What users are saying about
15 Ratings
15 Ratings
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Score 3.8 out of 100
23 Ratings
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Score 8.6 out of 100

Likelihood to Recommend

Cision PRWeb

PRWeb served it's purpose for Strouse by sending news out to new audiences although this never generated an overwhelming amount of traffic to our website. If you are only interested in issuing PR and getting your name out there, then I think PRWeb is a fine solution.I find PRWeb less appropriate if you really want to drive traffic to your site through a press release in hopes of creating sales. During the selection process I would be interested in knowing what sources my PR would be submitted to. Is it being submitted to relevant websites? Will links be provided on all of these websites? Ask yourself, will these websites benefit my companies SEO?
Nicholas Zgorski | TrustRadius Reviewer

Critical Mention

Critical Mention is excellent for media monitoring across platforms including TV, radio and online. It is easy to grab and tailor video clips and share. The reporting function makes creating thorough reports simple. Most importantly, the customers service is unparalleled. Any time I've ever had a question or challenge, it has been handled quickly. I would suggest that you make sure to take the time to thoroughly set up your searches to be sure you don't miss anything.
Anonymous | TrustRadius Reviewer

Pros

Cision PRWeb

  • Send out a press release for a cheaper price.
  • Sends a press release to a targeted audience.
  • Help clients with a smaller budget.
Anonymous | TrustRadius Reviewer

Critical Mention

  • Critical Mention has been a useful tool over the past dozen years. We have used it to help political campaigns, non-profits, private business and the like to understand where their message is landing and understand if they are hitting their target audience. Our report shows them real-time results for radio, tv, online and even social media.
  • I believe the Critical Mention reporting and reports are far superior to other tracking products we have observed by other in the past.
  • Their online services and support are awesome and when you are looking for a product and value of the product Critical Mention gives you both in one package.
Jerry Kambic | TrustRadius Reviewer

Cons

Cision PRWeb

  • PRWeb is very particular about certain types of releases. For example, when a company makes an acquisition, PRWeb requires authorization from both companies before they'll issue the release. This can cause a slow down in the timing of getting the news out - and it creates a hassle when they both have to fill out paperwork. This could be streamlined.
  • It doesn't automatically save your work. For example, if you are staging a press release, you have to remember to save it - or it disappears. This has happened to me multiple times.
  • You have to pay an additional fee to get the news out the same day. Otherwise, you can choose for it to go out the next day. It requires you to plan and think ahead - and many companies don't do this.
Michelle Messenger Garrett | TrustRadius Reviewer

Critical Mention

  • Saving new broadcast clips as reports. Sometimes it's confusing because I don't see everything I saved under the same report.
  • 60 day limit on how far we can go back on our searches. Sometimes I need to pull a clip from 90 or more days ago and I am unable to go that far back.
  • Media alerts about commercials. While the search is set up to capture certain words, sometimes it is a bit much to go through all the commercial content.
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Cision PRWeb

Cision PRWeb 1.0
Based on 1 answer
We are unlikely to renew PRWeb because I feel that the costs outweigh the benefits of the service. For a company like ours (small business with about 60 employees) we don't have enough press that warrants monthly coverage. We may look at using PRWeb on an as needed basis, 3-4 times a year for single submissions, but that would be the extent of it. I could see PRWeb being much more beneficial for large companies that are constantly needing to issue press.
Nicholas Zgorski | TrustRadius Reviewer

Critical Mention

Critical Mention 10.0
Based on 7 answers
I gave this a 5 only because I do not make the decisions to renew. When I used this at my previous company, I also recommended to the decision maker to renew this tool as it was a crucial piece to the overall client objective
Anonymous | TrustRadius Reviewer

Usability

Cision PRWeb

Cision PRWeb 10.0
Based on 1 answer
It is a very simple program to use. They walk you step by step on what is necessary to complete a PR.
Nicholas Zgorski | TrustRadius Reviewer

Critical Mention

Critical Mention 9.0
Based on 2 answers
It's great for quickly looking up a specific clip, but this platform makes it difficult to select and accurately report on a high volume of clips
Lyla Shaibi | TrustRadius Reviewer

Support Rating

Cision PRWeb

Cision PRWeb 3.0
Based on 4 answers
I have not really used the support features for PRWeb. It is pretty easy to use and really doesn't need much help unless you are sending something out on behalf of a publicly-traded company. For that, you need approval and verification from the company you are sending the item out on behalf of.
Anonymous | TrustRadius Reviewer

Critical Mention

Critical Mention 5.0
Based on 3 answers
Look, Critical Mention follows up on an or phone call immediately or in the AM the following business day. I have called them after hours and get a live person to work through any issues that may have come up. Support seems to be job one with Critical Mention.
Jerry Kambic | TrustRadius Reviewer

Implementation Rating

Cision PRWeb

Cision PRWeb 10.0
Based on 2 answers
Implementation of PRWeb required very little of Strouse. It was a quick process and we were almost immediately ready to use the platform.
Nicholas Zgorski | TrustRadius Reviewer

Critical Mention

Critical Mention 10.0
Based on 1 answer
Critical Mention implementation was easy and fast. Their support and training were awesome.
Jerry Kambic | TrustRadius Reviewer

Alternatives Considered

Cision PRWeb

I think you have to do what's best for your business needs. I know there are free news distributors but I'm not sure how good they are. There are also ones that are most expensive than PRWeb. If you primarily do business in the US then give PRWeb a try but if you have a lot of business globally I would suggest looking for one that can help target specific countries or regions
Mara Gordon | TrustRadius Reviewer

Critical Mention

We used to use a program called TVEyes to track for coverage. Critical Mention can track more sites, is more user-friendly, and has specific audience numbers for most of the broadcast outlets it tracks. It also is easier to search on Critical Mention over TVEyes for most items.
Anonymous | TrustRadius Reviewer

Return on Investment

Cision PRWeb

  • Hard to determine ROI with this product, as people aren't directly saying they found us on the site.
  • PRWeb is the best way to distribute our news and build brand awareness.
  • Allows our team to work efficiently.
Rachael Ossovicki | TrustRadius Reviewer

Critical Mention

  • Every week the department I am a part does dozens of searches on Critical Mention. We use it as our primary search engine for all things broadcast.
  • One negative aspect is that we do not know where Critical Mention gets their audience viewing numbers from so we just have to take it as their word.
  • Another negative aspect is that we are limited on the amount of time that one clip can be so we have to share several clips of the same show with our clients.
Keith Wald | TrustRadius Reviewer

Pricing Details

Cision PRWeb

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Critical Mention

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Optional

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