What users are saying about

Agency Analytics

8 Ratings
Score 8.5 out of 101

Open Site Explorer

17 Ratings
Score 7.3 out of 101

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Likelihood to Recommend

Agency Analytics

Agency Analytics is one of the best website rank tracking tools that I have used so far. I feel like it shows a great amount of insight into the fluctuation of ranking over time. This tool is extremely helpful for B2B marketing agencies where you need to be able to show progress to your clients. Also, the ability to see the results in a live SERPs page gets rid of the trouble of showing a client the live result when you're not next to each other.
Sarah Nelson profile photo

Open Site Explorer

A quick, user-friendly, backlink overview of your client's website vs. competitors. While Open Site Explorer goes into some detail, there are better tools for backlink analysis such as Majestic and Ahrefs.
Jeremy Waszak profile photo

Feature Rating Comparison

SEO

Agency Analytics
7.9
Open Site Explorer
6.5
Backlink management
Agency Analytics
8.3
Open Site Explorer
7.0
SERP ranking tracking
Agency Analytics
9.7
Open Site Explorer
7.0
Page grader
Agency Analytics
7.0
Open Site Explorer
7.0
Competitive analysis
Agency Analytics
7.5
Open Site Explorer
8.0
Site audit / diagnostics
Agency Analytics
8.0
Open Site Explorer
7.0
Site recommendations
Agency Analytics
7.1
Open Site Explorer
7.0
Keyword analysis
Agency Analytics
Open Site Explorer
5.0
Task management
Agency Analytics
Open Site Explorer
4.0

SEO Channels

Agency Analytics
8.5
Open Site Explorer
7.0
Local SEO
Agency Analytics
8.7
Open Site Explorer
7.0
Global SEO
Agency Analytics
8.3
Open Site Explorer
7.0
Social SEO
Agency Analytics
Open Site Explorer
6.0
Mobile SEO
Agency Analytics
Open Site Explorer
8.0

SEO Platform & Account Management

Agency Analytics
10.0
Open Site Explorer
9.5
Integration with web analytics tools
Agency Analytics
10.0
Open Site Explorer
9.0
Multi-domain support
Agency Analytics
Open Site Explorer
10.0

Pros

  • Tracks keyword rankings
  • Tracks Google search queries
  • Manages links gained and lost
  • Allows us to sculpt and streamline Google Analytics and Search console dats
Gene Sower profile photo
  • Ability to just see inbound links
  • Makes comparing our links with the competitions' very easy
  • Can export results to Excel
  • Shows keyword that the link is coming from
Amber Schlosser profile photo

Cons

  • Very basic tool.
  • There are other tools in the market that can get you more than that.
  • Lack of integration with tools.
Gerry Dapergolas profile photo
  • I wish it had suggestions of similar sites that your competition has
Amber Schlosser profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
Open Site Explorer10.0
Based on 1 answer
No renewal is necessary with the free version!
Susan (MacKay) Sisler profile photo

Alternatives Considered

We stopped using RavenTools because the report rendering was ridiculously slow.
Gene Sower profile photo
Ahrefs is much more comprehensive than Open Site Explorer. If you are in need of a deep backlink analysis there are better options out there for your money. If you need a quick look at the state of a client's backlink profile than OSE is for you. It will give you the top metrics you are looking for and then some. I find OSE to be more user-friendly than competitors
Jeremy Waszak profile photo

Return on Investment

  • Helped us monitor campaigns effectively
  • Helped reduce the need of long reports as we could get data anytime
  • Helped monitor campaign performance in order to optimise better for SEO
Gerry Dapergolas profile photo
  • Helps greatly with pitching clients as you can get an idea of how their backlink profile looks for free.
Jeremy Waszak profile photo

Pricing Details

Agency Analytics

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Agency Analytics Editions & Modules
Agency Analytics
Edition
Freelancer
$49
Agency
$99
Enterprise
$249
Unlimited
$499
Additional Pricing Details

Open Site Explorer

General
Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Open Site Explorer Editions & Modules
Open Site Explorer
Additional Pricing Details