What users are saying about
16 Ratings
9 Ratings
16 Ratings
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Score 9.4 out of 100
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Likelihood to Recommend

BrightLocal

If you are a local business owner or marketing agency catering to local businesses, BrightLocal is a must have software. It has everything you need to track your local marketing efforts and to identify opportunities to make improvements, all at a very reasonable price point. You can also create nice looking reports to send to clients which are simple to create.
Gary Shouldis | TrustRadius Reviewer

ThriveHive

I believe that ThriveHives' business model is perfectly suited to smaller, but growing companies and start-ups. They have priced their services at a reasonable level for these businesses. I think ThriveHive trains their people thoroughly on the workings of search engines, so that their coaches really have a good handle on how to help you improve your internet, as well as your non-internet, presence. Additionally, since search engines continuously change and tweak their algorithms, I think ThriveHive does a good job at staying in step with the changes.
Jeff Siegel | TrustRadius Reviewer

Feature Rating Comparison

SEO

BrightLocal
7.2
ThriveHive
Keyword analysis
BrightLocal
7.1
ThriveHive
Backlink management
BrightLocal
4.1
ThriveHive
SERP ranking tracking
BrightLocal
7.8
ThriveHive
Page grader
BrightLocal
7.5
ThriveHive
Competitive analysis
BrightLocal
7.9
ThriveHive
Site audit / diagnostics
BrightLocal
8.1
ThriveHive
Site recommendations
BrightLocal
6.6
ThriveHive
Task management
BrightLocal
8.4
ThriveHive

SEO Channels

BrightLocal
8.1
ThriveHive
Local SEO
BrightLocal
8.6
ThriveHive
Social SEO
BrightLocal
7.9
ThriveHive
Mobile SEO
BrightLocal
8.4
ThriveHive
Global SEO
BrightLocal
7.7
ThriveHive

SEO Platform & Account Management

BrightLocal
9.3
ThriveHive
Multi-domain support
BrightLocal
9.7
ThriveHive
Integration with web analytics tools
BrightLocal
9.0
ThriveHive

Email & Online Marketing

BrightLocal
ThriveHive
7.9
WYSIWYG email editor
BrightLocal
ThriveHive
7.3
Dynamic content
BrightLocal
ThriveHive
8.7
Ability to test dynamic content
BrightLocal
ThriveHive
8.0
Landing pages
BrightLocal
ThriveHive
8.2
A/B testing
BrightLocal
ThriveHive
5.0
Mobile optimization
BrightLocal
ThriveHive
6.5
Email deliverability reporting
BrightLocal
ThriveHive
9.2
List management
BrightLocal
ThriveHive
9.3
Triggered drip sequences
BrightLocal
ThriveHive
8.6

Lead Management

BrightLocal
ThriveHive
7.9
Lead nurturing
BrightLocal
ThriveHive
7.5
Lead scoring and grading
BrightLocal
ThriveHive
7.0
Data quality management
BrightLocal
ThriveHive
8.0
Automated sales alerts and tasks
BrightLocal
ThriveHive
9.0

Campaign Management

BrightLocal
ThriveHive
7.8
Calendaring
BrightLocal
ThriveHive
9.5
Event/webinar marketing
BrightLocal
ThriveHive
6.0

Social Media Marketing

BrightLocal
ThriveHive
8.8
Social sharing and campaigns
BrightLocal
ThriveHive
8.7
Social profile integration
BrightLocal
ThriveHive
9.0

Reporting & Analytics

BrightLocal
ThriveHive
8.2
Dashboards
BrightLocal
ThriveHive
9.2
Standard reports
BrightLocal
ThriveHive
8.8
Custom reports
BrightLocal
ThriveHive
6.5

Platform & Infrastructure

BrightLocal
ThriveHive
8.5
Customizability
BrightLocal
ThriveHive
8.5

Pros

BrightLocal

  • A suite of local SEO tools, all in one place.
  • Simplified local SEO reporting for clients.
  • Tools for building local and niche citations.
Anonymous | TrustRadius Reviewer

ThriveHive

  • Allows quick and painless marketing tasks to be completed using their platform.
  • Can publish blog posts and other content to your website with ease.
  • Provides super helpful content and guidance on marketing with resources that a small business would never be able to afford on its own.
  • Access to a marketing coach that helps solve common marketing tasks and provides guidance and advice specific to your business but with the knowledge of what works with other businesses.
David Elmasian | TrustRadius Reviewer

Cons

BrightLocal

  • Less follow up needed - I know BrightLocal is at the mercy of the citations themselves, but it would be great if you didn't have to do follow up verifications.
  • Having to do phone verifications is frustrating.
Anonymous | TrustRadius Reviewer

ThriveHive

  • While they have made great strides in their actual email content builder, it is still the largest area for improvement
  • Certain web edits can only be done by them on the back-end, which requires waiting to chat with a representative from support during regular business hours
  • Reporting could be more robust, and the ability to export those reports does not exist.
Tiffany Holmes | TrustRadius Reviewer

Support Rating

BrightLocal

BrightLocal 7.5
Based on 4 answers
Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.
Anonymous | TrustRadius Reviewer

ThriveHive

No score
No answers yet
No answers on this topic

Alternatives Considered

BrightLocal

I like both of these SEO tools. Working in agency it was nice because I had access to both. At the current company I work at I use SpyFu because our focus is on key words more than local SEO. I would be happy to try out BrightLocal again in the future sometime though
Jordan Comstock | TrustRadius Reviewer

ThriveHive

I have only used website developers in the past and haven't used any marketing companies
Anonymous | TrustRadius Reviewer

Return on Investment

BrightLocal

  • BrightLocal has saved our Account Managers a ton of time from having to manually create citations for every client. We can be sure that our citations are being created with quality in mind.
  • With BrightLocal we are able to offer our clients better quality citations which result in a better product for our customers. The better quality citations positively impact ranking and cause clients to stay with our company longer.
  • Although BrightLocal may cost more than some alternatives, we have found that the quality of citations is worth the extra money spent.
Sarah Nelson | TrustRadius Reviewer

ThriveHive

  • very strong ROI. It has made a big difference over my previous site.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

BrightLocal

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

BrightLocal Editions & Modules

Edition
Single Business$291
Multi Business$491
SEO Pro$791
Just Reviews$81
  1. per month
Additional Pricing Details
BrightLocal offers custom enterprise plans for businesses with more than 100 locations: https://www.brightlocal.com/enterprise-packages/.

ThriveHive

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

ThriveHive Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

BrightLocal
8.6
ThriveHive
9.0

Support Rating

BrightLocal
7.5
ThriveHive

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