123FormBuilder vs. MailerLite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
123FormBuilder
Score 7.9 out of 10
N/A
123ContactForm is an online form and survey builder. Its drag and drop interface doesn't require coding skills, thus it can be used by both technical and non-technical people. The web forms can be integrated with various 3rd party apps and can be fully customized to match business or individual needs.
$14.95
per month
MailerLite
Score 8.2 out of 10
Small Businesses (1-50 employees)
MailerLite is an email marketing platform. Users can create professional newsletters, landing pages and websites using a drag & drop editor with AI generator or by customizing pre-designed templates. And manage campaigns on-the-go in the iOS app. MailerLite helps to connect with an audience using advanced targeting, automations and surveys. It integrates with Zapier, Stripe, WordPress, Shopify and other tools and platforms. MailerLite offers a Forever Free account including 24/7 support and a 30…
$10
per month
Pricing
123FormBuilderMailerLite
Editions & Modules
Gold
$19
per Month; or $190 per Year
Platinum
$39
per Month; or $390 per Year
Corporate
$79/month
billed annually
Basic
Free
Forever free plan
$0
1,000 subscribers
Growing
$10
per month 3 users
Advanced
$21
per month Unlimited users
Enterprise
Custom pricing
per month
Offerings
Pricing Offerings
123FormBuilderMailerLite
Free Trial
NoYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$10 2500 subscribers
Additional DetailsAdditional 30% discount available to Non-profit organizations.
More Pricing Information
Features
123FormBuilderMailerLite
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
123FormBuilder
-
Ratings
MailerLite
8.1
59 Ratings
0% below category average
WYSIWYG email editor00 Ratings7.151 Ratings
Dynamic content00 Ratings8.848 Ratings
Ability to test dynamic content00 Ratings7.842 Ratings
Landing pages00 Ratings8.049 Ratings
A/B testing00 Ratings8.236 Ratings
Mobile optimization00 Ratings8.245 Ratings
Email deliverability reporting00 Ratings8.254 Ratings
List management00 Ratings8.953 Ratings
Triggered drip sequences00 Ratings8.234 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
123FormBuilder
-
Ratings
MailerLite
6.2
54 Ratings
22% below category average
Dashboards00 Ratings6.01 Ratings
Standard reports00 Ratings6.554 Ratings
Custom reports00 Ratings6.01 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
123FormBuilder
-
Ratings
MailerLite
7.0
46 Ratings
19% below category average
Email Previews00 Ratings7.046 Ratings
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123FormBuilderMailerLite
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Score 10.0 out of 10
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Qualaroo
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Score 10.0 out of 10
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Predictive Index Behavioral Assessment
Predictive Index Behavioral Assessment
Score 9.7 out of 10
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All AlternativesView all alternativesView all alternatives
User Ratings
123FormBuilderMailerLite
Likelihood to Recommend
1.0
(8 ratings)
7.5
(62 ratings)
Likelihood to Renew
6.0
(4 ratings)
9.1
(2 ratings)
Usability
8.0
(1 ratings)
8.6
(2 ratings)
Availability
8.0
(1 ratings)
-
(0 ratings)
Performance
9.0
(1 ratings)
-
(0 ratings)
Support Rating
7.0
(1 ratings)
9.4
(4 ratings)
Online Training
8.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.0
(1 ratings)
-
(0 ratings)
Configurability
9.0
(1 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
Product Scalability
7.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
8.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
123FormBuilderMailerLite
Likelihood to Recommend
123FormBuilder
If you have a lot of customer interaction with your site, where you need to collected specific, targeted, situational data, 123FormBuilder is an absolute winner. If your site is more information and perhaps leads to a software platform or other product or service, 123FormBuilder might prove unnecessarily robust for you. Something simpler and cheaper might make more sense for you. But in most cases where you're seeking to collect information from customers, I'd happily recommend 123FormBuilder.
Read full review
Mailerlite
The tool is really very complete. I have created regular campaigns, Workflows, and A/B tests in my campaigns and I have not had any limitations. I have tried other platforms that are not as complete in the free version like MailerLite. This makes me want to upgrade to the premium version and I'm sure you will get the same benefits.
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Pros
123FormBuilder
  • Ease of constructing a form with requisite inputs
  • Customizable look and feel options based on varying requirements in our case
  • Logic based branching & validation
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Mailerlite
  • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
  • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
  • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
Read full review
Cons
123FormBuilder
  • Some employees are intimidated at first. After all, it is html.
  • There is so much functionality that it can be easy for novices to get lost.
  • Will there be more payment flexibility? parents use more of the bank to person payment options.
Read full review
Mailerlite
