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Formerly RingDNA


What is (formerly RingDNA ) is presented as a "sales acceleration engine" for inside sales teams using Salesforce. According to the vendor, its Intelligent Dialer for Salesforce aims to help outbound sales reps use to make more calls, connect with…

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TrustRadius Insights

RingDNA is a versatile tool that is used by various departments within organizations to streamline their communication processes. The call …
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Popular Features

View all 12 features
  • Dialer-CRM integration (13)
  • Automatic call logging (13)
  • Contact preview (13)
  • Call notes & tags (13)

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What is (formerly RingDNA ) is presented as a "sales acceleration engine" for inside sales teams using Salesforce. According to the vendor, its Intelligent Dialer for Salesforce aims to help outbound sales reps use to make more calls, connect with up to 400% more prospects, and…

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Preview Dialer

Features related to contact history and background, providing context for the call; displays sales intelligence for dialers.

Avg 7.2

Core Dialer

Features that support sales calls with automatic dialing.

Avg 7.6

Call Follow-up and Quality Assurance

Features that allow salespeople to understand call activity and respond/take future action based on call activity.

Avg 7.6
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Product Details

What is (formerly RingDNA ) is presented as a "sales acceleration engine" for inside sales teams using Salesforce. According to the vendor, its Intelligent Dialer for Salesforce aims to help outbound sales reps use to make more calls, connect with up to 400% more prospects, and fully automate voicemails. Part of the value proposition is also improving inbound call performance. Calls can be routed to the right reps based on any marketing source, complete with prospect data that helps reps have more successful conversations. also automates call logging and reporting, providing managers with dozens of actionable reports out of the box. The result: more dials, more conversations, more inbound call conversions and more revenue.

According to the vendor, key benefits include:

  • Make More Calls & Accelerate Revenue with Click-to-Call, CTI, Local Presence, Prioritized Dialing, Automated Voicemails, Dynamic Call Scripts and More.

  • Optimize Inbound Call Conversions with Call Tracking and Intelligent Call Routing

  • Discover Which Marketing Sources Drive the Most Valuable Calls Features

Dialer Logistics Features

  • Supported: Single line dialing
  • Supported: Double line dialing
  • Supported: Call into server with landline
  • Supported: Call into server with VoIP "soft phone"
  • Supported: Call into server with mobile phone

Preview Dialer Features

  • Supported: Contact preview
  • Supported: Dialer-CRM integration
  • Supported: Call notes & tags
  • Supported: Automatic call logging

Core Dialer Features

  • Supported: Outbound dialing
  • Supported: Inbound routing
  • Supported: Click-to-call
  • Supported: Recorded voicemail drop
  • Supported: Dialer contact import
  • Supported: Campaign & list management

Call Follow-up and Quality Assurance Features

  • Supported: Sales emails
  • Supported: Follow-up calls
  • Supported: Dialer reporting & analytics
  • Supported: Dialer call recording
  • Supported: Dialer call monitoring

Additional Features

  • Supported: Call tracking
  • Supported: IVR
  • Supported: DialNext Screenshots

Screenshot of The RingDNA Intelligent Dialer for SalesforceScreenshot of RingDNA's Dialer works seamlessly with SalesforceScreenshot of RingDNA's dashboards help sales teams predict and influence revenue Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesU.S., Canada, U.K., Germany, South Korea, Denmark, France, Netherlands, Israel, Czech Republic, Spain, Portugal, Italy, Australia, New Zealand, Denmark, Swedan, Finland, Mexico

Frequently Asked Questions

Reviewers rate Dialer-CRM integration and Click-to-call and Dialer reporting & analytics highest, with a score of 8.2.

The most common users of are from Enterprises (1,001+ employees).
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Reviews and Ratings


Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

RingDNA is a versatile tool that is used by various departments within organizations to streamline their communication processes. The call center intake department relies on RingDNA to efficiently make and receive phone calls to potential clients, simplifying their workflow. Integration with Salesforce allows them to directly dial clients from case records, ensuring seamless customer interaction. Additionally, RingDNA's screening capability ensures inbound calls are routed to the appropriate agents with the necessary skill set, optimizing customer service.

Salespeople across the organization benefit from RingDNA's user-friendly features, such as easy number dialing and the option to use local numbers when connecting with prospects. The call disposition feature simplifies call outcome logging, keeping sales activities well-documented. Moreover, RingDNA serves as a valuable tool for both Sales and Customer Success teams by facilitating email outreach through sequences/cadences during prospecting.

