Bloomreach Review
February 12, 2024

Bloomreach Review

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bloomreach Commerce Experience Cloud

We use Bloomreach for its customer data analytics, marketing automation, A/B testing, and personalisation tool. The tool allows us to centralise our customer data and target our marketing strategy across all channels. The fully customisable approach allows us to develop new reports and answer ad hoc queries from teams across the business.
  • Marketing Automation
  • Personalisation
  • Email Creation
  • Out of the box reporting solutions
  • Out of the box website overlays
  • Reporting simplicity
  • The platform is allowing us to bring our analytics in-house away from agencies, saving a three figure sum.
Support is quick to respond and usually helpful.
The analytics capability of Bloomreach is allowing us to bring our analytics in-house, away from expensive agencies. There is a complexity to the reporting which means it may not be appropriate for smaller businesses without the resources to manage this. Bloomreach allows real-time analysis of all of the customer data we load into the platform. The platform can manage all our customer data.
Bloomreach allows for a far more detailed analysis of customer data than the other platforms compared to. The other platforms do provide far more out-of-the-box than Bloomreach, but would not allow us to bring the analytics function of the business in-house as Bloomreach has.

Do you think Bloomreach Commerce Experience Cloud delivers good value for the price?

Yes

Are you happy with Bloomreach Commerce Experience Cloud's feature set?

Yes

Did Bloomreach Commerce Experience Cloud live up to sales and marketing promises?

Yes

Did implementation of Bloomreach Commerce Experience Cloud go as expected?

Yes

Would you buy Bloomreach Commerce Experience Cloud again?

Yes

The marketing automation capabilities of Bloomreach work well. Email, SMS, and paid advertising can all be looped into tailored automated marketing flows. The challenge with Bloomreach is the lack of out-of-the-box reporting solutions and the complexity of setting up reporting. Smaller businesses without the analytical capability in-house may struggle to use the full extent of the solution.

Bloomreach Commerce Experience Cloud Feature Ratings

WYSIWYG email editor
10
Dynamic content
8
Ability to test dynamic content
8
Landing pages
8
A/B testing
8
Mobile optimization
10
Email deliverability reporting
5
List management
4
Triggered drip sequences
10
Lead nurturing automation
10
Lead scoring and grading
4
Data quality management
4
Automated sales alerts and tasks
5
Calendaring
8
Event/webinar marketing
Not Rated
Social sharing and campaigns
8
Social profile integration
8
Dashboards
5
Standard reports
5
Custom reports
5
API
8
Role-based workflow & approvals
10
Customizability
10
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated
Third-party software integrations
8