What users are saying about

Infusionsoft

Top Rated
191 Ratings

Adobe Business Catalyst

58 Ratings
Score 7.8 out of 101

Infusionsoft

Top Rated
191 Ratings
Score 7.6 out of 101

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Likelihood to Recommend

Adobe Business Catalyst

I feel that Adobe Business Catalyst (BC) is best suited to small businesses and free lance designers reselling to small businesses. The whole interface is very personal and easy to use from an inexperienced perspective. This makes it a perfect platform for small business websites or even portfolio websites. Its lack of different server side protocols and languages makes it perfect for the small scale web implementation.
Dan Butler profile photo

Infusionsoft

If you are in the business of marketing, Infusionsoft is the best software out there. If you are generating leads, sending mass emails and/or tracking a customer database, Infusionsoft will help you tremendously. If you only communicate and advertise a couple times a year, you will not see the return of investment that comes from the project. We've been using the platform for over 2 years now and still have barely scratched the surface of its full capabilities
Travis Watts profile photo

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
Infusionsoft
WYSIWYG email editor
Adobe Business Catalyst
2.7
Infusionsoft
Dynamic content
Adobe Business Catalyst
8.9
Infusionsoft
Ability to test dynamic content
Adobe Business Catalyst
7.3
Infusionsoft
Landing pages
Adobe Business Catalyst
6.6
Infusionsoft
A/B testing
Adobe Business Catalyst
7.0
Infusionsoft
Mobile optimization
Adobe Business Catalyst
8.0
Infusionsoft
Email deliverability
Adobe Business Catalyst
8.2
Infusionsoft
List management
Adobe Business Catalyst
3.3
Infusionsoft
Triggered drip sequences
Adobe Business Catalyst
6.8
Infusionsoft

Lead Management

Adobe Business Catalyst
1.9
Infusionsoft
Lead nurturing
Adobe Business Catalyst
1.9
Infusionsoft
Lead scoring and grading
Adobe Business Catalyst
2.3
Infusionsoft
Data quality management
Adobe Business Catalyst
1.5
Infusionsoft
Automated sales alerts and tasks
Adobe Business Catalyst
1.9
Infusionsoft

Campaign Management

Adobe Business Catalyst
2.5
Infusionsoft
Calendaring
Adobe Business Catalyst
2.6
Infusionsoft
Event/webinar marketing
Adobe Business Catalyst
2.4
Infusionsoft

Social Media Marketing

Adobe Business Catalyst
8.2
Infusionsoft
Social sharing and campaigns
Adobe Business Catalyst
7.8
Infusionsoft
Social profile integration
Adobe Business Catalyst
8.6
Infusionsoft

Reporting & Analytics

Adobe Business Catalyst
7.1
Infusionsoft
Dashboards
Adobe Business Catalyst
8.1
Infusionsoft
Standard reports
Adobe Business Catalyst
7.1
Infusionsoft
Custom reports
Adobe Business Catalyst
6.2
Infusionsoft

Platform & Infrastructure

Adobe Business Catalyst
6.3
Infusionsoft
API
Adobe Business Catalyst
6.6
Infusionsoft
Role-based workflow & approvals
Adobe Business Catalyst
7.1
Infusionsoft
Customizability
Adobe Business Catalyst
6.1
Infusionsoft
Integration with Salesforce.com
Adobe Business Catalyst
5.5
Infusionsoft

Sales Force Automation

Adobe Business Catalyst
Infusionsoft
8.6
Customer data management / contact management
Adobe Business Catalyst
Infusionsoft
9.0
Workflow management
Adobe Business Catalyst
Infusionsoft
8.7
Opportunity management
Adobe Business Catalyst
Infusionsoft
7.5
Integration with email client (e.g., Outlook or Gmail)
Adobe Business Catalyst
Infusionsoft
9.3
Quote & order management
Adobe Business Catalyst
Infusionsoft
8.2
Interaction tracking
Adobe Business Catalyst
Infusionsoft
8.7

Marketing Automation

Adobe Business Catalyst
Infusionsoft
9.4
Lead management
Adobe Business Catalyst
Infusionsoft
9.6
Email marketing
Adobe Business Catalyst
Infusionsoft
9.2

