Audiense vs. Socioboard

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Audiense
Score 9.5 out of 10
N/A
Audiense is a social marketing platform focused on Twitter analytics. The company and product was formerly called SocialBro, and rebranded in 2015. Capabilities include social listening, social marketing, and Twitter advertising.
$99
per month
Socioboard
Score 8.3 out of 10
N/A
Since 2014 Socioboard has been serving as an open-source software that harnesses the power of social media to generate more leads and sales for businesses. Socioboard presents itself as an opensource Social Technology Enabler, that aims to build world changing open source Social Media products.N/A
Pricing
AudienseSocioboard
Editions & Modules
Twitter Marketing (formerly Socialbro)
$39
per month (billed annually)
Audience Insights
$696
per month (billed annually)
No answers on this topic
Offerings
Pricing Offerings
AudienseSocioboard
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
AudienseSocioboard
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Audiense
-
Ratings
Socioboard
10.0
2 Ratings
26% above category average
Boolean keyword searches00 Ratings10.02 Ratings
Filtering out noise/spam00 Ratings10.02 Ratings
Sentiment analysis00 Ratings10.02 Ratings
Broad channel coverage00 Ratings10.02 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Audiense
-
Ratings
Socioboard
10.0
2 Ratings
21% above category average
Content planning and scheduling00 Ratings10.02 Ratings
Audience targeting00 Ratings10.02 Ratings
Content optimization00 Ratings10.02 Ratings
Workflow management00 Ratings10.02 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Audiense
-
Ratings
Socioboard
10.0
2 Ratings
20% above category average
Automated routing and prioritization00 Ratings10.02 Ratings
Customer interaction histories00 Ratings10.02 Ratings
Bulk actions00 Ratings10.02 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Audiense
-
Ratings
Socioboard
10.0
2 Ratings
24% above category average
Lead generation00 Ratings10.02 Ratings
Content marketing00 Ratings10.02 Ratings
Paid media management00 Ratings10.02 Ratings
Campaigns and promotions00 Ratings10.02 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Audiense
-
Ratings
Socioboard
10.0
2 Ratings
17% above category average
Twitter00 Ratings10.02 Ratings
Facebook00 Ratings10.02 Ratings
LinkedIn00 Ratings10.02 Ratings
Google+00 Ratings10.02 Ratings
Instagram00 Ratings10.02 Ratings
Pinterest00 Ratings10.02 Ratings
YouTube00 Ratings10.02 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Audiense
-
Ratings
Socioboard
10.0
2 Ratings
24% above category average
Campaign success analytics00 Ratings10.02 Ratings
Real-time tracking00 Ratings10.02 Ratings
Competitor analysis00 Ratings10.02 Ratings
Account management
Comparison of Account management features of Product A and Product B
Audiense
-
Ratings
Socioboard
10.0
2 Ratings
21% above category average
Role-based user permissions & privileges00 Ratings10.02 Ratings
Mobile access00 Ratings10.02 Ratings
Best Alternatives
AudienseSocioboard
Small Businesses
Talkwalker
Talkwalker
Score 8.7 out of 10
Publer
Publer
Score 9.7 out of 10
Medium-sized Companies
Talkwalker
Talkwalker
Score 8.7 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Enterprises
Talkwalker
Talkwalker
Score 8.7 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AudienseSocioboard
Likelihood to Recommend
7.3
(23 ratings)
10.0
(2 ratings)
Likelihood to Renew
5.8
(4 ratings)
10.0
(1 ratings)
Usability
8.0
(1 ratings)
10.0
(2 ratings)
Availability
8.0
(1 ratings)
-
(0 ratings)
Performance
8.0
(1 ratings)
-
(0 ratings)
Support Rating
9.5
(2 ratings)
10.0
(2 ratings)
Online Training
9.0
(1 ratings)
-
(0 ratings)
Implementation Rating
9.5
(2 ratings)
-
(0 ratings)
User Testimonials
AudienseSocioboard
Likelihood to Recommend
Audiense
When you start a strategy and want to discover how the audiense is composed, this is the first step to start exploring and then create your buyer personas with more details from other auxiliary tools (social listening, market research). Audiense is the best way to start exploring. It works better when you are dealing with big social media accounts when you want to explore audiences from a specific country or very specific interests. It’s good to import information from listening tools like Brandwatch to get better results about your audience.
Read full review
EmpMonitor
No answers on this topic
Pros
Audiense
  • Audiense is the best tool I have found for tie your tweets to changes in your followers. In essence, I can see when tweets are gaining or losing followers for my account.
  • Audiense also has great analytical tools like best time to tweet reports
  • Audiense also provide a very complete look at each person you follow or is following you. It helps to understand who the people are.
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EmpMonitor
  • Manage Multiple Social Accounts.
  • Team Collaboration.
  • Create Multiple Boards.
Read full review
Cons
Audiense
  • For the USA, if Audiense.com is able to pull in the FULL spectrum of Acxiom data, then we have a truly splendid solution.
  • For the world, if Audiense.com is able to enrich an audience with PIPL, Apollo.io, and Full Contact API data, then we have the next iteration of this already amazing solution
  • As Audiense.com refines its SEMRush partnership, we will see advanced SEO unlink anything seen in past decades.
  • If Audiense.com were to integrate the full capabilities of Relationship Science ( relsci.com ), then we would, as salespeople, have the next iteration of the solution as a sales power tool.
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EmpMonitor
  • The software logs out automatically
  • There should be more options for theme customization
  • I hope SocioBoard soon offers automation for other social media platforms, like TikTok
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Likelihood to Renew
Audiense
I have been using it for a few years now and I still think it's a pretty competitive tool, although a lot of new interesting tools are coming on the market and I am always on the lookout for new solutions. If it keeps innovating, however, Audiense could stay relevant for some time to come
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EmpMonitor
No answers on this topic
Usability
Audiense
The dashboard is excellent and easy to understand. Their messaging is very clear. The reports are visual and powerful.
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EmpMonitor
Chat support 24/7
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Reliability and Availability
Audiense
I have never had an issue.
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EmpMonitor
No answers on this topic
Performance
Audiense
I have never had an issue.
Read full review
EmpMonitor
No answers on this topic
Support Rating
Audiense
Any questions we had were promptly answered.
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EmpMonitor
I don’t have to waste my team in creating content
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Online Training
Audiense
Pretty simple to start using. Have to do some self-study to learn more advanced features
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EmpMonitor
No answers on this topic
Implementation Rating
Audiense
Just a plug and play online tool
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EmpMonitor
No answers on this topic
Alternatives Considered
Audiense
I have used a few audience insight tools but I find Audiense has a large mix of data within one platform. For instance, IBM Watson, Demos, Social Listening, Hashtags. It is great to have a lot of insights about an audience in one place to have a holistic understanding.
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EmpMonitor
Read full review
Return on Investment
Audiense
  • Definitely increased the value of my social intelligence data. Now I'm able to really understand who my audience is and this helps my clients think about them as real people instead of an anonymous group.
  • Time saved, being able to click a button and then have my audience generated within a couple of hours without me having to do anything else is invaluable.
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EmpMonitor
  • Team collaboration
  • RSS Feed Reader
  • Updated dashboard
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ScreenShots

Audiense Screenshots

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