HubSpot CRM vs. Lead Liaison

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
HubSpot CRM
Score 8.4 out of 10
N/A
HubSpot’s CRM enables growth-minded businesses to optimize their relationships with leads and customers. Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Additionally, the software allows users to connect with over 875 integration apps, APIs, and solutions partners to create a customizable user experience that suits the way teams work.…
$0
Per Month [Unlimited Users]
Lead Liaison
Score 9.1 out of 10
Mid-Size Companies (51-1,000 employees)
Lead Liaison is a cloud-based sales and marketing automation solution. This solution provides equal focus to sales support with solutions such as a hot-lead dashboard, Buy Signals and a live ticker alert of businesses on the customer's website.
$250
per month
Pricing
HubSpot CRMLead Liaison
Editions & Modules
Free Forever
$0
Per Month [Unlimited Users]
CRM Bundle
$50
per month
Inbound Marketing
$250
per month
Sales Enablement
$450
per month 5 users
Omnibound Marketing
$780
per month
Lifecycle Marketing
$1,500
per month
Event Lead Management
starting at $2000
Offerings
Pricing Offerings
HubSpot CRMLead Liaison
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup fee$499 Depends on package
Additional Details
More Pricing Information
Community Pulse
HubSpot CRMLead Liaison
Features
HubSpot CRMLead Liaison
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
HubSpot CRM
7.9
1612 Ratings
2% above category average
Lead Liaison
-
Ratings
Customer data management / contact management8.81552 Ratings00 Ratings
Workflow management8.11521 Ratings00 Ratings
Territory management4.9184 Ratings00 Ratings
Opportunity management8.31456 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)8.51568 Ratings00 Ratings
Contract management8.0185 Ratings00 Ratings
Quote & order management8.01067 Ratings00 Ratings
Interaction tracking8.61514 Ratings00 Ratings
Channel / partner relationship management8.2186 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
HubSpot CRM
7.7
1077 Ratings
1% above category average
Lead Liaison
-
Ratings
Case management8.11003 Ratings00 Ratings
Call center management7.1866 Ratings00 Ratings
Help desk management7.8923 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
HubSpot CRM
8.6
1422 Ratings
11% above category average
Lead Liaison
-
Ratings
Lead management8.71343 Ratings00 Ratings
Email marketing8.51353 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
HubSpot CRM
8.1
1473 Ratings
6% above category average
Lead Liaison
-
Ratings
Task management8.41410 Ratings00 Ratings
Billing and invoicing management7.7738 Ratings00 Ratings
Reporting8.21304 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
HubSpot CRM
8.0
1441 Ratings
5% above category average
Lead Liaison
-
Ratings
Forecasting7.91134 Ratings00 Ratings
Pipeline visualization8.31369 Ratings00 Ratings
Customizable reports7.71329 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
HubSpot CRM
7.5
1375 Ratings
2% below category average
Lead Liaison
-
Ratings
Custom fields8.01347 Ratings00 Ratings
Custom objects7.71173 Ratings00 Ratings
Scripting environment6.3132 Ratings00 Ratings
API for custom integration7.9958 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
HubSpot CRM
8.8
1332 Ratings
5% above category average
Lead Liaison
-
Ratings
Single sign-on capability8.91193 Ratings00 Ratings
Role-based user permissions8.71269 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
HubSpot CRM
7.2
913 Ratings
3% below category average
Lead Liaison
-
Ratings
Social data7.0895 Ratings00 Ratings
Social engagement7.5884 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
HubSpot CRM
7.9
1023 Ratings
7% above category average
Lead Liaison
-
Ratings
Marketing automation8.01016 Ratings00 Ratings
Compensation management7.8667 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
HubSpot CRM
8.0
1209 Ratings
6% above category average
Lead Liaison
-
Ratings
Mobile access8.01209 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
HubSpot CRM
-
Ratings
Lead Liaison
8.8
8 Ratings
14% above category average
WYSIWYG email editor00 Ratings9.08 Ratings
Dynamic content00 Ratings8.57 Ratings
Ability to test dynamic content00 Ratings8.27 Ratings
Landing pages00 Ratings8.77 Ratings
A/B testing00 Ratings8.75 Ratings
Mobile optimization00 Ratings9.06 Ratings
Email deliverability reporting00 Ratings9.37 Ratings
List management00 Ratings8.88 Ratings
Triggered drip sequences00 Ratings9.05 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
HubSpot CRM
-
Ratings
Lead Liaison
9.0
8 Ratings
14% above category average
Lead nurturing automation00 Ratings9.58 Ratings
Lead scoring and grading00 Ratings9.08 Ratings
Data quality management00 Ratings8.87 Ratings
Automated sales alerts and tasks00 Ratings8.87 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
HubSpot CRM
-
Ratings
Lead Liaison
8.9
6 Ratings
18% above category average
Calendaring00 Ratings8.86 Ratings
Event/webinar marketing00 Ratings9.06 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
HubSpot CRM
-
Ratings
Lead Liaison
8.8
6 Ratings
16% above category average
Social sharing and campaigns00 Ratings9.06 Ratings
