Tracx is a social media analytics platform that is designed to help enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. According to the vendor, the solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually…
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Pricing
SE Ranking
Tracx
Editions & Modules
Essential
$65
per month
Pro
$119
per month
Business
$259
per month
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Offerings
Pricing Offerings
SE Ranking
Tracx
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
SE Ranking’s subscription plans are available at a 20% discount for annual pricing.
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More Pricing Information
Community Pulse
SE Ranking
Tracx
Features
SE Ranking
Tracx
SEO
Comparison of SEO features of Product A and Product B
SE Ranking
7.9
16 Ratings
2% above category average
Tracx
-
Ratings
Keyword analysis
7.99 Ratings
00 Ratings
Backlink management
7.316 Ratings
00 Ratings
SERP ranking tracking
7.915 Ratings
00 Ratings
Page grader
7.611 Ratings
00 Ratings
Competitive analysis
7.915 Ratings
00 Ratings
Site audit / diagnostics
7.916 Ratings
00 Ratings
Site recommendations
8.412 Ratings
00 Ratings
Task management
7.910 Ratings
00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
SE Ranking
8.1
14 Ratings
7% above category average
Tracx
-
Ratings
Local SEO
8.111 Ratings
00 Ratings
Mobile SEO
8.112 Ratings
00 Ratings
Global SEO
8.213 Ratings
00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.
Tracx is best for influencer marketing tracking, where you need to track specific mentions of a keyword from specific people. Not sure it's the 100% solution for other social media aspects, but I have not explored many of those aspects, so I cannot be the end-all-be-all person to say when it isn't well suited
Tracx is very user friendly. There is a bit of a learning curve but once that is established there are many opportunities to use Tracx to your brands benefit.
There customer service team is exceptional. If I ever have a question regarding the platform I am able to reach out to our account manager and receive a reply the same day.
Tracx is a little slow to pull in data. It could be a lot better although I understand it's pulling in a lot of metadata which other platforms don't pull.
Tracx is not "real time", some of the sources take a little more time to get pulled in although I understand this is probably an API issue on the social network side.
Tracx is a solid software for identifying customer sentiment that would otherwise go unheard and undocumented by our company. We're able to report to our CEO the good and the bad with actual data and do so on an attractive interface. It is also essential in helping us prepare queries well in advance.
The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.
SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc... It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.
I like the attention that we have from our team at Tracx. I like that unlike other tools we have tried Tracx allows us to publishing, listen, receive automated reports and track our competition in real time.
The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.