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My review on TiQ and EventStream
June 12, 2023

My review on TiQ and EventStream

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Modules Used

  • Data Collection

Overall Satisfaction with Tealium Customer Data Hub

I use TiQ and EventStream to implement tracking in Openbank's sites and mobile apps. One of my main focuses is to ensure there is a unified tracking deployment on all these digital assets.
  • Tracking mobile apps
  • Leverage server-side tracking through EventStream
  • Integration betweem products (TiQ - EventStream) is really awesome
  • Ease of use. The tools do require some training.
  • Debugging capabilities could be easier to leverage.
  • Very robust and potent TMS
  • Server side tracking capabilities
  • Website and mobile apps tracking capabilies
  • GDPR compliant
  • Robust analytics tracking
  • Robust online marketing tracking
  • Robust integration with inhouse data warehouses
I think Tealium's support is superb. The quality of the support is really good. It could be one of Tealium's strong points.
We have been able to leverage first party tracking by means of setting up first party domains for our TiQ profiles. Thanks to EventStream's integration capabilities, we are able to collect first party data on our own data bases.
Tealium iQ and EventStream are more potent and robust than Google Tag Manager (client-side and server-side). This being said, GTM is easier to use.

Do you think Tealium Customer Data Hub delivers good value for the price?

Yes

Are you happy with Tealium Customer Data Hub's feature set?

Yes

Did Tealium Customer Data Hub live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Tealium Customer Data Hub go as expected?

I wasn't involved with the implementation phase

Would you buy Tealium Customer Data Hub again?

Yes

Well suited: Tracking mobile apps, server side tracking, integration with third party tools
Less appropriate: small sized businesses might not be able to afford it, and even if they could, they would need to hire someone who knows how to use these tools.