Social profile integration00 Ratings8.56 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
HubSpot CRM
-
Ratings
Lead Liaison
9.2
7 Ratings
23% above category average
Dashboards00 Ratings9.07 Ratings
Standard reports00 Ratings9.37 Ratings
Custom reports00 Ratings9.37 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
HubSpot CRM
-
Ratings
Lead Liaison
8.5
8 Ratings
13% above category average
API00 Ratings8.88 Ratings
Role-based workflow & approvals00 Ratings8.56 Ratings
Customizability00 Ratings8.07 Ratings
Integration with Salesforce.com00 Ratings8.06 Ratings
Integration with Microsoft Dynamics CRM00 Ratings9.04 Ratings
Integration with SugarCRM00 Ratings9.03 Ratings
Best Alternatives
HubSpot CRMLead Liaison
Small Businesses
Salesmate
Salesmate
Score 9.9 out of 10
Vbout
Vbout
Score 10.0 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.2 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.1 out of 10
Enterprises
Creatio
Creatio
Score 9.2 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
HubSpot CRMLead Liaison
Likelihood to Recommend
8.2
(1639 ratings)
9.1
(8 ratings)
Likelihood to Renew
9.6
(30 ratings)
9.1
(1 ratings)
Usability
7.9
(1487 ratings)
8.2
(1 ratings)
Availability
8.2
(1 ratings)
-
(0 ratings)
Performance
6.4
(1 ratings)
-
(0 ratings)
Support Rating
6.4
(24 ratings)
9.1
(1 ratings)
Implementation Rating
7.7
(9 ratings)
9.1
(1 ratings)
Configurability
4.5
(1 ratings)
-
(0 ratings)
Contract Terms and Pricing Model
5.5
(1 ratings)
-
(0 ratings)
Ease of integration
7.3
(1 ratings)
-
(0 ratings)
Product Scalability
7.3
(1 ratings)
-
(0 ratings)
Vendor post-sale
6.4
(1 ratings)
-
(0 ratings)
Vendor pre-sale
7.3
(1 ratings)
-
(0 ratings)
User Testimonials
HubSpot CRMLead Liaison
Likelihood to Recommend
HubSpot
Well Suited - If you have a small sales team and want to focus on your priority leads - Need a tool to frequently email your top of the funnel to ensure brand recall happens the fastest possible way Not Suited - If you are expecting excellent UI/UX with a gamified approach CRM - Looking for a quick easy to use CRM (HubSpot required technical knowledge to setup).
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Lead Liaison
I think Lead Liaison could work well for new companies without an existing tech stack as you can also use it as your CRM. For a more mature company, especially one with multiple existing platform, I do not think it is worth switching, as all of the features will likely seem inferior to alternative specialist tools, many of which are cheaper, better supported and better integrated
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Pros
HubSpot
  • Personalized email campaigns: It helps to create highly effective personalized emails with its wonderful content tokens.
  • Scheduling of meetings: It eliminates the bottlenecks in the process of meeting schedule with its amazing integrating capabilities with other calendar tools like Google calendar. It also ensures the automatic reminders of meetings to the participants of meeting.
  • Automation for follow-up : With its feature called "sequences", follow-up emails made easy.
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Lead Liaison
  • The form customization is perfect. Very easy to use.
  • The insight we get from the form's (GPS) data is nice as we do not have to mandate fields anymore.
  • The ability to pass thru a lot of data on the back end works for our process. The internal receiver (customer service or sales reps) of the form data knows exactly what campaign the lead came from, what clinical specialty is tied to the prospect and what product is of interest. All seamlessly.
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Cons
HubSpot
  • A lot of my companies have one URL for a ton of branches and each branch has their own name and location so I have to manually enter all the information because they all have the same URL so I can't easily use an Excel file to import those contacts so a faster solution to this would be appreciated
  • Making Corporate and branch associations is very tedious, it would be nice if the companies that all share the same url would automatically associate with the corporate company so I didn't have to manually do it
  • I would like to not see all the extra feature tabs in my layout because I am not using them so it would be nice to be able to turn them off (even the ones that are in my plan that I don't use, it would be nice to turn them off)
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Lead Liaison
  • ROI reporting is lacking to some degree.
  • We get too many feature updates but it doesn't appear to contain anything useful.
  • Not integration friendly.
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Likelihood to Renew
HubSpot
To be honest there are some barriers due to which we are unable to use Hubspot at it's full potentials. The region that we work in has some restrictions that don't allow us to make calls or text which leaves us to just Email to the client.
Read full review
Lead Liaison
