Apollo.io vs. Gong

Apollo.io played big role for us in saving $$$ by bringing data mining, AI Email Writing and acting as CRM altogether...for small to medium organization they can surely rely on Apollo.io...and it is doing things mostly right with some room for improvement for sure. Sales and Marketing team saves time in getting their emails drafted based on prompts, list of contacts they can fetch in minutes of time, earlier we used to have seperate tool just to mine data, then we used to upload the CSV file to email marketing tool, then we used to draft email...for all these process we were using three different tools - Apollo.io brought everything under one umbrella.

Incentivized

Gong is the perfect, all-in-one tool for Sales reps to be able to succeed. It's my one-stop-shop for updating deals, getting intelligence into the accounts I'm servicing, and for coaching/training myself and others. I could even see its use case extending to CSMs. Maybe a bit less appropriate for non-sales-oriented teams.

• Firstly, finding the details of the potential customers that is there name, designation email and phone number since these are the most important cases most of the times I can get this data in Apollo.io
• I can pull the bulk data of the targeted organization, or I can pull the emails based on the location and job titles
• Apart from the email capture, the thing which helpful is that the email sequence can find emails and send emails in Apollo.io itself and also the report and the dashboard are so clean
• Friendly UI and UX Apollo.io was the first tool which I used. Since then I'm still using Apollo.io for easy understanding

Incentivized

• Provides executive summaries for meeting notes and email follow ups.
• AI Briefs allow anyone to seek information on a particular customer in a matter of seconds.
• Scores calls such as EBRs or new business sales calls that can be used by management for coaching.
• Provides accurate forecasting and visibility to sales leaders.
• Theme spotter can be used to gather feedback and provide data to management for opportunities we continuously here from our clients.
• Accurately depict key points from conversations and allows for different brief themes to quickly get the information needed for teammates throughout the organization.

Incentivized

• There are certain features about prospecting that require updates. For example, if people switch organisations, it should be automatically requesting the new email or new contact data for a particular contact in order to be updated in the system
• The lead databases that are created if their new addition should automatically be updated in the list that I created with Apollo.io

Incentivized

• Sometimes Gong doesn't understand the context of the sentence and mistranslates the transcripts, leading to confusion and requiring manual review.
• The generated reports aren't as detailed, especially the Gong Engage reports. Extra steps are required to search for useful information, which is only available in the CSV files, which contain the complete information needed for proper analysis.
• I would like a feature where I can automatically tag groups of calls, making it easier to search for information in transcripts without having to go call by call or do that work myself.

Incentivized

at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.

Incentivized

Gong is one of the best if not the best tools we have in or tech stack in terms of ROI and ease of use. The ai features that have been released over the past year have continued to add value and are not just shiny new features that don't get used. It is also an easy to use platform for our sales and customer success reps, takes very little time to become proficient in. The deal boards also provide great visibility into opps for management and leadership

Incentivized

Apollo.io does provide campaign setup help and made my SDRs team's life easier, with the use of lead enrichment, lead distribution, I can manage my team from a single dashboard. It also comes with CRM that helps me navigate the progress on leads and what my SDRs progress.

Incentivized

It does great for all the things I've mentioned. I didn't give it a 10/10 because I still think there is room to improve as far as improving the quality of the insights that are more actionable. I.e. this happened so you should think about doing this thing as a next step.

Incentivized

The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.

Incentivized

I give them a 10 because, I have been using Gong for over a year now and have never had issues or concerns go un resolved in a day or two. Their communication is impeccable and their tech support is very hands on and prompt

Incentivized

This is nothing something I'm able to answer

Incentivized

All of these platforms are good and offer valuable tools, but where Apollo.io is different is how this one platform does the job of several different ones. It is nice not having to use multiple platforms to get things done and makes integration and analytics issues occur less often. It is user friendly and constantly working to improve.

Incentivized

It stacks up in a different way. All of these companies try to do some feature that Gong does. Like Call recording, call analysis, AI discovery, Forecasting and Sales Activity tracking. Gong beats most, Otter.ai is a growing competitor though.

Incentivized

I was not involved with the process

Incentivized

I was not involved with the process

Incentivized

• It provides more opportunities to gather more clients.
• It gives more results and better results in targeting our sales.
• It is a more effective way to provide information to a large number of potential clients about the events/ projects the company is offering.

Incentivized

• I don't have specific metrics since this feature isn't used in my job personally, but I do know that our sales and CS teams use Gong with SFDC opportunities to help with forecasting closed won opportunities based on intent captured within the call.

Incentivized