Demandbase One vs. TrustRadius for Vendors

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Demandbase One
Score 8.3 out of 10
N/A
Demandbase One is a a go-to-market platform that unites sales and marketing teams around rich, reliable Account Intelligence, activated wherever customers are interact with: in advertising, account-based experience (ABX), sales, and across systems. This helps users spot opportunities earlier, engage more intelligently, and close deals faster.N/A
TrustRadius for Vendors
Score 9.1 out of 10
N/A
Virtually 100% of B2B tech professionals want to self-serve and control their buying journey. Influence, engage, and win them on TrustRadius. The only decisioning platform built for modern buyers.
$30,000
per year
Pricing
Demandbase OneTrustRadius for Vendors
Editions & Modules
No answers on this topic
Customer Voice
Starting at $30,000 (multi-year discount available)
per year per product
Offerings
Pricing Offerings
Demandbase OneTrustRadius for Vendors
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsMulti-year discount available
More Pricing Information
Community Pulse
Demandbase OneTrustRadius for Vendors
Top Pros
Top Cons
Features
Demandbase OneTrustRadius for Vendors
Engagement
Comparison of Engagement features of Product A and Product B
Demandbase One
8.7
5 Ratings
7% above category average
TrustRadius for Vendors
-
Ratings
Automated routing and prioritization8.53 Ratings00 Ratings
Customer interaction histories8.65 Ratings00 Ratings
Syndicated content8.62 Ratings00 Ratings
Personalization9.05 Ratings00 Ratings
Engagement data tracking8.65 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Demandbase One
8.5
5 Ratings
9% above category average
TrustRadius for Vendors
-
Ratings
Ad campaign creation8.45 Ratings00 Ratings
Display advertising9.15 Ratings00 Ratings
Contextual advertising8.24 Ratings00 Ratings
Social advertising8.24 Ratings00 Ratings
Ad reporting and analytics8.45 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Demandbase One
9.0
5 Ratings
14% above category average
TrustRadius for Vendors
-
Ratings
Standard visitor segmentation8.85 Ratings00 Ratings
Behavioral visitor segmentation9.05 Ratings00 Ratings
ABM sales intelligence9.15 Ratings00 Ratings
Intent Data
Comparison of Intent Data features of Product A and Product B
Demandbase One
8.8
5 Ratings
13% above category average
TrustRadius for Vendors
-
Ratings
3rd party intent signals9.05 Ratings00 Ratings
Downstream intent signals8.24 Ratings00 Ratings
Account identification9.15 Ratings00 Ratings
ABM Integrations
Comparison of ABM Integrations features of Product A and Product B
Demandbase One
9.1
5 Ratings
8% above category average
TrustRadius for Vendors
-
Ratings
Automated workflow & orchestration9.15 Ratings00 Ratings
Best Alternatives
Demandbase OneTrustRadius for Vendors
Small Businesses
Leadfeeder
Leadfeeder
Score 7.3 out of 10
SourceForge
SourceForge
Score 8.1 out of 10
Medium-sized Companies
Folloze
Folloze
Score 9.4 out of 10
SourceForge
SourceForge
Score 8.1 out of 10
Enterprises
Folloze
Folloze
Score 9.4 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Demandbase OneTrustRadius for Vendors
Likelihood to Recommend
9.1
(50 ratings)
9.4
(259 ratings)
Likelihood to Renew
10.0
(12 ratings)
8.5
(11 ratings)
Usability
9.0
(2 ratings)
8.9
(16 ratings)
Support Rating
10.0
(10 ratings)
9.6
(78 ratings)
Online Training
9.0
(1 ratings)
-
(0 ratings)
Implementation Rating
10.0
(4 ratings)
9.0
(4 ratings)
Ease of integration
-
(0 ratings)
9.0
(3 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(6 ratings)
Vendor pre-sale
-
(0 ratings)
9.1
(6 ratings)
User Testimonials
Demandbase OneTrustRadius for Vendors
Likelihood to Recommend
Demandbase
Demandbase is a must have at our company. From an advertising standpoint it has allowed us to scale our ABM strategies and exceed benchmarks in our display ads. Our sales users are spending less time researching accounts and more time selling as Demandbase makes it easy for them to get alerted when accounts are showing intent and engagement with our business. I'm looking forward to the release of the multiple account journey product update, which will allow us to see how accounts are engaging with our other product areas and where we are missing the mark with engaging with those accounts who may be showing buyer signals with a particular GTM
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TrustRadius
If you are looking for the best customer support, and want to collect quality reviews from your clients TrustRadius for Vendors is the best option. If you want your products to be reviewed by real users, if you want the reviews to be relevant and authentic, TrustRadius is providing it. If you are really interested in what your clients think and how they use your product, what challenges they are facing this is the right platform to work with.
