What users are saying about
25 Ratings

LinkedIn Marketing Solutions

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110 Ratings
25 Ratings
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Score 6.5 out of 101

LinkedIn Marketing Solutions

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110 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 7.5 out of 101

Add comparison

Likelihood to Recommend

Acquisio

Acquisio is ideal for marketing agencies, especially those that focus on serving a specific market. If your Agency has access to client data, depending on the data, Acquisio's software could be a powerful way to deliver that data in the form of online ads. Acquisio might be too powerful for a small business looking to manage campaigns in-house.
David Meindl profile photo

LinkedIn Marketing Solutions

LinkedIn Marketing is best for: B2B companies that have a high customer LTV to justify the lead costs, marketing teams of all sizes, and companies with marketing budgets greather than $5k. LinkedIn Marketing is worst for: B2C companies that are marketing a low-value product, marketing teams that aren't tech-savvy, or a marketing budget below $5K
Emily Muhoberac profile photo

Pros

  • Reporting - robust reporting suite that saves hours every week.
  • BBM - manages campaign budgets and optimizes bids.
  • Great customer service.
Melissa Mackey profile photo
  • Robust Targeting
  • Reaching B2B individuals
Logan England profile photo

Cons

  • We had some really deep issues with incorrect data in our reports about a year ago - data just wasn't coming into the platform correctly.
  • We recently could not export any of our reports because we had updated to the latest version of Flash - we actually had to uninstall Flash and reinstall an older version. This issue has yet to be resolved after two months.
  • We have had syncing issues many times, and we still need to manually sync each campaign every month before the data matches the actual results in Google.
  • Recent updates to Acquisio and the new reporting did not carry over our old reports into the new layout - recreating the old reports in the new layout is/was time consuming.
No photo available
  • User interface isn't great
  • Still lacking features that other platforms have standard
Logan England profile photo

Likelihood to Renew

Acquisio5.4
Based on 6 answers
The price restraints makes other platforms out of reach.
Amanda West-Bookwalter profile photo
No score
No answers yet
No answers on this topic

Usability

Acquisio6.0
Based on 2 answers
The updates they have recently made have been time consuming to keep up with
No photo available
LinkedIn Marketing Solutions9.1
Based on 2 answers
I think the tool is easy to use and delivers valuable results.
Cheryl Cross profile photo

Support

Acquisio8.2
Based on 3 answers
My experience with Acquisio is a tale of two situations. We had a customer service rep named Jeannie who was supernaturally gifted at anticipating and solving our issues. Her response time was so fast it felt like she was responding before I even hit SEND on our emails. Jeannie was deservedly promoted and support has been a little slower and we have had to make multiple requests to get answers since.
No photo available
LinkedIn Marketing Solutions8.0
Based on 1 answer
All of my issues were resolved quickly.
Cheryl Cross profile photo

Implementation

Acquisio8.0
Based on 2 answers
I was not part of the initial implementation
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

For now I have myself only use Acquisio
Emmanuelle Ruscio profile photo
LinkedIn has been our top performing social channel.
Logan England profile photo

Return on Investment

  • We were able to view all campaigns in one place.
  • Centralized campaign performance and aligned different channel ad deployment, such as emails with display or PPC.
  • Eliminated huge amount of manual work, and saved time.
No photo available
  • We've seen great engagement on our content pieces, with several conversions
Chris Gardner profile photo

Screenshots

LinkedIn Marketing Solutions

Pricing Details

Acquisio

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

LinkedIn Marketing Solutions

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details