The implementation of RingDNA has significantly improved communication and performance within the sales department. It covers all aspects of contacting new leads, recycling existing ones, handling incoming calls, and following up with clients. By integrating seamlessly with Salesforce, RingDNA enables efficient client engagement and timely follow-up actions. Managers gain access to comprehensive metrics that assist in adjusting workflows seamlessly. Overall, RingDNA enhances sales commitment by streamlining communication processes and keeping outreach efforts organized.

AI feature: Users have found the AI feature in RingDNA highly beneficial for auditing and reviewing phone calls, with some reviewers mentioning that it provides valuable insights. The ability to easily access recorded calls in the call records has made it convenient for users to find specific calls.

Seamless task creation: Reviewers have praised the seamless process of creating tasks in RingDNA, stating that it has improved client management and enhanced productivity. This functionality allows users to set up tasks easily, ensuring appropriate follow-up with clients.

Text messaging capability: Users have highlighted the usefulness of the text feature in RingDNA, emphasizing its effectiveness in communication with clients via text messages. Some reviewers also appreciate being able to send documents via text, streamlining their communication processes.

Inflexible Cadencing and Time Zone Control: Some users have expressed the need for more flexibility in cadencing and control over time zone dialing, stating that they would appreciate additional features to customize these aspects of the software according to their specific requirements.

Call Quality Issues: Several users have reported experiencing occasional call quality issues while using the software. These instances of poor call quality have been frustrating for users and have impacted their ability to communicate effectively.

Application Freezing and Restarting: Users frequently encounter freezing of the application, which disrupts their workflow and requires them to restart it. This recurring issue can be time-consuming and hampers productivity.

Users highly recommend for excellent calling software, as it supports SIP phones and works brilliantly with other integrated software like Salesforce CRM.

Users recommend RingDNA to anyone looking for an intelligent dialer. They believe it provides the best value for money and should be considered for use in big companies. They also suggest using RingDNA for making and receiving calls, especially for international and local calls. They mention that it is easy to store information and use it with extensions and Salesforce.

Users advise trying RingDNA for a couple of days before making a decision. Once familiar with the system, they believe it will make work much easier. They also recommend RingDNA as a user-friendly and customer-friendly application, which is a great tool for sales and marketing purposes and enhances contact center operations.

