & listings9.75 Ratings8.392 Ratings
Product management7.75 Ratings8.293 Ratings
Bulk product upload5.04 Ratings8.175 Ratings
Branding5.04 Ratings7.080 Ratings
Mobile storefront9.75 Ratings9.085 Ratings
Product variations5.04 Ratings7.285 Ratings
Website integration9.85 Ratings9.193 Ratings
Visual customization6.04 Ratings6.789 Ratings
CMS7.85 Ratings7.571 Ratings
Online Shopping Cart
Comparison of Online Shopping Cart features of Product A and Product B
PrestaShop
6.9
5 Ratings
10% below category average
WooCommerce
7.1
88 Ratings
7% below category average
Abandoned cart recovery6.03 Ratings7.057 Ratings
Checkout user experience7.95 Ratings7.188 Ratings
Online Payment System
Comparison of Online Payment System features of Product A and Product B
PrestaShop
7.8
5 Ratings
6% below category average
WooCommerce
8.5
82 Ratings
3% above category average
eCommerce security7.85 Ratings8.582 Ratings
eCommerce Marketing
Comparison of eCommerce Marketing features of Product A and Product B
PrestaShop
6.6
12 Ratings
15% below category average
WooCommerce
5.9
91 Ratings
26% below category average
Promotions & discounts7.95 Ratings6.988 Ratings
Personalized recommendations5.14 Ratings4.371 Ratings
SEO6.912 Ratings6.480 Ratings
eCommerce Business Management
Comparison of eCommerce Business Management features of Product A and Product B
PrestaShop
9.0
5 Ratings
12% above category average
WooCommerce
7.5
90 Ratings
6% below category average
Multi-site management7.85 Ratings6.544 Ratings
Order processing8.85 Ratings8.188 Ratings
Inventory management9.65 Ratings8.187 Ratings
Shipping10.04 Ratings7.781 Ratings
Custom functionality8.75 Ratings6.983 Ratings
Best Alternatives
PrestaShopWooCommerce
Small Businesses
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Ecwid by Lightspeed
Ecwid by Lightspeed
Score 10.0 out of 10
Medium-sized Companies
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Shopify Plus
Shopify Plus
Score 9.1 out of 10
Enterprises
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
IBM Digital Commerce
IBM Digital Commerce
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
PrestaShopWooCommerce
Likelihood to Recommend
7.6
(13 ratings)
8.0
(92 ratings)
Likelihood to Renew
1.0
(1 ratings)
7.0
(4 ratings)
Usability
3.0
(1 ratings)
7.8
(7 ratings)
Availability
9.0
(1 ratings)
-
(0 ratings)
Performance
7.0
(1 ratings)
-
(0 ratings)
Support Rating
2.0
(1 ratings)
5.0
(1 ratings)
Product Scalability
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
PrestaShopWooCommerce
Likelihood to Recommend
PrestaShop
This is a great system for small and medium businesses dealing from 1 product to 100,000 products. It is elegant to use and very stable. The system may not be great for converting into a marketplace and the handling of > 1million products. The system is also not suitable for services selling like events, registrations, subscriptions and ticket bookings etc.
Read full review
Automattic
WooCommerce is best suited to customers whose website is built on the WordPress platform, and whose development team has a good understanding of plug-in implementation. If your website is not built on WordPress, but on Laravel or React (or any other non WordPress technology), then WooCommerce is not for you. WooCommerce is also great for customers who just need a simple online shopping experience. If your needs involve more complex or immersive features such as timed discounts, pick up locations, delivery reminders, or post shopping feedback surveys, know that you will need to purchase additional add-ons to make to get these features using WooCommerce set up on WordPress.
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Pros
PrestaShop
  • The PayPal button modality was integrated with the PrestaShop system, which helped our clients to complete payments digitally in just a few seconds, this integrated button allowed to streamline many transactions.
  • Performing inventory reviews and modifying the PrestaShop catalog was one of the things that I liked the most, I could make changes to the catalog, make changes to the conditions of the products in the catalog and all those changes were reflected on my website in a instant, no need to wait some time.
  • The PrestaShop system created a digital invoice for each client who made the advance payment of a property, which made it even easier to complete the property negotiation. Customers came to our company with the digital invoice for the advance payment and it was easy to identify the property that was paid, thanks to the digital invoice.
Read full review
Automattic
  • Free base package means I can use it when I need to and not pay for it when I'm not using it
  • I can customize the e-commerce options and integrate the calendar booking
  • Payment processing is quick and easy and I can choose my provider
Read full review
Cons
PrestaShop
  • Not a lot of free templates.
