Microsoft Entra ID vs. SAP Customer Data Solutions

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Microsoft Entra ID
Score 8.9 out of 10
N/A
Microsoft Entra ID (formerly Microsoft Azure Active Directory or Azure AD) is a cloud-based identity and access management (IAM) solution supporting restricted access to applications with Azure Multi-Factor Authentication (MFA) built-in, single sign-on (SSO), B2B collaboration controls, self-service password, and integration with Microsoft productivity and cloud storage (Office 365, OneDrive, etc) as well as 3rd party services.
$6
per user/per month
SAP Customer Data Solutions
Score 8.7 out of 10
N/A
The SAP Customer Data Cloud, based on Gigya (acquired by SAP in 2017) is a product suite that allows users to identify consumers, business customers, or partners across devices and channels to drive registrations and engagement; manage access, permission, and consent; and transform data into unified customer profiles.N/A
Pricing
Microsoft Entra IDSAP Customer Data Solutions
Editions & Modules
Premium P1
$6.00
per user/per month
Premium P2
$9.00
per user/per month
No answers on this topic
Offerings
Pricing Offerings
Microsoft Entra IDSAP Customer Data Solutions
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Microsoft Entra IDSAP Customer Data Solutions
Considered Both Products
Microsoft Entra ID

No answer on this topic

SAP Customer Data Solutions
Chose SAP Customer Data Solutions
We carefully looked at different solutions to manage customer data and ultimately chose SAP Customer Data Solutions. What sets it apart is its complete management of customer data, robust analytics, and effortless integration with marketing tools. SAP's user-friendly interface …
Top Pros
Top Cons
Features
Microsoft Entra IDSAP Customer Data Solutions
Identity Management
Comparison of Identity Management features of Product A and Product B
Microsoft Entra ID
8.7
93 Ratings
7% above category average
SAP Customer Data Solutions
-
Ratings
ID-Management Access Control8.891 Ratings00 Ratings
ID Management Single-Sign On (SSO)9.191 Ratings00 Ratings
Multi-Factor Authentication9.392 Ratings00 Ratings
Password Management8.388 Ratings00 Ratings
Account Provisioning and De-provisioning8.587 Ratings00 Ratings
ID Management Workflow Automation8.168 Ratings00 Ratings
ID Risk Management8.570 Ratings00 Ratings
Tag Management
Comparison of Tag Management features of Product A and Product B
Microsoft Entra ID
-
Ratings
SAP Customer Data Solutions
7.7
28 Ratings
7% below category average
Tag library00 Ratings7.727 Ratings
Tag variable mapping00 Ratings7.725 Ratings
Ease of writing custom tags00 Ratings7.826 Ratings
Rules-driven tag execution00 Ratings7.626 Ratings
Tag performance monitoring00 Ratings7.825 Ratings
Page load times00 Ratings7.826 Ratings
Mobile app tagging00 Ratings7.525 Ratings
Library of JavaScript extensions00 Ratings7.624 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Microsoft Entra ID
-
Ratings
SAP Customer Data Solutions
7.8
28 Ratings
5% below category average
Standard visitor segmentation00 Ratings7.828 Ratings
Behavioral visitor segmentation00 Ratings7.827 Ratings
Traffic allocation control00 Ratings7.527 Ratings
Website personalization00 Ratings7.926 Ratings
Customer Data Management
Comparison of Customer Data Management features of Product A and Product B
Microsoft Entra ID
-
Ratings
SAP Customer Data Solutions
7.8
29 Ratings
8% below category average
Account Scoring00 Ratings7.427 Ratings
Customer Data Governance00 Ratings7.928 Ratings
Data Connectors00 Ratings7.729 Ratings
Data Enhancement00 Ratings7.829 Ratings
Data Ingestion00 Ratings7.629 Ratings
Data Storage00 Ratings7.929 Ratings
Data Visibility00 Ratings7.729 Ratings
Event Data00 Ratings7.627 Ratings
Identity Resolution00 Ratings8.127 Ratings
Best Alternatives
Microsoft Entra IDSAP Customer Data Solutions
Small Businesses
1Password
1Password
Score 9.2 out of 10
Klaviyo
Klaviyo
Score 8.8 out of 10
Medium-sized Companies
OneLogin by One Identity
OneLogin by One Identity
Score 9.7 out of 10
Klaviyo
Klaviyo
Score 8.8 out of 10
Enterprises
OneLogin by One Identity
OneLogin by One Identity
Score 9.7 out of 10
Bloomreach Composable Personalization Cloud
Bloomreach Composable Personalization Cloud
Score 8.8 out of 10
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User Ratings
Microsoft Entra IDSAP Customer Data Solutions
Likelihood to Recommend
8.9
(120 ratings)
8.4
(59 ratings)
Likelihood to Renew
9.6
(15 ratings)
9.5
(10 ratings)
Usability
8.0
(8 ratings)
9.1
(7 ratings)
Availability
9.0
(1 ratings)
8.9
(57 ratings)
Performance
9.0
(1 ratings)
7.3
(7 ratings)
Support Rating
7.5
(21 ratings)
9.1
(8 ratings)
In-Person Training
-
(0 ratings)
9.1
(2 ratings)
Online Training
5.0
(1 ratings)
9.1
(7 ratings)
Implementation Rating
8.6
(3 ratings)
7.3
(7 ratings)
Configurability
8.0
(1 ratings)
9.1
(1 ratings)
Contract Terms and Pricing Model
7.4
(2 ratings)
-
(0 ratings)
Ease of integration
-
