What users are saying about

7Sheep

24 Ratings

Autopilot

12 Ratings

7Sheep

24 Ratings
Score 8 out of 101

Autopilot

12 Ratings
Score 8.1 out of 101

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Likelihood to Recommend

7Sheep

I use 7Sheep for marketing as a sales person. This works well for me as a single user. I do not think I could use the software together with my colleagues. Although we could have separated lists the access rights might not fit our use case. It has a strong marketing focus and cannot replace a full CRM system.

Autopilot

It is terrific for the small business looking to explore marketing automation without having to invest in bigger solutions. It is less appropriate for a business wanting more features such as a native CRM, landing pages, etc.

Feature Rating Comparison

Email & Online Marketing

7Sheep
7.3
Autopilot
8.3
WYSIWYG email editor
7Sheep
8.3
Autopilot
8.9
Dynamic content
7Sheep
6.9
Autopilot
7.1
Ability to test dynamic content
7Sheep
5.9
Autopilot
8.0
Landing pages
7Sheep
6.6
Autopilot
A/B testing
7Sheep
6.3
Autopilot
8.0
Mobile optimization
7Sheep
7.8
Autopilot
9.0
Email deliverability
7Sheep
8.4
Autopilot
9.0
List management
7Sheep
7.9
Autopilot
7.5
Triggered drip sequences
7Sheep
7.6
Autopilot
9.0

Lead Management

7Sheep
7.4
Autopilot
6.9
Lead nurturing
7Sheep
8.0
Autopilot
8.5
Lead scoring and grading
7Sheep
6.6
Autopilot
Data quality management
7Sheep
7.8
Autopilot
6.1
Automated sales alerts and tasks
7Sheep
7.1
Autopilot
6.1

Campaign Management

7Sheep
8.6
Autopilot
9.0
Calendaring
7Sheep
9.1
Autopilot
Event/webinar marketing
7Sheep
8.0
Autopilot
9.0

Social Media Marketing

7Sheep
8.3
Autopilot
7.0
Social sharing and campaigns
7Sheep
8.3
Autopilot
Social profile integration
7Sheep
8.3
Autopilot
7.0

Reporting & Analytics

7Sheep
6.8
Autopilot
7.0
Dashboards
7Sheep
6.4
Autopilot
7.0
Standard reports
7Sheep
6.4
Autopilot
7.0
Custom reports
7Sheep
7.6
Autopilot

Platform & Infrastructure

7Sheep
7.6
Autopilot
8.4
API
7Sheep
8.5
Autopilot
9.0
Role-based workflow & approvals
7Sheep
6.8
Autopilot
Customizability
7Sheep
7.8
Autopilot
7.1
Integration with Salesforce.com
7Sheep
7.3
Autopilot
9.0

Pros

  • Sporadic mailings to my clients via the e-mail campaign feature. I create personlised HTML emails with the visual editor and schedule them to be sent during the day when I am on the road.
  • After initial contact with new clients I setup a series of timed emails to stay in contact. Based on flags I have in the system they are automatically adjusted.
  • Existing clients get automated emails after certain events like visits or deliveries.
  • I often get in touch with support to ask for best practice examples and they are always helpful.
  • Email Campaigns
  • Drip Nurturing
  • Smart Segments

Cons

  • It would be useful if some standard email templates were available.
  • They could find a way to make the form questions easier/quicker to reorder.
  • I would like to be able to change user roles so that only certain people could see certain contact lists.
  • Modifications to live, existing programs can be a little tricky. Versioning would be nice.
  • Shape count numbers can be misleading to new users. Furthermore, these numbers make for unreliable analytics although the accurate alternative using smart segments gets pretty cumbersome.
  • Organizing campaigns can be a bit difficult since smart segments live within the Contact section and Journeys live in a separate section. Program folders might help this.

Likelihood to Renew

7Sheep8.2
Based on 3 answers
The tool serves our needs and we like the user interface. The few times we contacted support they were super helpful and responsive. When we asked for more integrations they confirmed the integrations we need (e.g. Hipchat) for the near future.
No score
No answers yet
No answers on this topic

Usability

7Sheep7.0
Based on 2 answers
It is easy to use and if I do have a problem or question I receive an answer almost immediately.
No score
No answers yet
No answers on this topic

Support

7Sheep8.2
Based on 3 answers
With both chat and email support I have always had enough ways to get through to them! Their support is good, honest and most importantly supportive. They helped us set up and start using the tool when we got stuck. Moving from Mailchimp where there were some semantic lessons to learn and they took the time to help us get used to 7Sheep
No score
No answers yet
No answers on this topic

Alternatives Considered

I've used MailChimp before and I liked their product as well, however, data protection is key in our organization. As we are working in multiple countries, some of which have very strict data protection laws, and it was important that we kept the data stored on servers in Europe. MailChimp's servers are in the US, as is the case for many other similar companies. That alone was a major reason for us to go with 7Sheep, which is a European company that keeps all data stored on servers in Europe
We had used Drip and in a smaller instance Campaign Monitor's automation. At the time, however, Drip itself was a little clunky because of a lack of broader integration, while Campaign Monitor was good for very simple workflows. At least the functionality of these former products at the time we used them was nowhere as flexible and user-friendly. We use Zapier all the time, and this integration is a massive asset for Autopilot.

Return on Investment

  • 7Sheep has definitely had a positive impact on our organizational objectives. Thanks to the event registration tool, our event preparation and implementation runs a lot more smoothly.
  • By allowing us to share a contact database across several offices, we save a lot of time. No more sending Excel files full of contacts from one office to the other.
  • Being able to see how people respond to our mailings (for example, a periodic newsletter we send out electronically) gives us the opportunity to make changes in order to better engage our audience. Generally, it's a great tool for reporting.
  • By allowing us to export data about participants at our events (for example, based on what country they come from) we can quickly and easily identify which parts of our target group we are reaching and which parts we are missing.
  • The investment is certainly less than other competitors, so it's an easy sell for smaller companies or a segment of a larger company.

Pricing Details

7Sheep

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
7Sheep Editions & Modules
7Sheep
Edition
Entrepreneur
$591
Small Team
$2492
Business
$3893
Enterprise
4
1. Single User
2. Per month, up to 5 Users
3. Per month, up to 10 users
4. Above 10 users
Additional Pricing Details

7Sheep More Information

Autopilot

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Autopilot Editions & Modules
Autopilot
Additional Pricing Details
Autopilot offers two pricing plans based on the number of contacts in your marketing database. Both plans include unlimited emails with no hidden fees or setup charges. Pay monthly or annually for a 20% discount. Plans start from $20/month for up to 1,000 contacts

Autopilot More Information