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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    AdDataExpress

    Score7.3 out of 10
    Small Businesses (1-50 employees)
    AdDataExpress is an intuitive online sales intelligence tool that helps marketers and sales people identify prospects at advertising companies. The value proposition is that AdDataExpress empowers users to prospect more productively and accelerate new business relationships. Acccording to the vendor, AdDataExpress helps users quickly identify and engage the right decision-makers at America's top national advertisers. The platform provides access to data…N/A

    Data.com (discontinued)

    Score6.9 out of 10
    N/ASalesforce launched Data.com in 2011, in partnership with D&B, but has since decided to gradually sunset the platform. Data.com offered a store of company and customer data for use in sales and prospecting.N/A
    Pricing
    AdDataExpressData.com (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    AdDataExpressData.com (discontinued)
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    AdDataExpressData.com (discontinued)
    Prospecting
    Comparison of Prospecting features of AdDataExpress and Data.com (discontinued)
    Feature
    AdDataExpress
    6.8
    2 Ratings
    13% below category average
    Data.com (discontinued)
    6.9
    25 Ratings
    11% below category average
    Advanced search8.01 Ratings6.523 Ratings
    Identification of new leads7.02 Ratings7.623 Ratings
    List quality8.02 Ratings7.424 Ratings
    List upload/download5.01 Ratings7.124 Ratings
    Ideal customer targeting8.02 Ratings6.422 Ratings
    Load time/data access5.02 Ratings6.425 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of AdDataExpress and Data.com (discontinued)
    Feature
    AdDataExpress
    7.0
    2 Ratings
    10% below category average
    Data.com (discontinued)
    7.8
    24 Ratings
    1% above category average
    Contact information7.02 Ratings7.924 Ratings
    Company information6.02 Ratings7.424 Ratings
    Industry information8.02 Ratings8.018 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of AdDataExpress and Data.com (discontinued)
    Feature
    AdDataExpress
    5.9
    2 Ratings
    23% below category average
    Data.com (discontinued)
    7.0
    25 Ratings
    6% below category average
    Lead qualification process7.02 Ratings8.917 Ratings
    Smart lists and recommendations6.01 Ratings6.713 Ratings
    Salesforce integration5.02 Ratings7.222 Ratings
    Company/business profiles7.02 Ratings7.422 Ratings
    Alerts and reminders6.01 Ratings6.114 Ratings
    Data hygiene4.02 Ratings5.623 Ratings
    Automatic data refresh5.02 Ratings7.114 Ratings
    Tags6.01 Ratings6.913 Ratings
    Filters and segmentation7.02 Ratings6.824 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of AdDataExpress and Data.com (discontinued)
    Feature
    AdDataExpress
    7.0
    1 Ratings
    6% below category average
    Data.com (discontinued)
    7.6
    10 Ratings
    2% above category average
    Sales email templates7.01 Ratings7.36 Ratings
    Append emails to records7.01 Ratings7.910 Ratings
    Best Alternatives
    AdDataExpressData.com (discontinued)
    Small Businesses
    Owler
    Score9.7 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    AdDataExpressData.com (discontinued)
    Likelihood to Recommend
    7.0
    (2 ratings)
    6.9
    (25 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    AdDataExpressData.com (discontinued)
    Likelihood to Recommend
    List Partners
    When using tools like AdDataExpress, demographics are key when trying to identify new relationships. Being able to segment out the population by many demographic fields is absolutely necessary to try and optimize what we are spending. Trying to use this as a pure CRM is probably not the greatest idea, but using it in parallel with one would be good.
    Incentivized
    Read full review
    Discontinued Products
    There are many scenarios that make data.com well suited, but most specifically, it works very well when looking for contacts within a certain zip code. You can sort and find information about these contacts and pay by points. This helps because you are able to pick and choose which you want to pay for.
    Incentivized
    Read full review
    Pros
    List Partners
    • Provides email addresses - essential when doing cold email outreach.
    • Provides agencies for each brand/company.
    • Provides media spend for parent company and brand.
    Incentivized
    Read full review
    Discontinued Products
    • Data.com is a great way to find out accurate revenue and employee numbers for companies across various industries.
    • Data.com's filtering capabilities allow our team to quickly find the ideal prospects to reach out to.
    • Data.com, being owned by Salesforce, allows for a seamless integration into our CRM. This saves us an incredible amount of time and ensures data accuracy.
    Incentivized
    Read full review
    Cons
    List Partners
    • Filtering is not optimal
    • Integration with other products is not intuitive or even there
    • Keeping data up to date automatically
    Incentivized
    Read full review
    Discontinued Products
    • Some contacts can be old. Perhaps they could consider validating some that are older than 5 years.
    • They don't always detect duplicate companies. For example, I've added the same company twice before, I don't understand how they allow that, or prevent others from adding duplicates. It doesn't happen very often,, only occasionally.
    • Sometimes data.com will "autocorrect" a job title incorrectly. For example, entering "Director of People & Culture" will autocorrect it to "Director of peopleandculture" If you don't catch it, it looks pretty bad for the next person who wants to view the contact.
    Incentivized
    Read full review
    Usability
    List Partners
    No answers on this topic
    Discontinued Products
    Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
    Incentivized
    Read full review
    Support Rating
    List Partners
    No answers on this topic
    Discontinued Products
    Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
    Incentivized
    Read full review
    Alternatives Considered
    List Partners
    Winmo allows more dynamic and functional searches, and puts agency and brand contacts in one place. It also allows exports based on spend and in general, is much more dynamic of a software.
    Incentivized
    Read full review
    Discontinued Products
    Adobe Workfront may not be the direct competitor of Data.com, but for the services I was using, Workfront looked a little better when it comes to the user interface. But Data.com definitely had more powerful features & better integration capabilities. Also, it was easier to play around with the customer journey in Data.com as compared to other tools I have used in the past.
    Incentivized
    Read full review
    Return on Investment
    List Partners
    • Expanded lead horizons
    • Agencies provided for each company
    • Efficiency of potential partners
    Incentivized
    Read full review
    Discontinued Products
    • The positive impact is gaining more direct contact information for hiring managers.
    • Another positive factor is that it is completely free. You gain points for contact information when you add contact information.
    • Since it is a free resource, there are no real negative impacts.
    Incentivized
    Read full review
    ScreenShots

    AdDataExpress Screenshots

    Screenshot of Profiles featuring targeted media, marketing and sponsorship decision-maker lists.