Marketo Is Gr8!
May 23, 2016

Marketo Is Gr8!

Ashley Ahearn | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

Standard

Modules Used

  • Marketo Lead Management
  • Marketo Sales Insight

Overall Satisfaction with Marketo

Marketo is being used by our marketing team as a warehouse for all campaigns, landing pages, and emails. It helps our small marketing team plan campaigns easily.
  • Customer service is excellent. Very responsive at all times.
  • Seamless integrations. We set them up once and never have to think about them working again.
  • Customizable. With tokens and snippets, you can really tailor your emails and landing pages to your specific audience.
  • Email design.
  • Landing page design.
  • Faster sync times.
Marketo is great for creating engagement streams that run by themselves.

Adobe Marketo Engage Feature Ratings

WYSIWYG email editor
4
Dynamic content
5
Ability to test dynamic content
5
Landing pages
4
A/B testing
5
Mobile optimization
7
Email deliverability reporting
8
List management
7
Triggered drip sequences
8
Lead nurturing automation
9
Lead scoring and grading
9
Data quality management
8
Automated sales alerts and tasks
9
Calendaring
3
Event/webinar marketing
6
Social sharing and campaigns
3
Social profile integration
3
Dashboards
7
Standard reports
7
Custom reports
7
API
8
Role-based workflow & approvals
7
Customizability
6
Integration with Salesforce.com
6
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated