Great for outbound campaigns - careful with your email domain health!
July 10, 2023

Great for outbound campaigns - careful with your email domain health!

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with Yesware

We use Yesware to organize and send out our mass outbound campaigns via email. It does have capabilities to build in phone and LinkedIn campaign steps but cannot do them for you. We primarily use it for an automated cold outbound email to reach more prospects without manual efforts from the team.

Pros

  • Organize campaigns.
  • Track email opens.
  • Save templates for commonly used emails.

Cons

  • False tracking notifications on link clicks.
  • Sending all emails immediately can hurt domain health.
  • Deeper connections with phone or LinkedIn.
  • Email open tracking.
  • Automated sending.
  • Salesforce tracking.
  • Expanded reach of the sales team.
  • Allowed quantitative tracking of engagement with prospects.
  • Allowed collaboration among SDRs to design better campaigns.
Yesware had a lot more accurate tracking than sendgrid and had a great integration with Salesforce to track who was sent emails. sendgrid had no way of tracking and became hard to manage who we had sent emails. sendgrid did help to maintain domain health and allow for far more sends than Yesware.

Do you think Yesware delivers good value for the price?

Yes

Are you happy with Yesware's feature set?

Yes

Did Yesware live up to sales and marketing promises?

Yes

Did implementation of Yesware go as expected?

Yes

Would you buy Yesware again?

Yes

Yesware is well-suited for teams looking to begin using automated outbound email campaigns and for organizing the sales team's outbound process. It is best suited for mass outreach and for tracking engagement by prospects. It is not well-suited for teams with heavy cold-calling campaigns or for one on one outreach.

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