What users are saying about
57 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 8.9 out of 100
Based on 57 reviews and ratings
17 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>Score 5.2 out of 100
Based on 17 reviews and ratings
Likelihood to Recommend
BuzzSumo
Pros
- The real-time data unmatched and Buzzsumo is continually improving their tools and dashboards every year (we've noticed that their team listens to suggestions and often implements new features based on how our industry is evolving).
- The price is a little steep for us. We are a small advertising agency and have a lot of tools to consider to improve our efficiency. We just wish it was a little less expensive.
Media Director
Studio FlightMarketing & Advertising, 11-50 employees
Scoop.it Content Director
Scoop.it does have collaboration features so you can have more than one admin add content to a topic, but there is no platform for collaboration or drafting of content. It is easy to try out the free version and get a good idea of what the application does, and then add on features from there
Senior Director of E-Communications
University of San FranciscoHigher Education, 1001-5000 employees
Pros
BuzzSumo
- The best part about BuzzSumo is its insight on SEO/keywords. The platform lets you know which keywords relevant to our products have been searched most frequently. By figuring out how prospects are searching for content like ours, we're able to improve the language we use to target them.
- BuzzSumo really helps with finding the most effective content publishing times. For example, we're a B2B company, so we thought that posting on social media throughout the week was most effective since our customers would be in the office. However, the tools on BuzzSumo showed us that engagement with similar content was heaviest on Sunday nights over the last year.
- BuzzSumo has a great tool for understanding which social media platform to use for sharing your content. After finding the most relevant keywords for your audience and content type, the platform has graphs showing you which social media sites these types of content were viewed on the most. This helped us to stop posting on social media platforms that our prospects weren't using.
Marketing Assistant
ASTM InternationalNon-Profit Organization Management, 201-500 employees
Scoop.it Content Director
- Provides suggestions daily for each of your topics depending on keywords you choose. There is no guesswork about what to share.
- Allows sharing of your content to various social media outlets with the touch of a button. Your content gets spread quickly.
- Your own beautiful front page functions as your website. It shows the curator profile, and all your topics.
Freelance Writer/Author/Radio Host
Penelope's Book ChatWriting and Editing, 1-10 employees
Cons
BuzzSumo
- Although I think it's hard, I'd like to see it being used for other mediums as well such as Twitch, etc.
- It could have better backlink data to include more backlinks that each content piece has.
- One or two more pricing tiers might work.
Digital Marketing Consultant
WeeklyGrowthMarketing & Advertising, 1-10 employees
Scoop.it Content Director
- When we first implemented the usage of Scoop.it the topics of search were very limited, but as the popularity grows, so does the number of searchable topics.
Chew Chief
Meridian Health PlanHospital & Health Care, 1-10 employees
Likelihood to Renew
BuzzSumo
No score
No answers yet
No answers on this topic
Scoop.it Content Director
Scoop.it Content Director 9.7
Based on 8 answers
Right now, it does not cost me anything. I am extremely happy with the service and product. It serves my needs for research.
Assistant Professor
Angelo State UniversityHigher Education, 201-500 employees
Usability
BuzzSumo
BuzzSumo 8.9
Based on 6 answers
The interface is a little clunky for me, especially on mobile. However, the directions are clear and it didn't take long for me to figure out how to use it. I just wish that things were a little more streamlined.
Director Of Partnerships
FunnelKakeMarketing and Advertising, 11-50 employees
Scoop.it Content Director
Scoop.it Content Director 9.0
Based on 1 answer
Well thought out UI

Verified User
Consultant in Information Technology
Internet Company, 11-50 employeesReliability and Availability
BuzzSumo
No score
No answers yet
No answers on this topic
Scoop.it Content Director
Scoop.it Content Director 10.0
Based on 1 answer
The search engine housed within Scoop it delivers the most up to date articles based on the criteria I have provided it.
Assistant Professor
Angelo State UniversityHigher Education, 201-500 employees
Support Rating
BuzzSumo
BuzzSumo 8.7
Based on 9 answers
The support we have received over the years has been wonderful. They have definitely demonstrated excellent customer service. We find the chat support to be the quickest and most useful for the day-to-day questions. A rep always responds very timely, answers our questions, and sends a follow-up to ensure we're maintaining success
Media Director
Studio FlightMarketing & Advertising, 11-50 employees
Scoop.it Content Director
No score
No answers yet
No answers on this topic
Alternatives Considered
BuzzSumo
Buzzsumo seems pretty far ahead of many of its competitors. Specifically, I find that its data pool is much more extensive and in-depth compared to mainstream competitors. For example, Buzzsumo seems to be more aware overall of tangential topics that are relevant to–but not directly related to--the topic at hand. I'm pretty impressed by it.
SEO Analyst
BambooHRComputer Software, 501-1000 employees
Scoop.it Content Director
We used both social sites and as a personal preference, I liked Scoop.it considerably more because of the layout of the site and the ease of the user experience. It was also much easier to share content. I like to think of Scoop.it as the "short, sweet and to the point" website that gives me exactly what we need, when we need it and the manner in which it easiest to use.
Chew Chief
Meridian Health PlanHospital & Health Care, 1-10 employees
Return on Investment
BuzzSumo
- Positive - Saves time and effort in coming up with content ideas
- Positive - Quick and easy way to look at the links we are getting for our site
- Positive - Helps our team to stay up to date with the latest happenings in the industry
Digital Marketing Specialist
busybusyConstruction, 51-200 employees
Scoop.it Content Director
- I'm afraid we haven't been able to measure ROI, but we definitely have a stronger, more graphic impact in social media

Verified User
Executive in Corporate
Education Management Company, 1-10 employeesScreenshots
BuzzSumo
—Pricing Details
BuzzSumo
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
BuzzSumo Editions & Modules
Edition
Pro (5 users) | $991 |
---|---|
Plus (10 users) | $1791 |
Large (15 users) | $2991 |
Enterprise (30+ users) | 499+1 |
- per month
Additional Pricing Details
—Scoop.it Content Director
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Scoop.it Content Director Editions & Modules
Edition
Scoop.it Content Director | From $333/month1 |
---|
- Billed annually