TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    BuzzSumo

    Score9.9 out of 10
    N/ABuzzSumo is an influencer marketing platform focused on influencer location, author reports, content analysis for locating trends, and domain comparisons, useful for competitor analysis. The analysis engine is intentioned to track and optimize content marketing efforts. BuzzSumo was acquired by Brandwatch, which is now a Cision company (acquired February 2021).

    $159

    per month

    Scoop.it Content Director

    Score9.9 out of 10
    Small Businesses (1-50 employees)
    Scoop.it Content Director is the SMB-focused solution for Lean Content Marketing. It allows Content Marketers to: - Save time by finding quality content from across the web - Scale content output without the need for more resources - Delivers ROI; more quality content means more leads

    $12

    per month

    Pricing
    BuzzSumoScoop.it Content Director
    Editions & Modules
    Content Creation
    $199
    per month
    PR & Comms
    $299
    per month
    Suite
    $499
    per month
    Enterprise
    $999
    per month
    Scoop.it Content Director
    From $333/month
    Billed annually
    Offerings
    Pricing Offerings
    BuzzSumoScoop.it Content Director
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    BuzzSumoScoop.it Content Director
    Considered Both Products
    Cision
    Chose BuzzSumo
    I've tried many many tools to find good content. Tools like Scoop.it are close but don't have the utility of showing how many shares an article has. So finding the right content is still guess work. Feedly and RSS feeds are just too time-consuming. Percolate claims to find you …
    Incentivized
    Chose BuzzSumo
    Buzzsumo is much better than SocialBro at identifying industry influencers on social media.
    Incentivized
    Scoop.it
    No answer on this topic
    Key User Insights
    Would buy again
    94%
    Would buy again
    17 Answers
    No answers on this topic
    Delivers good value for the price
    94%
    Delivers good value for the price
    15 Answers
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    17 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    94%
    Lived up to sales and marketing promises
    15 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    18 Answers
    No answers on this topic
    Best Alternatives
    BuzzSumoScoop.it Content Director
    Small Businesses
    Help a Reporter Out (HARO)
    Score5 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    Cision Communications Cloud
    Score8 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    Meltwater
    Score7.6 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    BuzzSumoScoop.it Content Director
    Likelihood to Recommend
    9.4
    (34 ratings)
    9.9
    (8 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.7
    (8 ratings)
    Usability
    9.0
    (6 ratings)
    9.0
    (1 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    8.4
    (7 ratings)
    -
    (0 ratings)
    User Testimonials
    BuzzSumoScoop.it Content Director
    Likelihood to Recommend
    Cision
    Pros
    • The real-time data unmatched and Buzzsumo is continually improving their tools and dashboards every year (we've noticed that their team listens to suggestions and often implements new features based on how our industry is evolving).
    Cons
    • The price is a little steep for us. We are a small advertising agency and have a lot of tools to consider to improve our efficiency. We just wish it was a little less expensive.
    Incentivized
    Read full review
    Scoop.it
    Scoop.it does have collaboration features so you can have more than one admin add content to a topic, but there is no platform for collaboration or drafting of content. It is easy to try out the free version and get a good idea of what the application does, and then add on features from there
    Incentivized
    Read full review
    Pros
    Cision
    • Monitors for client PR placements and notifies via email and Slack alerts
    • Helps us research potential journalists writing about the topics relevant to our clients
    • Displays trending web and social content clearly with relevant metrics
    • Allows us to view what's working for our clients' competitors in the media
    Incentivized
    Read full review
    Scoop.it
    • Provides suggestions daily for each of your topics depending on keywords you choose. There is no guesswork about what to share.
    • Allows sharing of your content to various social media outlets with the touch of a button. Your content gets spread quickly.
    • Your own beautiful front page functions as your website. It shows the curator profile, and all your topics.
    Incentivized
    Read full review
    Cons
    Cision
    • Although I think it's hard, I'd like to see it being used for other mediums as well such as Twitch, etc.
    • It could have better backlink data to include more backlinks that each content piece has.
    • One or two more pricing tiers might work.
    Incentivized
    Read full review
    Scoop.it
    • When we first implemented the usage of Scoop.it the topics of search were very limited, but as the popularity grows, so does the number of searchable topics.
    Incentivized
    Read full review
    Likelihood to Renew
    Cision
    No answers on this topic
    Scoop.it
    Right now, it does not cost me anything. I am extremely happy with the service and product. It serves my needs for research.
    Incentivized
    Read full review
    Usability
    Cision
    The interface is a little clunky for me, especially on mobile. However, the directions are clear and it didn't take long for me to figure out how to use it. I just wish that things were a little more streamlined.
    Incentivized
    Read full review
    Scoop.it
    Well thought out UI
    Incentivized
    Read full review
    Reliability and Availability
    Cision
    No answers on this topic
    Scoop.it
    The search engine housed within Scoop it delivers the most up to date articles based on the criteria I have provided it.
    Incentivized
    Read full review
    Support Rating
    Cision
    The support we have received over the years has been wonderful. They have definitely demonstrated excellent customer service. We find the chat support to be the quickest and most useful for the day-to-day questions. A rep always responds very timely, answers our questions, and sends a follow-up to ensure we're maintaining success
    Incentivized
    Read full review
    Scoop.it
    No answers on this topic
    Alternatives Considered
    Cision
    Buffer is a tool that can be very useful for certain uses of Twitter, but in reality, it is very limited when you want to demand a little more. The pros actually weigh a lot, but the serious limitations in several regards do not allow us to give it a higher mark.
    I consider that Buffer is a very useful tool that allows you to have an active presence on social networks without having to be glued to them all day. There are others, among which Hootsuite stands out.
    Incentivized
    Read full review
    Scoop.it
    We used both social sites and as a personal preference, I liked Scoop.it considerably more because of the layout of the site and the ease of the user experience. It was also much easier to share content. I like to think of Scoop.it as the "short, sweet and to the point" website that gives me exactly what we need, when we need it and the manner in which it easiest to use.
    Incentivized
    Read full review
    Return on Investment
    Cision
    • It has had a positive return as it has allowed us to create better content and gain popularity online.
    • Though the cost is relatively high in my opinion, it has allowed us to make better organic content than we would have paid this cost on ads.
    • Helps us find influencers for campaigns.
    Incentivized
    Read full review
    Scoop.it
    • I'm afraid we haven't been able to measure ROI, but we definitely have a stronger, more graphic impact in social media
    Incentivized
    Read full review
    ScreenShots

    Scoop.it Content Director Screenshots

    Screenshot of Smart CalendarScreenshot of Content SourcingScreenshot of Analytics