Acquisio vs. ClickGUARD

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Acquisio
Score 9.0 out of 10
N/A
Acquisio is a performance marketing solution that enables digital marketers to manage, report, and optimize on all digital advertising initiatives in one easy-to-use dashboard, across search, social, and display. According to the vendor, this solution provides the most powerful optimization algorithm on the market which enables users to set more accurate bids and deliver more clicks at a lower cost per click. The vendor’s value proposition is that this unique high frequency, predictive…N/A
ClickGUARD
Score 8.5 out of 10
Small Businesses (1-50 employees)
ClickGUARD is a fully automated protection tool that enables businesses to run secure pay-per-click campaigns. The software can eliminate unwanted clicks on your PPC ads, help to clean up your traffic, and optimize your budget for your target audience.
$89
per month
Pricing
AcquisioClickGUARD
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AcquisioClickGUARD
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Best Alternatives
AcquisioClickGUARD
Small Businesses
WordStream Advisor
WordStream Advisor
Score 7.0 out of 10

No answers on this topic

Medium-sized Companies
WordStream Advisor
WordStream Advisor
Score 7.0 out of 10

No answers on this topic

Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
F5 Distributed Cloud Bot Defense
F5 Distributed Cloud Bot Defense
Score 8.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AcquisioClickGUARD
Likelihood to Recommend
6.0
(15 ratings)
8.4
(10 ratings)
Likelihood to Renew
5.4
(6 ratings)
-
(0 ratings)
Usability
6.0
(2 ratings)
-
(0 ratings)
Support Rating
8.2
(3 ratings)
8.4
(6 ratings)
Implementation Rating
8.0
(2 ratings)
-
(0 ratings)
User Testimonials
AcquisioClickGUARD
Likelihood to Recommend
Newfold Digital
Acquisio is ideal for marketing agencies, especially those that focus on serving a specific market. If your Agency has access to client data, depending on the data, Acquisio's software could be a powerful way to deliver that data in the form of online ads. Acquisio might be too powerful for a small business looking to manage campaigns in-house.
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ClickGUARD
ClickGAURD is highly suitable for detecting and preventing fraudulent clicks and helps generate higher revenues with the same marketing budgets. The reports created by ClickGUARD are also very helpful in understanding the impact and returns on the campaigns. It also helps identifies the geographies from where the fraudulent clicks are coming to help us take preventive measures. Having detailed documentation to get it deployed and get users onboarded quickly will be very helpful.
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Pros
Newfold Digital
  • Provides multiple methods of viewing and sharing campaign data. It is definitely an upgrade from the basic PPC reports. Fully customizable and new features are being added regularly.
  • Acquisio now provides support for the importation of the video campaign data. This saves her company lots of time as we used to have to do this process manually.
  • Aquisio now has instant chat support in the platform which saves a lot of time as you can get quick answers to any problems you may be having.
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ClickGUARD
  • The real-time notifications are one of the best features of ClickGUARD for me.
  • Automatic malicious click deflection is also a feature that I appreciate.
  • There have been instances where a large number of clicks were made, but the resulting conversions were much below expectations.
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Cons
Newfold Digital
  • Facebook management: You cannot manage Facebook directly through Acquisio. You can only see the data in the platform.
  • Campaign automation: The rules and algorithms takes a lot of time to be applied if you managed them manually.
  • LinkedIn: No LinkedIn integration available
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ClickGUARD
  • The one thing I've noticed that I believe is a disadvantage would have to be the lack of support on weekends or holidays which is understandable but at the same time, I'm sure people expect to still be supported right around the clock if that is what is advertised.
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Likelihood to Renew
Newfold Digital
I think the platform, with the latest release updates has a lot of great potential. The main decision, currently, is price and how that gets passed on to our clients. There has to be a conscious decision made on platform cost vs client spend and overall budget vs revenue.
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ClickGUARD
No answers on this topic
Usability
Newfold Digital
The updates they have recently made have been time consuming to keep up with
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ClickGUARD
No answers on this topic
Support Rating
Newfold Digital
Within the interface there is an instant chat support feature that you can use to get help right away without having to pick up the phone or look for an email address. We have have an account manager who responds to emails quickly and is always helpful. Anytime issues require further tech support we are kept up to date on the progress of the issue and they are usually resolved the same day.
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ClickGUARD
I actually haven't found the need to use their customer support as yet but I'm sure that they are knowledgable and would assist any way they can.
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Implementation Rating
Newfold Digital
They handled it well.
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ClickGUARD
No answers on this topic
Alternatives Considered
Newfold Digital
We have started using Domo since we began using Acquisio and are extremely happy with Domo. We will continue to use Acquisio though because of the ability to directly manage paid search ads and the ability to create simple reports quickly. Also considering the cost of Domo, unless you specifically need reports with more sources of data, Acquisio is all you really need.
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ClickGUARD
formerly know as PPC Protect, now known as Lunio. we side by side user lunio as well and only problem with lunio was pricing. no doubt lunio has better feature set to stack against ClickGaurd but we didn't required that many features to begin with. ClickGaurd is simple solution for us and we are planning to explore it full before moving to any other platform
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Return on Investment
Newfold Digital
  • Acquisio let us create reports on the fly, saving us lots of time; time that was better spend optimizing client campaigns.
  • Acqusio's Bid and Budget Management tool (BBM) helped a struggling client achieve desired traffic and conversion results with little to no work from our agency.
  • Acquisio's quick customer service responsiveness let us get our questions answered quickly.
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ClickGUARD
  • Prior to acquiring Clickguard, I wasn't even able to trust the numbers I was seeing and my money was being wasted. Since getting this app, there has been a total turn around in conversions, and sales have increased.
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ScreenShots

Acquisio Screenshots

Screenshot of Client Center, view of Key Performance Metrics targets

ClickGUARD Screenshots

Screenshot of Add and manage multiple ad accounts with different protection plansScreenshot of Get bot probability assessment with every clickScreenshot of Clicks tested for behavior (e.g. time spent on site, click speed) and non-behavior criteria (location, IP address, packet header details)Screenshot of Reports that can be automated and scheduled for teams or clientsScreenshot of Every single click is assessed and verified whether it is blocked or notScreenshot of Toggle ON/OFF Protection