Item: HubSpot CRM
Rating: 10
Author: Derek Burton

Use Cases and Deployment Scope

We use it to track, and manage accounts from a sales perspective. We use it to send emails and manage lists for marketing. We are just starting to use it for customer support ticketing. Hubspot allows us to manage a sales pipeline effectively while gathering information about our customers to use for marketing purposes.

Pros and Cons

Automatically gathering customer information
Easy modifications
Great automation tools

I am not familiar enough to offer much in the way of criticism at this point.

Return on Investment

Shorter deal cycles due to the ability to effectively manage a pipeline
Allowing us more visibility for forecasting
Removing our need for other apps

Usability

My main experience is netsuite and this is far easier to use as well as seems to offer more usable features. The ability to customize features, automation and employee accounts is incredible.

Alternatives Considered

NetSuite ERP

It is far better. Netsuite was ever complex and bland from a design standpoint. I've been truly impressed by working with this software.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

Other Software Used

CoConstruct, Dialpad Ai Contact Center, Asana

Likelihood to Recommend

It's been very good for a sales pipeline. Our customers can have a multiple years long sales cycle so being able to manage many customers over an extended period of time is tantamount to our success.

I love this software

Overall Satisfaction with HubSpot CRM