What users are saying about
3 Ratings
3 Ratings
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Score 8.7 out of 100
210 Ratings
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Score 8.4 out of 100

Feature Set Ratings

  • Qualifio ranks higher in 3 feature sets: Content Creation, Content Publishing, Content Reporting & Analytics

Content Creation

10.0

Qualifio

100%
7.5

Ion, by Rock Content

75%
Qualifio ranks higher in 1/2 features

Content collaboration

10.0
100%
1 Rating
5.0
50%
94 Ratings

Ideation

N/A
0 Ratings
10.0
100%
99 Ratings

Content Publishing

9.5

Qualifio

95%
8.7

Ion, by Rock Content

87%
Ion, by Rock Content ranks higher in 6/6 features

Forms / Gated content

9.0
90%
1 Rating
10.0
100%
107 Ratings

Embedded CTAs

10.0
100%
1 Rating
10.0
100%
108 Ratings

Content hub

N/A
0 Ratings
10.0
100%
104 Ratings

Content distribution

N/A
0 Ratings
8.0
80%
93 Ratings

Content promotion

N/A
0 Ratings
8.0
80%
86 Ratings

Content automation

N/A
0 Ratings
6.0
60%
90 Ratings

Content Reporting & Analytics

10.0

Qualifio

100%
8.5

Ion, by Rock Content

85%
Ion, by Rock Content ranks higher in 4/4 features

Content performance analytics

10.0
100%
1 Rating
10.0
100%
116 Ratings

Audience profiling and targeting

N/A
0 Ratings
6.0
60%
91 Ratings

Closed-loop tracking and reporting

N/A
0 Ratings
8.0
80%
95 Ratings

Campaign optimization dashboard

N/A
0 Ratings
10.0
100%
107 Ratings

Attribute Ratings

  • Ion, by Rock Content is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.0

Qualifio

90%
1 Rating
10.0

Ion, by Rock Content

100%
135 Ratings

Likelihood to Renew

Qualifio

N/A
0 Ratings
7.0

Ion, by Rock Content

70%
22 Ratings

Usability

Qualifio

N/A
0 Ratings
7.4

Ion, by Rock Content

74%
17 Ratings

Availability

Qualifio

N/A
0 Ratings
10.0

Ion, by Rock Content

100%
1 Rating

Performance

Qualifio

N/A
0 Ratings
9.0

Ion, by Rock Content

90%
1 Rating

Support Rating

Qualifio

N/A
0 Ratings
10.0

Ion, by Rock Content

100%
36 Ratings

Online Training

Qualifio

N/A
0 Ratings
8.0

Ion, by Rock Content

80%
1 Rating

Implementation Rating

Qualifio

N/A
0 Ratings
10.0

Ion, by Rock Content

100%
12 Ratings

Product Scalability

Qualifio

N/A
0 Ratings
10.0

Ion, by Rock Content

100%
2 Ratings

Likelihood to Recommend

Qualifio

It's a great tool to diversify and strengthen your acquisition strategy/enrich your database with extra information about users
Read full review

Rock Content

If you want to choose a quick start template and fill in the fields with your content, Ion will be fantastic for you. We've done this with whitepapers and quizzes and it's been great and extremely easy to use. If you have an exact idea of what you want, and a background in web development, you may get frustrated. Ion has some quirks that make it tricky to fully customize - everyone once in a while I really just want to go into the HTML and make some changes, but can't. If you are looking to reuse a piece of content for specific targeting (industry or account-specific), Ion is great. The dynamic substitutions are great and very helpful.
Read full review

Pros

Qualifio

  • User-friendly reporting dashboard
  • Intuitive campaign creation process
  • Great support from the customer success team
  • Multiple campaign (game) forms to choose from
Read full review

Rock Content

  • Quick Starts make it so easy to get started.
  • Real-time updates are awesome and save a ton of wasteful process.
  • The combination of user friendliness for simple things and the flexibility to do more complex things is great.
  • Chat support is excellent and deeper-dive support has been super helpful.
  • The ability to use these tools in the cloud or embedded has given us tactic flexibility.
Read full review

Cons

Qualifio

  • Some terms in campaign creation template are very tech and might be difficult to understand for new users
  • It's quite difficult to edit look&feel of a campaign, it could be more intuitive
Read full review