Why move from a product that is help grown the speed on Marketing ROI? We see that the dashboards, flexibility and tracking are meeting and exceeding the business needs we had outlined. The support they provide is consistent, available and responsive. They will work with you until your issue is resolved.
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Usability
HubSpot
It's incredibly easy to use, pretty intuitive even to those who are not as technically savvy. For all the basics, most people can figure it out. I think the piece that can get tricky is how things are defined and how to correctly label opportunities at certain stages of the pipeline without getting confused or accidentally duplicating work that's already been done.
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Lead Liaison
One item you did not ask, but should be in around customer support. They do a great job of working with you, training and ongoing questions. Lead Liaison is always available and easy to get answers. The dashboards are great to gain business trends. The social media management is easy and a great way to ensure content is being tracked. The ability to gain tracking code for additional tactics. Our team enjoys the easy access and useability. We work with our clients to make sure they have a tool that we can use to scale for their needs. Lead Liaison makes it easy for us to help clients understand that Marketing ROI is closer to their finger tips than ever before.
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Support Rating
HubSpot
Because when I needed help HubSpot responded immediately and provided me with the information I needed which enabled me to realize that HubSpot was even more customizable and easier to use than I thought! And I already thought HubSpot was very user friendly and easy to use, and then Support showed me how to manipulate the settings, columns and the appearance of the tool.
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Lead Liaison
Lead Liaison has tremendous support. I''ve never gone more than a hour or so without a response. They are quick to understand my request, review the options for solution and deliver the best option with the best outcome. Also, the good part is that I don't need support all the time because the product is so easy.
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Implementation Rating
HubSpot
If you've had any prior experience with cloud based marketing automation or group communication tools, you can do the implementation without paid outside support. Though getting to a SLA (service level agreement) would be best achieved with the help of a third party who can facilitate
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Lead Liaison
Any issue with the adoption of the product were on our end. I wish we had the band width to run faster so we can know more faster. Our team enjoys the dashboards and ease of using the product. I know our clients are appreciating the results of the information as well.
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Alternatives Considered
HubSpot
This answer may be a little more concise, as it's simpler! Although functionality is fairly similar, Management brought the Sales team into the boardroom and took us through a high-level guided tour of both Pipedrive & HubSpot CRM. It essentially boiled down to which interface do you prefer/which can you see yourselves using quicker/easier/faster? End result: HubSpot CRM based on unanimous decision!
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Lead Liaison
I have not used any other product than Lead Liasion. I just recently started using this product and was not aware of the other options. Either way I am looking forward to seeing how far I am able to succeed using Lead Liasion and will continue to use this platform in the future.
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Return on Investment
HubSpot
  • Tradeshow Lists and being able to create lists for our sales team to reach out.
  • Email Campaigns about new products and having CTA links for people to click which turn into purchase orders.
  • Creating Events and sending out invites for the events and those have turned into leads and business!
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Lead Liaison
  • Ability to attract more targeted prospects.
  • Deepen the relationship with existing clients AND increase the amount of revenue from clients as this is an added service in addition to our online marketing services.
  • One client paid for my costs!
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ScreenShots

HubSpot CRM Screenshots

Screenshot of Store, track, manage, and report on the deals (sometimes referred to as “opportunities”) your sales team is working.Screenshot of Our contact record enables your team to record and retrieve information on anyone your business interacts with, helping everyone to stay on the same page.Screenshot of The product library gives you visibility into the goods and services you sell, then associates them with individual deals. With products, you can easily track what you're selling to your customers and from what channels.

Lead Liaison Screenshots

Screenshot of Lead Liaison DashboardScreenshot of Lead Liaison Content CreationScreenshot of Lead Liaison Video Marketing