SMTP2GO vs. SparkPost

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SMTP2GO
Score 8.9 out of 10
Mid-Size Companies (51-1,000 employees)
SMTP2GO is a dedicated outbound email server SMTP2GO is a New Zealand based SMTP/Email API provider with support staff and servers based across the globe. Connect to the closest server to ensure speedy and efficient delivery. The SMTP2GO support team offers 24/7 assistance in multiple languages to make setup simple. They offer support via ticket, chat and phone. GDPR? Inbound servers and data centres in the EU to make sure sending is fully GDPR…
$10
Monthly or Annual
SparkPost
Score 8.4 out of 10
N/A
The SparkPost Email Delivery Platform is built to help businesses deliver more value. Its features include real-time analysis of email delivery and customer engagement as well as personalized email templates. Users can also pick from any of the numerous APIs to integrate into communication. SparkPost is designed to provide all users need to power businesses for greater growth.
$30
per month
Pricing
SMTP2GOSparkPost
Editions & Modules
No answers on this topic
Starter
$30
per month
Premier
$75
per month
Enterprise
Contact sales team
Offerings
Pricing Offerings
SMTP2GOSparkPost
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing includes support and onboarding.
More Pricing Information
Best Alternatives
SMTP2GOSparkPost
Small Businesses
Twilio SendGrid
Twilio SendGrid
Score 8.0 out of 10
Twilio SendGrid
Twilio SendGrid
Score 8.0 out of 10
Medium-sized Companies
Twilio SendGrid
Twilio SendGrid
Score 8.0 out of 10
Twilio SendGrid
Twilio SendGrid
Score 8.0 out of 10
Enterprises
Everest (Return Path + 250ok)
Everest (Return Path + 250ok)
Score 7.5 out of 10
Everest (Return Path + 250ok)
Everest (Return Path + 250ok)
Score 7.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SMTP2GOSparkPost
Likelihood to Recommend
8.9
(60 ratings)
1.1
(5 ratings)
Likelihood to Renew
9.1
(3 ratings)
-
(0 ratings)
Usability
8.2
(1 ratings)
-
(0 ratings)
Support Rating
9.1
(3 ratings)
1.0
(1 ratings)
User Testimonials
SMTP2GOSparkPost
Likelihood to Recommend
SMTP2GO
Cleaning up printer configs for scan to email is where SMTP2GO is very popular, however many DVR/NVR systems have a notification function built in that is often not leveraged. We have found that creating SMTP2GO accounts for these devices helps with management headaches by having these often gray market devices send out notifications easily, without having to hand over credentials to a gmail or office 365 account
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SparkPost
Our early experiences with SparkPost were great; we were looking for a low-cost (or no-cost) solution to our email messaging needs, and SparkPost had the best low-cost option: 100,000 messages per month for free, guaranteed for life. Even though our team has experience with other APIs, we chose SparkPost because it felt like the best value. Our experience with it was great. Two years ago, they discontinued their free option but sent the existing users the following message: "When you signed up, we promised that if we ever changed the terms of our 100K free plan, we would continue to honor the original plan for the life of the account. I would like to reaffirm this promise: while this plan is no longer available to new customers, you are grandfathered into this level of free sending volume." The following year, apparently following a change in leadership, they decided to "deprecate" existing free plans, dropping us down from 100,000 messages per month to 500, the lowest of any email API service I'm aware of. No recognition of the broken promise, the reneged guarantee, just a 20% off coupon. This atrocious behavior that reeks of a new culture of squeezing as much money as possible out of its users and has coincided with a steady deterioration of functionality and customer service. At this point, I have no idea why anyone would pay more for a worse service that treats its users so poorly when you could use SendGrid or a similar competitor for a lower price and way more features.
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Pros
SMTP2GO
  • Bulk email sending in the thousands of emails per day
  • Email with large attachments going to a large number of users
  • Email logging for audit/tracking purposes
  • Handling large numbers of sending domains
  • Team admin access for IT to manage settings and view logs
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SparkPost
  • Good Documentation
  • Developer focused
  • Supports sub-accounts
  • Good support
  • Integrates with Laravel out of the box
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Cons
SMTP2GO
  • More fine-grained sub-account via custom SMTP head fields
  • NDR and Spam reports/exports would allow better integration back to our system
  • Ability to handle DKIM/DMARC reports so we can further analyze (without handling our own system/servers)
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SparkPost
  • I really like SparkPost, it was really useful to achieve our goals
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Likelihood to Renew
SMTP2GO
Reliability in email delivery is what counts the most. SMTP2GO is undeniably a winner in this category. The price is reasonable, therefore the RoI is excellent.
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SparkPost
No answers on this topic
Usability
SMTP2GO
While reporting could use some tweaks overall it is a very good product that works reliably and is simple to set up and maintain.
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SparkPost
No answers on this topic
Support Rating
SMTP2GO
When I first contacted SMTP2GO while searching for a solution, they were extremely helpful and attentive. I think it only took two email messages to answer all my questions and make a decision. I don't think I've ever needed any support to implement and operate the several solutions I currently use with the SMTP2GO service. It just works intuitively and flawlessly.
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SparkPost
Would give it a zero if I could. Their customer service used to be incredible; fast response times, really hands-on with their users, and a pretty regular feedback process. They sent me an awesome t-shirt that became part of my go-to climbing gear. But for the past year, their response times went way down, their customer service was less helpful and generally a lot more rude, and they haven't asked for customer input once since their leadership change
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Alternatives Considered
SMTP2GO
It has been so long since I did my comparison with other products that no comparison would be valid today. It has worked so well at a price point that is so acceptable that I don't feel an urge to do the evaluation again.
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SparkPost
ExactTarget, Marketo CRM. These are completely different types of systems, but their email element is similar.
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Return on Investment
SMTP2GO
  • Allowed us to use the same SMTP information across the board for all customers instead of having them split between several accounts.
  • More cost efficient than paying for several different email accounts.
  • Created an additional layer of great customer service for us since SMTP information is able to be preprogrammed into the equipment before ever leaving our facility.
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SparkPost
  • It has helped us with our IP health and making sure that we avoid spam traps
  • Very high deliverability and automatic retrying once they have the event
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ScreenShots

SMTP2GO Screenshots

Screenshot of Get a quick snapshot of the account activity as soon as you log in!Screenshot of The Activity feed shows you the most recent delivery events for you email and provides extra detail when needed.Screenshot of Subaccounts are available on any paid plan and are a great way to resell the SMTP2GO product to your own clients and customers.