Salesken vs. Terminus ABM Platform

. CRM integration will be only done post-implementation and the telephony tool which has only 1 feature of dialing calls manually and getting them logged.2. The caller ID (user-dedicated contact no.) will not support text msg and WhatsApp integration. In case you wanted to connect with a prospect on Whatsapp, you have to do it on your own but there are some complexities involved and not very feasible. With very limited permissions access of the telephony tool, I found the user interface very simple and easy to use wrt to the other tools we evaluated previously.2. Also, after the discussion, I found that call disposition is easier in desktop wrt mobile applications- connected calls will be recorded and logged automatically -for other outcomes you have to log manually (need to confirm this)3. In terms of call drop rates, even with a limited sample size, I can say that it's fairly similar to the drop rates of personal no.. Will give updates on this again after making a few more calls

Incentivized

Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.

Incentivized

• Calling features
• Conversation intelligence
• CRM integration

Incentivized

• Serving account targeted ads across a wide range of display ad providers
• Matching account based browsing data to target lists
• Identifying need and interest in particular accounts with intent data
• Identifying anonymous web traffic on our site from target accounts
• Reporting on ABM activity and metrics

Incentivized

• Direct calling
• Localized numbers for some geographies
• Pricing structure

Incentivized

• Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
• Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
• Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
• There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).

Incentivized

Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate

Incentivized

Of all the tools we explored such as Salesken, Slintel, Call hippo, we have finalized on Slintel for the simple reason that its user interface is one of the best and the overall features provided by Salesken is also something that solves our day to day needs perfectly. The pricing structure also played a key to some part. The call metrics dahsboard also made an impact when we were about to finalize our decision.

Incentivized

Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.

Incentivized

• Higher call rates
• Higher connect rates
• Conversation improvement

Incentivized

• Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
• 900% increase in deal size after using chat with our advertising campaigns
• 50% higher attendance for our events when leveraging our intent data for targeting