CRM Project Management

Adobe Business Catalyst
Infusionsoft
8.2
Task management
Adobe Business Catalyst
Infusionsoft
8.3
Billing and invoicing management
Adobe Business Catalyst
Infusionsoft
7.6
Reporting
Adobe Business Catalyst
Infusionsoft
8.6

CRM Reporting & Analytics

Adobe Business Catalyst
Infusionsoft
7.7
Pipeline visualization
Adobe Business Catalyst
Infusionsoft
7.7

Customization

Adobe Business Catalyst
Infusionsoft
8.9
Custom fields
Adobe Business Catalyst
Infusionsoft
8.3
Custom objects
Adobe Business Catalyst
Infusionsoft
9.6
API for custom integration
Adobe Business Catalyst
Infusionsoft
8.8

Platform

Adobe Business Catalyst
Infusionsoft
6.4
Mobile access
Adobe Business Catalyst
Infusionsoft
6.4

Security

Adobe Business Catalyst
Infusionsoft
8.8
Role-based user permissions
Adobe Business Catalyst
Infusionsoft
8.8

Pros

  • The new templates have social connectivity built in which is very nice.
  • The Sites do a good job on newsletter templates and data tracking.
  • The in browser editing is a plus.
  • The initial cost is usually spent on a designer or content developer so the client can focus on a set up fee and then just the on going hosting. No long term fees for developers to come in and make edits.
Andrew Conniff profile photo
  • Email communication features are fantastic. Infusionsoft has endless ways to communicate in an automated way with your customers.
  • Tracking is super simple. Infusionsoft offers many ways to keep track of customer profiles, conversations, emails sent ect. It is very customizable
  • Customization. Infusionsoft is the most versatile and customizable platform our company has used. You can make Infusionsoft do practically anything you need in terms of marketing, communication and tracking.
Travis Watts profile photo

Cons

  • It is SaaS, so the initial savings can seem costly if the site owner wants to redesign. It is still less costly than having a professional enterprise site built for you, but you will be limited by your budget.
  • It has been a while since I used it, but custom pages for businesses on Facebook was something that needed to be built by a developer and implemented.
Andrew Conniff profile photo
  • Infusionsoft could improve their customer support. They would like to see everyone use their online forum and blogs to seek solutions rather than calling them for answers. While I completely understand this method, it can be difficult to find answers quickly.
  • Infusionsoft will log you out every so often (for security purposes) which can be very annoying when working on a large project. Make sure to always save your work!
Travis Watts profile photo

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
Actually with Business Catalyst there is no renewal; once you are a partner, you are a partner for as long as you like. It is an investment in your business not simply a product you purchase...and as an investment in partnership with Adobe, both are committed to each other's success.
Pauline Kraus profile photo
Infusionsoft1.2
Based on 34 answers
We have invested a lot into Infusionsoft and are using it to automate our processes and marketing. Changing CRMs would have a HUGE cost for us and based on our evaluations, the grass isn't greener elsewhere. Infusiosoft fits most of our needs and is slowly getting better each year. Their support is great and we will continue to use them until something much better comes around or our company outgrows a small business CRM.
Tyler Guthrie profile photo

Usability

Adobe Business Catalyst9.7
Based on 4 answers
Overall it is a "plug and play" interface. The majority of the work is done in other software interfaces. Managing billing, user roles and custom reports are all that you need to manage in the actual BC user interface. For my business this is an incredible benefit as I have to leave my preferred software less.
Dan Butler profile photo
Infusionsoft4.7
Based on 11 answers
It is great but complicated to learn. There are a lot of things you have to figure out on your own in order to use the software like it was intended.
Josh Preece profile photo

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
Infusionsoft8.8
Based on 5 answers
Haven't experienced any real issues with availability. Reliability is another deal.
Clifford Jones profile photo

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
Infusionsoft7.7
Based on 5 answers
OMG, it's all in one and that compromises everything, fundamentally. If you want a race car, invest in a race car. If you want a dune buggy, get that. If you want a boat that floats, go for it.
Clifford Jones profile photo