Attribute Ratings


(1-13 of 13)
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Score 8 out of 10
Vetted Review
Verified User is a powerful revenue management platform that enables organizations to optimize their pricing and revenue strategies. The program also enables firms to develop dynamic pricing methods, which modify real-time rates based on demand and other criteria. This can help firms enhance sales and profitability by maximizing revenue during high-demand periods while avoiding overstocking during slack seasons. Overall, its automated pricing, forecasting, and competitive intelligence features make it a must-have tool for enterprises.
  • Automated Pricing
  • Forecasting
  • Competitive intelligence capabilities
  • User Interface (UI) Design
  • Ability to customize the software to meet the specific needs of different businesses
  • Customer Support's automated pricing and demand forecasting features may benefit e-commerce enterprises with a large number of products and fluctuating demand. This can assist them in remaining competitive while increasing sales and profitability. Small businesses with a restricted product offering or consistent demand may benefit less from's advanced pricing and forecasting services.
ALLAN CISNEROS | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
I use RingDNA to contact new leads, recycle leads, and incoming calls, and also do follow-ups with our new clients. We use it every day and we make around 100 per day. This tool is easy to use and helps us to contact our new clients faster since is also integrated with Salesforce.
  • Record calls
  • Voicemails drop
  • Greetings
  • Quality on calls
  • Calls dispositions
  • It froze sometimes.
It's a really good tool to communicate with others. I use it to contact new clients and I loved the voicemail drop feature, I make around 100 calls per day and if they do not answer the phone I have the option to just select the voicemail I need to drop instead of been repeating myself all the time. Love it!
Wolf Weisz | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
RingDNA is being used across Sales and Customer Success as a dialer/texting tool. We also have it for sequences/cadences to facilitate email outreach during prospecting. The primary reason why we implemented RingDNA was to get the whole org on the same dialer (to make it easier to transfer calls from one dept to another).
  • Call quality is consistently good (compared to previous dialers)
  • Conversational AI seems like a powerful tool. Underused in our company.
  • It constantly logs out and forces me to log back in through both RingDNA and Salesforce before calling or texting anyone which requires a 2 step process. This can be prevented by logging into RingDNA at the start of each day before Salesforce, I just need to make this a habit!
  • When you go into "Contacts" in the dialer and search for someone, it does not predictively auto-populate Contacts based on what you have typed so far (unlike Salesloft, Outreach, etc) so you end up typing most of the contact's name each time when searching. Not a huge deal since I am primarily searching for people in Salesforce, but it would be nice to have this in dialer as well.
Despite a few of the design/interface frustrations, (RingDNA) is a powerful that is well made and continues to improve. Conversation AI, while underutilized at our company, can provide great value to any Sales team if used correctly. I look forward to seeing what new changes come our way.
Score 10 out of 10
Vetted Review
Verified User
RingDNA as an application is used by the majority part of the organization. This application helps us to stay in touch with all of our potential sales prospects and to ensure regular follow-up to confirm a conversion.
  • Global Calling
  • Voicemails that never go amiss
  • SMS feature
  • Dedicated sections for Missed Calls and Voicemails
  • Global Time Zones are not always correct
  • Has some lag since it is through Google Chrome Extension
RingDNA has been the core application being used by our business since inception and has been the most valued application for the best results and outcomes.
Michael McKerlie | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
We use ringDNA for our sales reps and increasingly our customer care team. The solution integrates deeply into our lead management flows and sales management routines. Withing the Salesforce universe, we are able to use the call data, and in call data as part of how we work.
  • Speed at calling through lists, loading the account data into the intelligent dallier
  • Using the calling notes and other values, as triggers into our workflows
  • Using ringDNA data in our Marketing cloud journeys for customer service and sales purposes. For example, triggering an email send based on the results of a phone call
  • Managing numbers - we have loads of numbers and managing the deleted, active and so on is not as simple as it should be
  • I have had a few minor issues with setting up call flows, once operational though, they work perfectly
RingDNA can be an excellent fit solution for the right environment. Sales or customer service flows are improved by injecting ringDNA into the mix. This allows you to work in your human interactions with your digital interactions. The other scenario that works well for us is when we need to make a large number of calls to leads, and we want metrics on this. We can shift through the leads, record activities, and then get great clarity.
Shanna Baty | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
RingDNA is being used by our call center intake department both make and receive phone calls to potential clients. We have integrated the RingDNA extension with our Salesforce platform to dial clients directly from their case records. We also use RingDNA to screen inbound phone calls and route them to the appropriate agents with the necessary skill set to help them. We use their after-hours voicemail services when our business is closed.
  • The AI feature allows for easy auditing and reviewing of phone calls.
  • Calls are recorded live and saved in the call records so they are easy to find.
  • The AI feature annotates the phone call in its entirety.
  • It is easy to create a task in RingDNA so that clients can be followed up appropriately.
  • Has a text feature that has allowed us to text more with our clients.
  • Able to send documents via text
  • Dispositions are easy to use.
  • Needs have more flexibility with cadencing
  • More control over time zone dialing.
  • Creating a feature that avoids duplicate phone numbers, clients, contacts, etc. from being created.
RingDNA is very well suited for both call center environments or an office where there is a lot of phone traffic. RingDNA keeps calls organized so that a record exists of how many times a client has been called, the results of those calls, and if any other appropriate actions need to be taken. This allows others in the company to pick up the record and know exactly what is going on to better serve the customers without confusion. Because we have an auto accident, PI, mass tort, and disability department, RingDNA has made it easy to route calls to the employees who specialize in those fields. This avoids unnecessary holds, transfers, etc. RingDNA does so much more than make and receive calls though. It also allows you to text with clients so that if important information needs to be relayed on the fly, it can be sent while you are still communicating with your client. We can send our clients time-sensitive documents via text and they can return them immediately to help move their claims along quickly without waiting for snail mail. The AI feature is one of the best I have ever seen.
November 24, 2020

