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Easy comms from a great platform!
January 12, 2024

Easy comms from a great platform!

Nick Fellows | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Brevo

We use Brevo to send regular e-newsletters and other communications to our volunteers, supporters and clients, keeping them informed and offering opportunities to interact and support our charity. Brevo provides a professional looking package and allows us to project a positive image at minimal cost, whilst incorporating ways that recipients can respond to us with minimal effort or expertise.
  • Enables you to build consistent email templates simply whilst incorporating images and links
  • Manages our contacts list effectively
  • Provides great analytics to help you, for example, identify groups of recipients where sending at a different time may work better, or being able to assess what hooks recipients in best
  • Provides simple access and usability from a variety of devices, any time
  • Image scaling for icons alongside newsletter subjects
  • Drag to fit for images in all sections of the template
Great for managing communications, newsletters etc to groups of subscribers
Not designed to allow for subscriber management other than for use as a comms tool, so would need to duplicate contact lists with other systems

Overall Satisfaction Continued

  • Positive return on subscriber engagement
  • Positive return on visibility and awareness of our charity
  • Positive return on perception of our charity as a professional outfit, ie credibility

Do you think Brevo delivers good value for the price?

Yes

Are you happy with Brevo's feature set?

Yes

Did Brevo live up to sales and marketing promises?

Yes

Did implementation of Brevo go as expected?

Yes

Would you buy Brevo again?

Yes

Brevo Feature Ratings

Email & Online Marketing
9.3
WYSIWYG email editor
10
Dynamic content
9
Ability to test dynamic content
10
Mobile optimization
9
Email deliverability reporting
10
List management
8
Triggered drip sequences
Not Rated
Reporting & Analytics
9.0
Standard reports
9
Pre-Send Testing
Not Rated
Link Tracking
Not Rated

Using Brevo

1 - Chief Officer / Marketing
1 - Basic IT literacy and familiarity with email contact list management and basic design skills
  • e-newsletters
  • communications with volunteers and partners / supporters
  • building contacts list
  • Tailoring invitations to individuals
Has great functionality and was much easier to use as a start-up than Mailchimp. for example

Evaluating Brevo and Competitors

  • Cloud Solutions
  • Ease of Use
Needed to be easily understood by a new user with no experience of this kind of system previously
Maybe look to appoint a volunteer to manage our newsletter content and give them a big say in which system to choose, but either way Brevo would score highly