Item: HubSpot CRM
Rating: 9
Author: Vanessa Munday

Use Cases and Deployment Scope

We needed a central location to keep track of all of our contact information and conversations, one place for all depts to be able to refer back to and for new employees to jump off from.

Pros and Cons

Customer service is heads and shoulders above the rest
HubSpot's Academy and KnowledgeBase make it difficult to not be an expert in the tools you choose to use
It is accessible to those with little tech-savvy, but deep and detailed enough for those who want/need to go deeper.

Man alive it costs SO MUCH to go from Starter level to Pro level.

Return on Investment

The HS CRM has moved us toward greater efficiency in contact communication.
The HS CRM has a considerable learning curve which requires ongoing man hours in order to use well.

Usability

I cannot compare HubSpot to anything else I've used.

Extra efforts have been taken to align the teams, even with HubSpot's CRM. The software, as great as some of us think it is, has required efforts to maintain peace upon implementation and ongoing training efforts.

Alternatives Considered

n/a

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Not sure

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of HubSpot CRM go as expected?

Yes

Would you buy HubSpot CRM again?

Yes

Other Software Used

Constant Contact

Likelihood to Recommend

It has been difficult to help some understand the value of this software until it is put into use over time. It has also been difficult to teach some how to use it if they are resistant to learning the new-to-them vocabulary.

Expensive, Efficient, Fun to learn for some

Overall Satisfaction with HubSpot CRM