Support

Adobe Business Catalyst8.6
Based on 5 answers
The support provided by Adobe is excellent. Though the knowledge base, forums, blogs and online chat questions most all answers can be found. In the event that you are unable to find an answer or you have a unique situation simply post a question to the forums. These forums are regularly monitored by Adobe and its users.
Pauline Kraus profile photo
Infusionsoft2.0
Based on 8 answers
Again there is so much online support that users can find on Infusionsoft. From the corporate website and call center, to users groups located around the country, and ICCs who provide online resources, coaching and more, finding support for Infusionsoft is an easy task!
Chris LeBrun, MBA, CFRE profile photo

In-Person Training

No score
No answers yet
No answers on this topic
Infusionsoft8.6
Based on 5 answers
This training is taught often to the lowest common denominator so as to help as many customers of theirs as possible. We do the training and coaching and implementations for our clients. But clients who I know who have been to their training get trained well. The gap that can exist lies in you doing your part and really investing in using and building out the application.The training and education is only as good as your willingness to apply it.
Clifford Jones profile photo

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
Infusionsoft9.5
Based on 5 answers
If you're willing to click and learn as you go, there are great resources for training including on page help and video.
Clifford Jones profile photo

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
Infusionsoft8.0
Based on 8 answers
Don't let the fear of implementing a new software solution keep you from unleashing the power of automation that Infusionsoft provides. With the right implementation partner, the process can not only be smooth and painless, it can actually help you get a better understanding for how your current communication process can be improved upon.
Chris LeBrun, MBA, CFRE profile photo

Alternatives Considered

More reliable; more integrated tools
Nancy Sheridan profile photo
The others are not trying to be all things to all people. The others don't pretend their solution is the end-all-be-all to save small business owners. They are not all in one and don't pretend to be, regardless of the price points, from lower to higher. We used Infusionsoft because I, as the owner of the company, was willing to invest hundreds of hours learning and using the system. Plus, I paid out thousands of dollars over the first several years for others to help me integrate it with our marketing campaigns because I am not a programmer and never will be. I enjoy doing this kind of work on top of the coaching and advising I do for a living. Then I made automation and content marketing a natural extension of my business. It complimented by business model, until recently, when we found a better solution that does not try to be all things to all people and save the world.
Clifford Jones profile photo

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
Infusionsoft2.0
Based on 1 answer
Pricing is user and email and function based. Way too many pay walls and not native function for scaling. It's scaleable with NASA level marketing automation talent you must pay to engage. Otherwise, it gets expensive quickly for scaling to a true small business, which is what they target. Over 25 users and you're screwed. Look at the competition first, evaluate what you really need for your business and start there. Keep it simple, build your cash flow and confidence in the people you hired to make this work and then scale. Don't get sucked into the dream that this thing will help you sell your book to millions and you get famous while hanging on your boat or whatever. Building a small business is hard enough. Adding software often adds complexity in order to successfully scale.
Clifford Jones profile photo

Return on Investment

  • Well you can't really beat consistency throughout an entire family of programs. Adobe in pretty much uncontested in this arena.
  • If you are a designer, you will need these programs at some point. It is a depressing fact, but Adobe has the absolute monopoly in the business. If it is any consolation, they make excellent programs.
No photo available
  • Infusionsoft has saved valuable time for our sales staff in contacting and following up with flaky leads.
  • Infusionsoft prevents any of our 70+ new monthly clients from falling through the cracks.
  • Infusionsoft is one of the biggest bills we pay monthly.
Maddy Braswell profile photo

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Adobe Business Catalyst Editions & Modules
Adobe Business Catalyst
Additional Pricing Details

Infusionsoft

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
$1,999*
1.  prerequisite for all new customers
Infusionsoft Editions & Modules
Infusionsoft
Edition
Essentials
$1991
Starter
$991
Complete
$2991
1. per month
Additional Pricing Details
With the Infusionsoft Kickstart service, you get a dedicated coach that will get to know your business goals to help you implement the plans that will make the biggest impact. This on-boarding service is a prerequisite for all new customers, and include one-on-one coaching and training resources. The one-time free price ranges from $999 to $2,999