  • I would add more types of inbox previews so people can see their campaigns across more channels
  • Mailerlite could definitely use a few more default fields, and more field types. This is an area where we get stuck writing more custom fields than we like. I want to see a variety of fields, from text box, to radio buttons, drop downs and more date options.
  • Custom fields should be able to be organized according to the list type. Custom fields that are added show up on ALL subscriber profiles, so if you were building a list that had a field for the type of pet someone had because you run a Dog Walking Business, but also had a list that only served Sponsors, that dog walking option would show up on all your subscriber types. If there's a way to change this and I missed it, my bad, but I haven't yet found that to be the case.
  • I'd really like to see Mailerlite have the option of adding a subscriber midway through the process, and a RESEND option, whether that is to non-openers or people who are new to a list. While you can set up drip campaigns or triggers to send certain emails when people change their status, it seems a bit too time consuming.
  • I'd love to see a date specific reminder email template for meetings. That would be awesome and speed things up quite a bit.
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Likelihood to Renew
123FormBuilder
I like the product, but I am no longer in control of the project where this product was being used. However, I would definitely use 123ContactForm on future products
Read full review
Mailerlite
Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
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Usability
123FormBuilder
Easy to install and quickly explain to others how to use
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Mailerlite
Overall it's super simple to get started and use the service. For those who need a bit more help, the support team is accessible.
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Reliability and Availability
123FormBuilder
I did not encounter any blackout issues
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Mailerlite
No answers on this topic
Performance
123FormBuilder
The interface was very good and easy to use. Everything loaded quickly and it was easy to integrate other products
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Mailerlite
No answers on this topic
Support Rating
123FormBuilder
Very neutral, did not have to use support a lot
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Mailerlite
Timely responses, quality answers to my questions, showing that the support are knowledgeable and cares about my results. I've had other experiences with competitors, so I'm delighted that this team cares about my business. It's good to know there are real experts ready to jump in when you need help
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Online Training
123FormBuilder
I installed 123ContactForm myself and while I had some issues installing it I was able to visit their website and the troubleshooting information they provided in their faq section. They did offer other support if a user needed additional support, but I found the information provided on their website to be more than sufficient
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Mailerlite
No answers on this topic
Implementation Rating
123FormBuilder
123ContactForm was very easy to implement and the content provided by them supported the product very well and answered all of my questions
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Mailerlite
No answers on this topic
Alternatives Considered
123FormBuilder
Compared to JotForm or Woofoo, 123ContactForm offers a much better interface and better flexibility than the other tools. I have used JotForm only to get stumped by their inability to push the limits of the form. As for Woofoo, the level of ease of use in terms of their interface leaves much to be desired. Any updates made to their form was down using a WYSIWYG, where with 123ContactForm you can make the updates while building the form
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Mailerlite
The company I wanted to mention isn't in your dropdown list: BEACONS. While they're more like LinkTree, they also have a great feature to build a newsletter following and their AI prompts encourage you to send more newsletter blasts and then help write the e-mail for you with the blogs/YouTube videos already embedded for example.
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Scalability
123FormBuilder
It was easy to install and I believe that would make it easy to use across several websites
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Mailerlite
No answers on this topic
Return on Investment
123FormBuilder
  • 123ContactForm has been positive for my business. It has saved us money because we did not require any development I was able to do this myself.
Read full review
Mailerlite
  • Gives us the ability to track the popularity of content in our email as well as who has read the content.
  • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
  • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
  • Helps our company to be more transparent and communicate more effectively.
Read full review
ScreenShots

123FormBuilder Screenshots

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MailerLite Screenshots

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