RingDNA Review

Tim Eddington | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User
We use it company-wide for a dialer, call tracking, call intelligence, and sales outreach cadences. As a sales org, it helps us log activity all in one place and helps us stay organized in our outreach efforts.
  • Sales outreach cadences
  • dialer service
  • call intelligence
  • User interface
  • mobile app
  • email tracking
well suited for a smaller company that doesn't need integrations with zoom or to track large amounts of emails. Overall I feel it could be integrated with salesforce and even gmail better than it is. It is outperformed in that aspect by competitors such as SalesLoft and outreach.
Stella Olsson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
RingDNA has been able to give us a better performance in the sales department, thus being able to have a closer contact with potential customers. This platform has covered all the needs of being able to get in touch with customers and be able to maintain high communication, thus maintaining the sales commitment. I have been able to work from home maintaining my usual environment, being able to hear very easily what is happening. I also keep working collaboratively with co-workers.
  • I can easily track the volume and methods of outgoing calls, thus being able to carry out a deep analysis of the calls that have been made every day.
  • Calls can be heard again and can also be forwarded to work colleagues within the same platform.
  • It has a friendly interface which allows easy learning for new users and thus to be able to adapt almost immediately.
  • Sometimes it loses the quality of the calls, I do not understand if it is the platform or the customers when calling.
  • They could put in a phone number checker, I've had trouble with that several times already.
  • The reports it generates tend to be limited no matter what subscription you have.
Keep in mind that it is essential to be able to contact customers directly and thus maintain feedback that allows you to know what they really want, user experience and quality of product or service. That is why I would definitely recommend at least giving this software a try and see if it can be profitable for you to scale further with your clients.
Siddarth Upadhya | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
RingDNA is used by all the salespeople in our department (inside sales). It helps to dial the numbers with ease and also gives us the option of using a local number, which at times helps in getting connected with prospects. Its call disposition feature is also an add-on benefit, it makes it easy to log the outcome of the call. The main problem it addresses is increasing the call numbers of sales reps without putting in extra effort.
  • Option of using a local number while dialing at specific location.
  • Helps to dial numbers automatically one by one once added to the list which helps save the precious time of the sales rep.
  • Call quality at times is a big issue.
  • Many a time the application freezes while using and needs to be restarted, which is a big issue.
Its best suited when you're trying to reach some prospect where you have the option of using a local dial. It helps to increase connectivity. Another best feature is the option of using different numbers, you can choose your own desk number or RingDNA number and if a prospect calls back you will get a call back on your number which shows your calls/approach more legitimately. But again, at times its a con to reach someone by using local dial because the prospect might pick up the call and ask you where you are based out of and then it comes to your intelligence to handle it. So in short its a useful feature but one needs to know how to make correct use of it.
Score 8 out of 10
Vetted Review
Verified User
We have a large business unit that is using RingDNA. We use it to expedite calls while also connecting to Salesforce for ease of use. RingDNA serves us both with a one by one call basis or lists. It is easy to set up lists for callers to stay connected and reach more targets and prospects. The other important piece of Ring DNA is that it provides us a local phone number when we call organizations.
  • Staying Connected. There is an extra call step before you ring your prospects.
  • Sometimes you have to identify a caller before you can make a call, which slows down the process.
If you are an organization local to your target audience, there is a little less value. But if you are calling people outside of your current location, RingDNA does a great job. If you do not use a CRM, I would say there is less value. For any organization, big or small, that is seeking an easy way to document calls, Ring DNA does a great job.
January 29, 2019

Must Have for SalesForce

Robert Foreman | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
RingDNA is used in conjunction with Salesforce: it is a voice communications platform. It helps sales organizations increase productivity and engagements. It has the ability to call, email, text and video conference all within the same system. Managers have access to a wide range of metrics, so they can adjust workflows easier.
  • Voice
  • Text
  • Email
  • Learning curve to use
  • Very expensive
  • Difficult to set up
This software is useful to communicate in multiple ways without accessing multiple programs or pages. You can contact your prospect within a single page. I also like how you can set it for callbacks or prioritize leads with a simple dropdown bar. After you learn how to use it, it really makes calling easier.
Score 10 out of 10
Vetted Review
Verified User
RingDNA is being used as an auto-dialer tool through its integration with Salesforce. It's being used by our entire sales organization and it enables us to accurately track our calls and call outcomes through to closed-won deals.
  • RingDNA gives our reps control over who they're calling and when they should call to maximize the dial's impact.
  • RingDNA's calling feature allows you to use local presence or randomized numbers to reach your prospects.
  • Depending on your region, RingDNA also allows you to record calls and provide coaching feedback to your reps.
  • The biggest value that RingDNA provides is transparency through Salesforce -- we are able to track a rep's dial all the way through to a closed won deal.
  • We are working with them to create some custom fields in our dialer -- other than that, they provide great support and we haven't had any issues.
If you're a rep that covers several territories, RingDNA provides you with the control to call who you want, when you want. This is HUGE in terms of increasing your connect rate and ultimate success on the call.
Avi Tal | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
We've been using RingDNA for over a year now. With RingDNA, our team is reaching customers much more often and best of all, administrating the solution is super lightweight, easy to manage, and literally takes 5 minutes to set up. I've used other solutions in the past and I'm so relieved to finally be using a solution that doesn't feel like a burden living in my Salesforce environment.

  • local area dialing
  • setting up new users super easily
  • power dialer list views
Well suited for startups with less than 50 employees that want an easy to implement lightweight solution that is competitive in price with the bigger players.
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