AdProof vs. Google Marketing Platform
AdProof vs. Google Marketing Platform
Product | Rating | Most Used By | Product Summary | Starting Price |
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AdProof | N/A | AdProof is a relatively small and new (founded in 2012) Atlanta based company and same-name product dedicated to testing and optimizing search engine marketing (SEM) paid campaigns (pay per click, or PPC), before the money is burned. To that end AdProof instantly helps create new ads, test them (via A/B testing), and optimize the ads (i.e. making them viewable on mobile devices). A free demo is available. | N/A | |
Google Marketing Platform | N/A | Google Marketing Platform (a combination of former DoubleClick advertiser tools and Google Analytics 360 Suite) is a set of tools for marketers to manage their advertising campaigns. DoubleClick was acquired by Google in 2008. It focuses on uploading ads and reporting their performance and also provides forecasting tools to help predict future campaign needs. Bid optimization tools help manage pay-per-click (PPC) campaigns across search engines (e.g. Bing, Google, Yahoo!). | N/A |
AdProof | Google Marketing Platform | |||||||||||||||
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
AdProof | Google Marketing Platform | |
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Top Pros | No answers on this topic | |
Top Cons | No answers on this topic |
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AdProof | Google Marketing Platform | |||||||||||||||||||||
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Ad Network Integration |
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Ad Campaigns |
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Ad Reporting & Analytics |
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AdProof | Google Marketing Platform | |
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Small Businesses | WordStream Advisor Score 7.0 out of 10 | Google Ad Manager Score 8.5 out of 10 |
Medium-sized Companies | WordStream Advisor Score 7.0 out of 10 | The Trade Desk Score 6.6 out of 10 |
Enterprises | Adobe Advertising Cloud Score 9.0 out of 10 | Adobe Advertising Cloud Score 9.0 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
AdProof | Google Marketing Platform | |
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Likelihood to Recommend | - (0 ratings) | 8.9 (45 ratings) |
Likelihood to Renew | - (0 ratings) | 8.0 (13 ratings) |
Usability | - (0 ratings) | 8.0 (2 ratings) |
Support Rating | - (0 ratings) | 9.0 (4 ratings) |
Online Training | - (0 ratings) | 8.0 (1 ratings) |
Implementation Rating | - (0 ratings) | 6.0 (2 ratings) |
AdProof | Google Marketing Platform | |
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Likelihood to Recommend | AdProof No answers on this topic | Google |
Pros | AdProof No answers on this topic | Google |
Cons | AdProof No answers on this topic | Google |
Likelihood to Renew | AdProof No answers on this topic | Google |
Usability | AdProof No answers on this topic | Google |
Support Rating | AdProof No answers on this topic | Google |
Implementation Rating | AdProof No answers on this topic | Google |
Alternatives Considered | AdProof No answers on this topic | Google |
Return on Investment | AdProof No answers on this topic | Google |
ScreenShots |