What users are saying about
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Top Rated
287 Ratings
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Top Rated
287 Ratings

Ahrefs

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Top Rated
287 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.9 out of 100

Yoast Wordpress SEO Plugins

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Top Rated
287 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100

Feature Set Ratings

  • Ahrefs ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management

SEO

8.6

Ahrefs

86%
7.1

Yoast Wordpress SEO Plugins

71%
Ahrefs ranks higher in 8/8 features

Keyword analysis

8.8
88%
60 Ratings
7.3
73%
50 Ratings

Backlink management

9.2
92%
61 Ratings
7.5
75%
31 Ratings

SERP ranking tracking

8.5
85%
59 Ratings
7.6
76%
19 Ratings

Page grader

8.2
82%
55 Ratings
7.8
78%
53 Ratings

Competitive analysis

9.3
93%
61 Ratings
6.1
61%
24 Ratings

Site audit / diagnostics

8.6
86%
56 Ratings
7.4
74%
41 Ratings

Site recommendations

8.6
86%
54 Ratings
7.0
70%
42 Ratings

Task management

7.6
76%
29 Ratings
5.7
57%
23 Ratings

SEO Channels

8.3

Ahrefs

83%
7.5

Yoast Wordpress SEO Plugins

75%
Ahrefs ranks higher in 3/4 features

Local SEO

7.6
76%
45 Ratings
7.4
74%
39 Ratings

Social SEO

7.5
75%
43 Ratings
7.9
79%
41 Ratings

Mobile SEO

8.6
86%
42 Ratings
7.1
71%
41 Ratings

Global SEO

9.5
95%
50 Ratings
7.4
74%
35 Ratings

SEO Platform & Account Management

8.9

Ahrefs

89%
6.0

Yoast Wordpress SEO Plugins

60%
Ahrefs ranks higher in 2/2 features

Multi-domain support

9.5
95%
48 Ratings
4.8
48%
19 Ratings

Integration with web analytics tools

8.4
84%
30 Ratings
7.2
72%
40 Ratings

Attribute Ratings

  • Ahrefs is rated higher in 2 areas: Likelihood to Recommend, Support Rating
  • Ahrefs and Yoast Wordpress SEO Plugins are tied in 2 areas: Likelihood to Renew, Usability

Likelihood to Recommend

9.2

Ahrefs

92%
68 Ratings
8.2

Yoast Wordpress SEO Plugins

82%
58 Ratings

Likelihood to Renew

10.0

Ahrefs

100%
5 Ratings
10.0

Yoast Wordpress SEO Plugins

100%
1 Rating

Usability

10.0

Ahrefs

100%
2 Ratings
10.0

Yoast Wordpress SEO Plugins

100%
1 Rating

Support Rating

8.8

Ahrefs

88%
28 Ratings
7.7

Yoast Wordpress SEO Plugins

77%
38 Ratings

Likelihood to Recommend

Ahrefs

It gives the best report to us which helps us to find the opportunity to build backlinks. Another main feature that makes Ahrefs a safe and sound approach to SEO is that it provides information about duplicate content, URLs, redirects along with other errors that can be dangerous to the website.
Bella Castilla | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

Yoast Wordpress SEO Plugins is really great for any application - home pages, blogs, etc. It saves a lot of time researching keywords, but it is time-consuming crafting content, which I think is a necessary evil. I wasn't really seeing the immediate results I had hoped for, but there could be a variety of reasons for that (cookies, caches, etc.). Overall, if you have the time to dedicate and utilize the tool, it's awesome!
Emily Hammell | TrustRadius Reviewer

Pros

Ahrefs

  • Backlink data: Ahrefs continues to provide the best backlink data in the industry when compared to other tools. Other players are playing catching up, but as a first mover, Ahrefs is ahead of the game by far.
  • Keyword data: Ahrefs provides extremely valuable keyword data. Though I rank them second in this category, the data that they provide is comparable to the first ranked player.
  • Content Explorer: I don't think other industry tools (SEO specific) has a content explorer as useful as Ahrefs. Their content explorer works great for identifying top content and trends for multiple industries.
  • Rank Tracker: This rank tracker is better than the average tracker and Ahrefs provides a large limit for tracked keywords. Though they have moved away from daily updates, the rank tracker is great for bench marking progress.
Mitch Lee | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

  • Evaluate the SEO score of any given page's content.
  • Makes it simple to manage the title and description for a page (what shows up on Google search results).
  • Boils down complicated topics such as canonical URLs for non-technical users.
  • Easy explanations for any and all options, including why to use or not use an option.
Christopher Boyd | TrustRadius Reviewer

Cons

Ahrefs

  • Anchor text alert notifications for a specific domain would be nice to have.
  • Would also be nice to set a specific client domain and then be able to pick 5 competitor sites to compare it to instead of entering in the client site and then 4 competitors to compare.
  • Adding emails to forward the exports to from running a report would be good too.
Joshua Titsworth | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