(0 ratings)
9.1
(1 ratings)
Product Scalability
9.0
(1 ratings)
9.1
(1 ratings)
Professional Services
9.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
-
(0 ratings)
4.5
(1 ratings)
Vendor pre-sale
-
(0 ratings)
4.5
(1 ratings)
User Testimonials
Microsoft Entra IDSAP Customer Data Solutions
Likelihood to Recommend
Microsoft
Entra ID is particularly suited in highly regulated environments where conditional access can be applied via device filters, app filters, locations, and groups. It is less suited in organizations seeking to secure a perimeter based on Zero-trust principles as the first line of Attack and that have not yet invested in a comprehensive endpoint security solution.
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SAP
It's best suited for business business to turn digital interaction in to richer and high value and experience that reach across computing platform also it offers a holistic and integrated approach to managing customer data and enhancing and personalized experience.it also draw actionable insights.because it offers wide range of products . perfect customer insight data solutions
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Pros
Microsoft
  • The conditional access piece works really well for us. We in the past have had situations where, and you've seen it also in the news like SIM swaps that are happening, the attacks that are happening. We don't have to just solely rely on an application, a cloud application, having MFA, et cetera. We now have it applied to a larger number of applications and it effectively has stopped attacks the coming across.
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SAP
  • SAP's Customer Data Solutions provide a comprehensive customer view by collecting detailed data, including age, web activity, and buying history.
  • The software's strong analytics features give valuable information about how customers use content and products, so we can enhance our strategies.
  • SAP Customer Data Solutions offers insights to create specific marketing campaigns that sort audiences by preferences, browsing, and purchase behavior.
Read full review
Cons
Microsoft
  • One of which is there is a very fast rate of UI changes which impacts users who need to use it on a daily basis and for users not to experience with Microsoft, it leads to many manuals being outdated too soon.
Read full review
SAP
  • I find the interface a bit complex and challenging to navigate. I remember having difficultly grasping it completely especially when I was new to the system. Simplifying the user experience would make it more accessible for everyone, making tasks quicker and more intuitive.
  • integrating it seamlessly with other software and platforms could enhance its functionality. I would really really love an integration between BenchMark email marketing tool.
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Likelihood to Renew
Microsoft
MSFT Entra ID has been essential for managing our geographically dispersed team. We're confident that it will scale with us as grow, and we'll be able to take advantage of additional security and ID management features as they become necessary. Being able to centrally manage our user access from anywhere with a small support team is such a relief.
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SAP
On the whole I am really impressed with SAP Customer Data Solutions and would highly recommend that other professionals look at this software to enhance their B2C and B2B sales
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Usability
Microsoft
I think it can be hard to manage, but only because it is so big. Any time you have a lot you can do the management of it gets harder. They do a good job making it good to use and document the product very well.
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SAP
We mostly work with the API which is of very good quality and is well documented.However, some of our success is also due to having very talented developers on staff, and also understanding advanced gamification design. The tool supports a talented team! It won't actually do everything for you automatically.
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Reliability and Availability
Microsoft
There has been a handful of outages but they have been either minimal or rarely severe
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SAP
Customer Data Solutions availability has been pretty good, anytime there has been any issues like I mentioned before, support staff has been quickly avialable to help trouble shoot things. Customer data solutions has had very few outages during out time using it as well and when they happen it's a quick resolution.
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Performance
Microsoft
I could probably rate this a 10 but I'm always conservative on giving out perfect scored bt performance has not been a problem for us using Entra ID.
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SAP