  • Images can sometimes be too compressed and lose their full quality, so better settings for that could be introduced.
  • Being able to change the look of your automatic emails via default settings can also be introduced.
Read full review
Automattic
  • Because of how the Wordpress database is structured, WooCommerce isn't great for large or complex e-commerce sites.
  • More out-of-the-box options would be nice within the base software.
  • Because add-on plugins are developed by 3rd parties, sometimes you get conflicts that break things.
Read full review
Likelihood to Renew
PrestaShop
Considering the problems we had and still have, 0.
Read full review
Automattic
Despite very rare glitches, more connected to an excessive number of plugins, that affect the speed of the site, we are extremely satisfied with the platform, the ability to import and export products, even though we just export them, as we have our proprietary system for updating inventories. We love the ease of upgrading, enhancing, innovating, and the freedom we have to do whatever we want, which is a plus, when you consider Shopify can take down your whole store as they please, if they think you aren't abiding to their TOS or their ever changing set of rules.
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Usability
PrestaShop
The lack of performance and the unstable system make it very hard to use it for a serious e-commerce application.
Read full review
Automattic
WooCommerce is highly customizable, feature rich, matured, ever evolving, and regularly updated plugin for WordPress. Since it is already extremely popular, you can find online tutorials to help you get started. Even if you face a problem, you can quickly get a solution from a helpful online community. You can use most of the popular payment gateways with WooCommerce. Besides that you have a full control over your website/shop.
Read full review
Reliability and Availability
PrestaShop
100s of implementation and so far no major security breaches.
Read full review
Automattic
No answers on this topic
Performance
PrestaShop
Some caching and optimization is definitely needed. However, it is not as bloated as other CMSs with lots of plugins needed.
Read full review
Automattic
No answers on this topic
Support Rating
PrestaShop
Since we use PrestaShop OpenSource there is only community support. What we found is that many other users fight with the same problems and there seems no solution or input from the PrestaShop developers' side.
Read full review
Automattic
not muh support
Read full review
Alternatives Considered
PrestaShop
It's a no-brainer for e-commerce stores. BigCommerce and Magento both far out-distanced PrestaShop in every major category. If you're just getting into e-commerce, I would highly recommend either BigCommerce or Magento. Their online documentation and support far outweigh any advantages you'd have over going with an open source software like PrestaShop.
Read full review
Automattic
We were pretty sure we wanted a WordPress site so that we had more control over the site itself, having been burned by third-party vendor sites before. The fact that WooCommerce integrates so well with WordPress was a big selling point for us. Magento would have been too heavy of a lift for our small dev team and we didn't want to rely on Shopify or BigCommerce (though all of those products could have their merits for other projects or clients).
Read full review
Scalability
PrestaShop
This is the best example of "If it's not broken, don't fix it!".
Read full review
Automattic
No answers on this topic
Return on Investment
PrestaShop
  • It slowed down our Hosting service. Our website took a long time to fully load on our clients' devices due to the high consumption of the integration with the PrestaShop service.
  • It provided us with a fast billing service, where our clients obtained invoices in PDF mode for the electronic payments they made for the properties. These digital invoices helped us to recognize the property they wanted faster and streamlined the negotiation process.
  • The templates that had an optimized design, were too expensive, this caused that our catalog design was very simple and did not capture the interest of customers.
Read full review
Automattic
  • Positive: low cost to start up, and allowed us to start selling right away.
  • Negative: better plug-ins have a high cost of entry. For example if you want to do subscriptions you need a paid plugin for it.
  • Positive: easily integrates with PayPal and Stripe.
Read full review
ScreenShots

PrestaShop Screenshots

Screenshot of Screenshot of Screenshot of

WooCommerce Screenshots

Screenshot of a single product and description.Screenshot of WooCommerce checkout blocks.Screenshot of WooCommerce settings.Screenshot of WooCommerce product editing.Screenshot of WooCommerce products listing.