Skyword vs. UpContent

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Skyword
Score 9.5 out of 10
Enterprise companies (1,001+ employees)
The Skyword Platform is designed to make it easy to produce, optimize, and promote content at any scale. The platform serves as the technical infrastructure for the content marketing process, providing a space for ideation, editorial and review, publishing, amplification, and measurement. According to the vendor, the platform’s robust marketing calendar, integration with Google Analytics, pitching and RFP capabilities, and customizable workflows, allows marketers to create a sustainable…N/A
UpContent
Score 10.0 out of 10
N/A
UpContent is a content discovery tool that focuses on delivering quality results and helping users find precisely the content they need when they need it. The vendor says the that four filters included with their solution help users in the following areas: Recency - sorts content so the most recent is seen first Relevance - sorts content so what's most relevant to the topic is seen first Shareability - uses psychological…
$0
1 Topic
Pricing
SkywordUpContent
Editions & Modules
No answers on this topic
Free
$0
1 Topic
Starter
$7/Month
3 Topics
Engager
$19/Month
10 Topics
Leader
$45/Month
25 Topics
Offerings
Pricing Offerings
SkywordUpContent
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
SkywordUpContent
Top Pros
Top Cons
Features
SkywordUpContent
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Skyword
8.2
3 Ratings
1% above category average
UpContent
9.5
1 Ratings
16% above category average
Content hub8.53 Ratings10.01 Ratings
Content distribution8.53 Ratings9.01 Ratings
Content promotion7.52 Ratings9.01 Ratings
Content automation00 Ratings10.01 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
Skyword
8.5
3 Ratings
8% above category average
UpContent
-
Ratings
Closed-loop tracking and reporting8.03 Ratings00 Ratings
Content performance analytics9.03 Ratings00 Ratings
Best Alternatives
SkywordUpContent
Small Businesses
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
Medium-sized Companies
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SkywordUpContent
Likelihood to Recommend
8.7
(4 ratings)
10.0
(1 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
SkywordUpContent
Likelihood to Recommend
Skyword, Inc
It's a great platform for freelance writers to use because everything - the brief, deadline, notes, edits along the way etc, are all in one handy location; which is easy to access. It's great to get picked up by one client, following the recommendation of another too. It's almost like a networking site in this respect too, where companies get matched or paired with the right writers.
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Community Elf
UpContent is effective for helping you:
  • Gather information several different content sources
  • Leverage curated content with social media, email newsletters, and on your website to help you provide audiences with important information
  • Curate content topics by vertical for use in ABM -- you can give reps topic hubs to keep themselves up-to-date. Plus, it's a great way for them to find content to use as "conversation starters with their prospects.
I love that UpContent integrates with HubSpot, Rasa.io, SocialBee and other tools that we use on a daily basis.
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Pros
Skyword, Inc
  • Creating a lot of content quickly and efficiently
  • Identifying new and important topics and content areas to explore
  • Providing timely and helpful account service
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Community Elf
  • Organize content from multiple sources
  • Helps you leverage curated content more easily for use on social media
  • Allows you to quickly share articles with your audience that you think will resonate with them
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Cons
Skyword, Inc
  • No current cons or issues with their services and platform.
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Community Elf
  • I'd like an option to use UpContent to curate content into a blog post -- to make it easy to do "news round-up" type posts.
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Support Rating
Skyword, Inc
Very responsive to our requests. Always make themselves available. We also have a standing weekly status with their team, which keeps us on the same page.
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Community Elf
No answers on this topic
Alternatives Considered
Skyword, Inc
SkyWord distinguishes itself by its efficiency and the capabilities it has with web design and management. It also has a strong variety of content production capabilities like video, social media, etc. Our procurement team has found SkyWord to be fair when it comes to prices, and this showed when we evaluated them against competitors.
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Community Elf
Scoop.it allows you to create blog posts that pertain to a specific piece of curated content. This is not a feature in UpContent.
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Return on Investment
Skyword, Inc
  • High quality leads that increased our bottom line
  • Increased awareness and engagement with our social and digital activities
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Community Elf
  • We are able to gain efficiency in our social media efforts
  • Improve productivity when it comes to developing newsletters
  • Help us build our thought leadership with curated content
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ScreenShots

Skyword Screenshots

Screenshot of Review submitted articles in the queue. Articles can be pushed to the next manager for review, sent back to the content creator, or published directly to client's website.Screenshot of Each article must receive a passing score on the Scorecard before being submitted. The Scorecard can be customized for certain requirements including meeting SEO and other content standards.Screenshot of Search our network of vetted contributors and influencers by location, language, expertise, Klout score, and more.Screenshot of Robust content analytics are available within the Skyword Platform.Screenshot of Streamline your video review process with time-stamped comments.Screenshot of The Skyword Marketing Calendar is built to align your strategy with the rest of marketing, and provide other teams across your organization visibility into your content marketing game plan.

UpContent Screenshots

Screenshot of UpContent's search results page - 3 columns.