What users are saying about
25 Ratings
25 Ratings
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Score 7.6 out of 100
23 Ratings
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Score 8.1 out of 100

Likelihood to Recommend

Bynder

We have numerous renderings for some of our properties that are constantly being updated. It was hard to keep track of the most current rendering since it lived in multiple locations with various employees. Creating a central location where we can regularly update the renderings without having to add a new file and re-upload solved the issue of questioning whether the rendering you were looking at was correct.
Breanna Magnuson (she/her) | TrustRadius Reviewer

Widen an Acquia Company

Widen is great if you have a large cross-divisional organization with many assets. It is great to keep all assets in one place and organized. This is really beneficial for sales organizations, training and marketing teams. The version control also allows for users to upload a document and get a shareable link. These links can be shared with the end-user and never changes even when updates are made to the document. This is great to ensure that the end-users always have the latest version. Widen is also great for end-users to download, share and view uploaded assets easily.Widen may not be needed for very small organizations will little assets or just document only sharing.
Anonymous | TrustRadius Reviewer

Pros

Bynder

  • Extracting content is where Bynder shines. My previous EverNote account reminded me of the last scene in Raiders of the Lost Ark -- warehouse full of stuff where clearly everything was lost once it was put in there. Bynder makes it easy to find and extract information especially because of the thumbnail views aided by the categorization tools. Since you can use these in combination everything is basically a complex Boolean search without needing to know how to write a complex Boolean Search.
  • Easy I/O. Getting information into and out of Bynder is really easy -- follows the "don't make me think" rule. visual cues and clear buttons, etc. In fact, since I use multiple systems, I find it easiest to actually do file transfer TO MYSELF via Bynder rather than download or email files between my PC and Mac for example. That's how easy it is.
  • Categories, tagging, last-used, most-frequent, hide/show -- there's a lot of flexibility in organizing your content. Technically, this kind of thing exists in every tool I've ever used... but it's the implementation that matters. UI design is vital to making this a valuable tool as opposed to a dreary step of "file retrieval".
George Gonzalez-Rivas | TrustRadius Reviewer

Widen an Acquia Company

  • Metadata and tagging - being able to customize the metadata fields is extremely helpful in building the perfect digital asset management software for your team.
  • User Interface - the user interface is extremely easy to navigate and Widen is continuously trying to improve the flow of the DAM.
  • Support Center - Between the online knowledge base / chat and email support, there's always a quick and easy way to find an answer to a question you might have.
Anonymous | TrustRadius Reviewer

Cons

Bynder

  • Link Sharing: One thing I wish Bynder had was quick link sharing for images or collections of images to share outside of Bynder. Currently you have to create a collection and send it via email to the person you want to view it. Otherwise you can make it public and share a link but then that collection technically can be viewed or downloaded by anyone. Since I'm used to the functionality of Dropbox, this is one thing that I feel is lacking.
  • Public Media Center: Along the lines of the last comment about link sharing; one thing that would be helpful is a public media center. If we were able to tag what photos we would want to include there, along with downloadable logos, guidelines, PR, etc. There are workarounds but the functionality doesn't quite exist.
  • Automatic Translations: We opted to keep all of our metadata and tagging in English, as most of our International partners do speak some English; however, it would have been nice to have an option to automatically translate any metadata/tagging for certain languages. We did have the option of automatically translating the main menu buttons but that wasn't much help. If we wanted metadata/tagging in other languages we'd have to input it manually for thousands of assets.
Jessica Winer | TrustRadius Reviewer

Widen an Acquia Company

  • Search filters are redundant or hard to stack.
  • Image previews are clunky and unhelpful.
  • Can't search two things at once — if you search "cars" in one tab, then "birds" in a second tab, the first tab will start showing you birds when you continue to scroll.
Anonymous | TrustRadius Reviewer

Usability

Bynder

Bynder 10.0
Based on 1 answer
It is incredibly user-friendly and easy to navigate. Once you poke around, you intuitively learn how to use the platform. Our company provided training sessions for all employees during our official roll-out, and everyone seemed to have a good grasp on how to navigate this platform. We have yet to hear about an employee having difficulty using Bynder, which is a big win
Breanna Magnuson (she/her) | TrustRadius Reviewer

Widen an Acquia Company

Widen an Acquia Company 8.8
Based on 6 answers
We have all levels of users in the program right now with no issue. We continue to build out how it can be helpful and see if continually improving our experience in the future. Widen has been an integral part of those conversations.
Jen Kneeland | TrustRadius Reviewer

Support Rating

Bynder

Bynder 9.2
Based on 3 answers
When we were getting ready to switch vendors, WebDAM wasn't very responsive to my questions or my needs. They also sent me all the files on an external drive that was formatted for Mac and didn't even think to verify whether I had a PC (which I did) so the external drive was useless and I had to wait another week to get the updated external drive that was formatted for a PC that I could then use.
Sara Rogers | TrustRadius Reviewer

Widen an Acquia Company

Widen an Acquia Company 8.3
Based on 6 answers
The only reason I need to contact them was for my login. Not needing to reach out is a great thing.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Bynder

WebDAM and Bynder merged, so we didn't have to choose between them. We found these two had the best templating functions, which was a must have for our clients. Their permissions and user group management also seem to be the most robust. We found their support, including site, documents and staff to be the most responsive
Ann M. Frank | TrustRadius Reviewer

Widen an Acquia Company

Cumulus didn't offer the flexibility or price point our organization needed. We would need to pay almost double the amount to Cumulus to get the same feature set of Widen out of the box.
Anonymous | TrustRadius Reviewer

Return on Investment

Bynder

  • More polished and compelling national marketing pieces due to greater and better use of photos.
  • More polished and compelling regional marketing pieces due to regional staff members ability to access assets directly and select from full bank.
  • Greater efficiency when designing pieces (easy to share assets with external designers).
  • Increased use of marketing assets across regions due to sharability.
Caitlin FitzSimons | TrustRadius Reviewer

Widen an Acquia Company

  • It makes [us get our] work done in less time, and that saves money. Without a doubt it is a very good investment.
Steven Patterson | TrustRadius Reviewer

Screenshots

Pricing Details

Bynder

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$0

Bynder Editions & Modules

Edition
Enterprise Brand Portal1
  1. User/Storage/Modules/Add-Ons
Additional Pricing Details
The cost of Bynder depends on the number of users, amount of storage, and the modules you need.

Widen an Acquia Company

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

Widen an Acquia Company Editions & Modules

Additional Pricing Details
Guided or full-service implementation options and annual subscriptions based on capabilities required. Workgroup and unlimited user options available. Storage with Amazon Web Services. Professional services available for strategy consulting, change management, administration services, design services, and managed integrations.

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