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Pros
Demandbase
  • The Demandbase UI is user-friendly, easy to navigate and super intuitive.
  • Ad Targeting and budgeting is very concise, the platform tells you how much reach and spend you can expect for each campaign.
  • Person-based ad targeting, they are one of the only platforms that offers this which is a game changer.
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TrustRadius
  • Actively working with us to generate reviews
  • Actively working with us to showcase the reviews we get
  • Actively presenting us to the market by featuring us on special pages such as Vector Databases — and on the TrustRadius home page
  • Professional team providing us with services — but also colleagues and friends
  • We needed better ways to sort our reviews for score and recency, and TrustRadius for Vendors helped us get there
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Cons
Demandbase
  • Under the "highlighted" section there are only 6 accounts to see. It would be nice to have more than 6.
  • The engagement is rated in "minutes" while that's not really what is being scored. It's a little confusing as to how their engagement is scored.
  • It would be nice to be able to mute or hide of some contacts that we have already spoken to so that it opens space for other prospects.
  • Overall happy with the product
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TrustRadius
  • Due to TrustRadius reviews being a bit lengthy, I think it can hinder response volume.
  • While not a major issue, it would be nice to have a TrustRadius Slack/chat integration where I could quickly reach my reps. That being said, my reps already have a great response time!
  • It would be nice if I could run a report on how my company's competitors are performing on TrustRadius for Vendors.
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Likelihood to Renew
Demandbase
We expect to see good success in creating personalized experiences using Demandbase. This has allowed us to create industry specific visitor site experience as well as account specific site experience. This is expected to lead to higher conversion on the site. Therefore, we are very much likely to continue to use it.
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TrustRadius
We definitely see the value in peer review platforms like TrustRadius. Being able to hear from our customers and partners and share that information across the organization is very important to WatchGuard. I really see working with TrustRadius as a partnership that has been beneficial for both organizations and is continuing to prove very successful
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Usability
Demandbase
Demandbase does have a learning curve, but once you get into it, the platform becomes very easy to use overall. I had a couple of sessions with our reps to have training sessions. After I was established, the only time I need help is with updates to the platform.
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TrustRadius
It was easy to integrate, pull data and reports from, and really easy to customize the design to fit the branding of our site. I found it easy to show other team members how to use. Our whole team was able to get around the system to fit their different needs
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Support Rating
Demandbase
I don't deal a whole lot with the customer support, focused more on the use of it but from my experience, it's been fine. They've replied to my issues in a timely manner, never more than a day. The advertising team might be another story but I can't speak directly to that.
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TrustRadius
The team is great to work with. They're responsive, personable, and overall easy to work with. I also like how they don't try to upsell you and talk about renewals all the time - this happens often when we talk to our G2 client success and sales teams.
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Online Training
Demandbase
We were able to implement quickly.
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TrustRadius
No answers on this topic
Implementation Rating
Demandbase
The consultant did a fantastic job in integrating Demandbase with Adobe Insight so we could leverage it to full potential. We also customized the industry groups specific to our company.
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TrustRadius
My only key insight is to make sure that you remember the TrustRadius team is your partner, not your enemy! They are there to help ensure the success within your organization and will do everything they can to help you meet your goals.
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Alternatives Considered
Demandbase
Demandbase had a higher account match rate for our known and unknown accounts. We also leverage in-platform advertising a lot for our targeted account approach and Demandbase has an exceptional platform for this use case. The most impactful difference was the relationship we have with our account team and how they continually ensure our success.
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TrustRadius
The offerings at TrustRadius for Vendors are right on par with the other similar services we use. What sets TrustRadius for Vendors apart is their customer service and ability to address out personal needs and provide strategic recommendations on how we can make the most out of our paid partnership with them. Other similar providers don't seem to deliver best-in-class customer service.
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Return on Investment
Demandbase
  • Demandbase has helped me close business by focusing my lead generation efforts on companies that I know are interested in my services or use products that I consult on
  • At Salesforce.com, I used Demandbase to alert sales about companies that are "actively" looking at our products, which led to faster close times and increased revenues
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TrustRadius
  • We can't necessarily track ROI on this, but TrustRadius for Vendors has definitely influenced many buyers at some point in their purchasing journey.
  • Webhooks would help us track some of the above & when we get them set up, I'm sure we'll see many new leads coming in.
  • We just signed on for Buyer Intent, so we will be able to speak on this later on.
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ScreenShots