  • Density: Because even the free, basic Yoast SEO tool has SO MANY FEATURES, if you're brand new to SEO as a concept/practice, you might feel a little overwhelmed at first. Just go watch the training videos!
  • Bulk Title Editing: I'm sure this tool can be useful, but I've never found it to be particularly intuitive or helpful.
  • Limitations: I'm grasping at straws here, but it would be nice if some of the premium (paid) features- specifically the social media previews- were available in the free version. Like I said, grasping.
Michelle Green Arnson | TrustRadius Reviewer

Pricing Details

Ahrefs

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$99 per month

Ahrefs Editions & Modules

Edition
Lite$99.001
Standard$179.001
Advanced$399.001
Agency$999.001
  1. per month
Additional Pricing Details

Yoast Wordpress SEO Plugins

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$89 Per Site

Yoast Wordpress SEO Plugins Editions & Modules

Edition
Premium$89.001
  1. Per Site
Additional Pricing Details

Likelihood to Renew

Ahrefs

Ahrefs 10.0
Based on 5 answers
Their index is too vast to ignore when looking at a complete backlink profile. We find links in Ahrefs that do not appear in any other link detection tool. For this reason, it's a must for our agency to use for the foreseeable future. Plus, it's very affordable considering the data you get
Anonymous | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

Yoast Wordpress SEO Plugins 10.0
Based on 1 answer
I see no reason to discontinue using Yoast as it has been very beneficial for my website and my business.
James McQuillin | TrustRadius Reviewer

Usability

Ahrefs

Ahrefs 10.0
Based on 2 answers
Ahrefs is very easy to use - you can jump right in and understand most of the assets. Overall, the dashboard snapshots give a very good picture of inbound link activity. For deeper analysis of historical trends, the system can become cumbersome, making it hard to do full work without exporting and reformatting the data.
Anonymous | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

Yoast Wordpress SEO Plugins 10.0
Based on 1 answer
All the information is integrated on-screen while writing content and the scores and related score elements (i.e. paragraph/sentence length, transition words, keyphrase density, etc.) are all updated live as I write which I think is amazingly helpful.
James McQuillin | TrustRadius Reviewer

Support Rating

Ahrefs

Ahrefs 8.8
Based on 28 answers
Ahrefs has always been responsive when there's been a technical issue with the site. There are usually very little problems, but if there are, they announce it on their social media accounts which keeps its customers informed. Email support is prompt and the customer service people are very helpful, knowledgable and friendly.
Kenny King | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

Yoast Wordpress SEO Plugins 7.7
Based on 38 answers
There are plenty of amazing articles published on their site, however, I don't rate their actual support team as being particularly helpful. I made multiple points of contact regarding the internal link counter not working and even though they began troubleshooting I think when it became too hard it was just forgotten about and so is still unresolved.
Victoria Hoete-Dodd | TrustRadius Reviewer

Alternatives Considered

Ahrefs

I think when it comes to keyword tracking, Ahrefs is not as good BrightEdge, but Ahrefs Site Explorer trumps BrightEdge when it comes to anything backlink related. I would use Ahrefs Site Explorer for backlink analysis, identifying 404 error pages, examining anchor texts, and exploring top content. However, I would utilze BrightEdge for keyword and ranking information
Anonymous | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

This is my go-to plugin for SEO. It is easy, and I trust Yoast will give me solid results. In a short time period, our website has seen measurable results in organic search traffic. Our previous website didn't use page level SEO tools to this extent. We are systematically updating each page using the Yoast WordPress SEO Plugin. We are pleased with the results
Anonymous | TrustRadius Reviewer

Return on Investment

Ahrefs

  • When we can create really great content for our site that ranks well and quickly, we can more effectively monetize that content with affiliate links.
  • Boosting our clients' overall rankings also has a positive impact on revenue since the lifetime value for a client with a high performing campaign is better than one that is lackluster
  • We can analyze competitors (of ours and our clients) and hopefully outmaneuver them digitally
Anonymous | TrustRadius Reviewer

Yoast Wordpress SEO Plugins

  • Yoast Wordpress SEO Plugin along with other SEO investments we have made with our new website has extremely paid off on new business opportunity creation. Since August 2018 we have added over $100K of new business opps solely sourced from SEO searches on pages and posts that Yoast has helped us optimize.
  • Yoast Wordpress SEO Plugin saves our marketing team a lot of time. Since the plugin lives in WordPress and provides live tips we can make to the page or post, our team doesn't have to guess on what keyword, or meta-tag, or how many internal and external links a page or post should have using an additional platform. It is just conveniently there for us to use regularly.
  • Yoast Wordpress SEO Plugin cannot be the only piece of software your website relies on to obtain SEO optimization with search engines. It is a piece of the puzzle, and you can only maximize its' value by making sure your website is scam free, the code under the hood is healthy, and the load time and page weight is light.
Rachel Green | TrustRadius Reviewer

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