AdTargeting vs. Klue

If you're in a space with more than 1 or 2 competitors, you need Klue to help you keep track of them. Otherwise, you'll be spending too much energy doing that and you'll be likely to miss important information. It makes light work out of keeping battle cards up to date, relevant, and accessible for your sales team.

• Battlecards
• competitive intelligence
• email updates

Incentivized

• Doesn't currently capture reviews (like this one).
• Battle card templates are limited.
• Push alerts when changes occur on tracked pages.

Owler's email updates are slightly stronger

Incentivized

• Helped navigate competitive sales opportunities and deflect objections while laying landmines of our own.
• Given our deal size, the payback/ROI is virtually instant.
• The entire company is more in tune with the competitive landscape.