Rock Content

  • Ion University, while stacked with a wealth of information, is difficult to navigate from a troubleshooting perspective. The tutorial videos are all very helpful, but they are also very long. Sometimes I would want to search for how to address a particular issue I was struggling with and it would be a two-minute segment buried in a 45-minute video.
  • Again, getting back the self-guidance side of things. I think a lot of the tutorials are set up in a way that makes sense to Ion, but not as much to the end user.
  • I think the controls admins use when creating new users could be a bit more straightforward.
Read full review

Pricing Details

Qualifio

Starting Price

Editions & Modules

Qualifio editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    Required $750

    Additional Details

    Ion, by Rock Content

    Starting Price

    $0 per year

    Editions & Modules

    Ion, by Rock Content editions and modules pricing
    EditionModules
    Managed Services + SaaSCustom1

    Footnotes

    1. per year

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    Optional $5,500

    Additional Details

    ion’s Build Anything SaaS platform provides organizations with an entirely new and agile interactive content marketing capability. It enables non-technical marketers and designers to create, test and measure an unlimited number of all types of interactive content marketing experiences. It includes unlimited seats, experiences, tests, customization, phone and email support, analytics and more.

    Likelihood to Renew

    Qualifio

    No answers on this topic

    Rock Content

    We use it for every landing page and we plan on only doing more dynamic content creation. We dont see that option coming in-house any time ever in the future. ION has a very robust platform for us to work with that really allows us to do more for our customers in regards to having the one-to-one conversation.
    Read full review

    Usability

    Qualifio

    No answers on this topic

    Rock Content

    Usability is straightforward, with extensive documentation and tutorials provided to ensure landing pages are built to specifications and can be optimized for performance. Built-in platform funnels give insight into customer dropoff, success/failures, and conversions (at a glance). Setting up a landing page can be done quickly and easily, with numerous integrations (CRMs like SalesForce, for instance) supported
    Read full review

    Performance

    Qualifio

    No answers on this topic

    Rock Content

    Sometimes the editor can be a little slow.
    Read full review

    Support Rating

    Qualifio

    No answers on this topic

    Rock Content

    The ION support team is amazing. There has not been a single issue they they could not solve for me. If there is a feature or request that they do not have, they have even, on occasion, created custom scripts for our team. *Update 6/5/17 - ION has continued to delight on multiple occasions. I appreciate their attention to detail and ability to solve whatever issue I have. After 3+ years of use and support, ION still has my full endorsement.
    Read full review

    Online Training

    Qualifio

    No answers on this topic

    Rock Content

    They offer a great amount of online training, videos, articles, etc. There is usually an answer available if you run into an issue. I would recommend taking advantage of the online training they offer. I wish I would have done it sooner.
    Read full review

    Implementation Rating

    Qualifio

    No answers on this topic

    Rock Content

    There were a lot of things we learned about the tool once we really got in and got our hands dirty. Being hands-on was essential for our team to be able to utilize ION in the most effective manner.
    Read full review

    Alternatives Considered

    Qualifio

    No answers on this topic

    Rock Content

    I was not the decision maker to choose this over Uberflip, but the UI is much more appealing to me. It's incredibly easy to use, clean, and from a backend standpoint, it requires little to no tech savvy'ness. Our team has really enjoyed using it and has required no training what-so-ever.
    Read full review

    Scalability

    Qualifio

    No answers on this topic

    Rock Content

    Separate client portfolios enable scalability, however, some elements are still grouped for all accounts so it's difficult to scale for an ad agency with multiple clients. Would prefer totally separate sections of the platform for all clients with each element housed separately.
    Read full review

    Return on Investment

    Qualifio

    • Significant increase in loyalty acquisition
    • An important decrease in a global Cost per Acquisition
    • More diverse acquisition strategy
    Read full review

    Rock Content

    • Though we have not had the service long enough to see any measurable outcomes, we've been able to create interactive web content faster than ever before
    • The speed with which we can build interactive pages and re-use assets has been critical as projects we've done with Ion have made their way around and more and more internal clients have said "me too" for their own projects
    • It is very pricey at $28K for the base annual subscription (dropping to $24k after the first year), so depending on your budgetary situation, that may make no sense for your team--but we had contract money set aside for a company to build us a microsite for around the amount, so we just used it for Ion instead and will now be building the microsite ourselves using it
    Read full review

    Screenshots

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