Overall Satisfaction with Vidyard
We primarily use Vidyard for sales and marketing purposes. Our focus with Vidyard is to generate leads so we gate detailed video walkthroughs. In the future, we will be looking into using Vidyard to create personalized videos for sales purposes.
- Excellent customization. iFrames can be used and the event builder is very strong.
- Great integration with HubSpot.
- Strong analytics.
- The event builder is super customizable which is great, but it can be a little tricky to use at times.
- Immediately produced a new source of leads for us as we gated a video walkthrough.
Using Vidyard
5 - Our marketing team uses Vidyard and our Customer Success team uses GoVideo.
1 - The platform is pretty straightforward and easy to use so you do not really require special skills. That being said, since there is a lot of flexibility it is nice to have someone with basic HTML/CSS skills on hand to create events and CTAs in Vidyard if you want to get fancy.
- Creating marketing videos
- Creating in-depth video assets for sales
- Sending personalized videos to outbound prospects
- Sending personalized videos and walkthroughs to customers
- Something we want to try is to use Vidyard for the different handoffs (implementation to success and success to sales)
Evaluating Vidyard and Competitors
- Product Features
- Product Usability
We really like the fact that Vidyard is easy to use but also allows for a lot of customization.
Vidyard Implementation
- Implemented in-house
Change management was minimal
Vidyard Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
Yes - Yes. Prompt responses and good follow-up
Using Vidyard
Pros | Cons |
---|---|
Like to use Relatively simple Easy to use Technical support not required Well integrated Quick to learn Convenient Feel confident using Familiar | None |
- Adding events
- Recording and creating a playlist