My Best Friend for Email Automation
June 05, 2018
My Best Friend for Email Automation
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with Constant Contact
We have used Constant Contact to design email templates and reach out to current and prospective clients across the organization. It helps us manage our contact lists and success of prospective emails. It also helps provide insight to our prospective client for open rates and promotion redemption. Overall a very helpful product.
- Provides analytics on open rates - gives us feedback on how successful our subject lines are
- Provides analytics on who has read/opened your email - this helps us when we're reaching out to possible clients to see if they had any questions
- Template Design - Very easy-to-customize existing templates that you can customize for your organization's needs
- Export Options- I wish there were additional export options to use across different email providers
- Contact/List Management - this can be a nightmare if you're not organized and additional resources could be helpful.
- Customization options - Although the templates are fairly easy to use, additional customization options would be nice.
- Efficiency - helped our efficiency tremendously compared to having sales reps individually contact cool leads.
- Marketing strategy - has significantly helped us learn about our target market
- Outreach success - being able to strategically schedule an email, and have suggested times!, has helped up reach our audiences.
I have used both Constant Contact and MailChimp. I will say that MailChimp is less expensive and has more templates. The analytics was really the tool that convinced me though. Their customer support is also very helpful, which I really appreciate. Constant Contact also has more integrations in my field.