There are some latency issues. The 24 hour caching problem mentioned earlier is a problem. Sometimes the Gigya system makes two calls instead of a single call if we go directly to the social platform. For this reason, it's sometimes more efficient to go direct rather than use Gigya.
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Support Rating
Microsoft
I have not needed to engage support for anything at this time. I have been able to find the answers either online or in a knowledgebase. I tried to skip the question but it would not let me, so I rated a 9 based on other interactions with Microsoft support I have had
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SAP
We have had multiple instances of help from Gigya to get our custom implementation working, including detailed technical assistance to a third party. We have found Gigya to be thorough and timely in their responses to all queries, which are consistently excellent.
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In-Person Training
Microsoft
No answers on this topic
SAP
because it was made directly in the company
Read full review
Online Training
Microsoft
Most training was internally produced
Read full review
SAP
They trained me in a train the trainer model. I then trained the internal team. Total training was about two hours, with an additional two hours for system setup.
Training was maybe a little thin, but the system was fairly easy to learn and this wasn't really a problem.
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Implementation Rating
Microsoft
Make sure you use a good partner. Our implementation was a bit longer and more problematic than we expected. Our partner got it done, but, in my opinion, some of their inexperience and staffing issues were evident.
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SAP
There was a bit of a learning curve in the beginning, and perhaps we were unclear on some of our requirements. Once they figured out what we wanted though, things went pretty smoothly. Just some minor hiccups in the beginning
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Alternatives Considered
Microsoft
The Microsoft Entra ID reaches to height in comparison to other applications of Google cloud console and Amazon Web Services due to its amazing feature of provisioning and Microsoft Graph APIs. Plus ease of implementation of single sign on feature to different apps as an identity provider is a cherry on the cake
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SAP
There is a dedicated team for SAP setup that helps in providing specialized or customized services to the user. The platform's accessibility lets us obtain reports and information in real time so we reach clients at the proper moment by optimizing delivery time appealed to us the most.
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Contract Terms and Pricing Model
Microsoft
The features are getting addresses per requirements and their value for Money. The proposed ROI and actual ROI build confidence.
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SAP
No answers on this topic
Scalability
Microsoft
Scalability is pretty trival for Entra ID. It's not difficult to manage a few or many accounts.
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SAP
because the platform actually allows you to scale at any time if designed following best practices
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Professional Services
Microsoft
Microsoft Professional Services' technical knowledge is appreciable as consultants design the solution as per customer requirements. Mapping of features per user specifications and assisting Customer IT engineers to implement so they can manage and administer the services.
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SAP
No answers on this topic
Return on Investment
Microsoft
  • Our business security system integrates Microsoft Entra ID daily, providing biometric authentication, seamless MFA, and full identity management.
  • The software has improved operational efficiency by simplifying access to financial systems, especially for remote teams.
  • Users are more satisfied because they find biometric authentication simple and convenient.
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SAP
  • Having a single, stremlined point of entry for the customers improves the overall customer experience
  • By the same reason, maintenance costs are reduced because interventions focus on a single object
  • It's versatile in its integration so there is no need to change the surrounding software ecosystem
Read full review
ScreenShots

SAP Customer Data Solutions Screenshots

Screenshot of Customer Login in SAP Enterprise Consent and Preference ManagementScreenshot of User Identities report dashboardScreenshot of Search by Custom Fields windowScreenshot of Customer Data DataflowScreenshot of Account InformationScreenshot of SAP Customer Data Platform