Marketing Intelligence40Marketing intelligence software determines what intelligence is needed, collects it by searching its environment and delivers it to marketing managers who need it. Marketing intelligence software can be deployed using an on-premises or software as a service (SaaS, or cloud-based) model. These systems take data from disparate data sources, such as web analytics, business intelligence, call center and sales data - which often comes in separate reports - and puts them into a single environment.ZoomInfo1https://dudodiprj2sv7.cloudfront.net/product-logos/5g/Dl/9T2PMTNJ53NI.PNGDiscoverOrg2https://dudodiprj2sv7.cloudfront.net/product-logos/uU/dn/PLJ0OUUZZG25.PNGInsideView3https://dudodiprj2sv7.cloudfront.net/product-logos/jj/V9/9FRANTQ6IHD0.PNGChartio4https://dudodiprj2sv7.cloudfront.net/product-logos/2H/HA/D0K8QLPQ97CN.PNGTapClicks5https://dudodiprj2sv7.cloudfront.net/product-logos/Gk/dr/KKU28FAG7X23.JPEGLead4116https://dudodiprj2sv7.cloudfront.net/product-logos/lq/gf/SUJ2BBXVWSCL.JPEGTrackMaven7https://dudodiprj2sv7.cloudfront.net/product-logos/M4/nt/VIWDN81TJGND.PNGS&P Capital IQ8https://dudodiprj2sv7.cloudfront.net/product-logos/FT/sZ/X4F8BSQ39T2K.JPEGDatorama9https://dudodiprj2sv7.cloudfront.net/product-logos/1y/sx/22QJK2T0T8XT.PNGAdClarity10https://dudodiprj2sv7.cloudfront.net/product-logos/x1/7c/RL66E8Q3ET64.JPEGBizible11https://dudodiprj2sv7.cloudfront.net/product-logos/RE/V1/JQBNUSURVI31.PNGD&B Hoovers (formerly Avention)12https://dudodiprj2sv7.cloudfront.net/product-logos/ND/Lg/L9NF1TSI6TPR.JPEGV12 Data13https://dudodiprj2sv7.cloudfront.net/vendor-logos/he/Eu/5X66TKNQBH2B-180x180.JPEGSimilarWeb PRO14https://dudodiprj2sv7.cloudfront.net/vendor-logos/2m/hE/GR5MU1BEWL0K-180x180.PNGJW Player15https://dudodiprj2sv7.cloudfront.net/product-logos/dl/MY/MTDWEDTJFB0C.PNGSalestools.io16https://dudodiprj2sv7.cloudfront.net/product-logos/1a/2y/93HRMJEZWTTN.PNGApp Data Room17https://dudodiprj2sv7.cloudfront.net/product-logos/zu/eq/CJW2VC3QTGXU.JPEGCaptora18https://dudodiprj2sv7.cloudfront.net/product-logos/QD/1p/VTF3OG9FF7SM.PNGMixRank19https://dudodiprj2sv7.cloudfront.net/product-logos/uu/vr/IUEFN55GJI96.octet-streamCrunchbase20https://dudodiprj2sv7.cloudfront.net/product-logos/hZ/u2/XTKSTAOD81J9.JPEGInfer21https://dudodiprj2sv7.cloudfront.net/vendor-logos/wZ/M3/VDDWTKLZR9N0-180x180.PNGDigimind Intelligence22https://dudodiprj2sv7.cloudfront.net/product-logos/WX/Q4/XKLJ5AR8GXR4.PNGcomScore Ad Metrix23https://dudodiprj2sv7.cloudfront.net/vendor-logos/xN/u1/78I0IHQRT6OK-180x180.JPEGPrizm24https://dudodiprj2sv7.cloudfront.net/vendor-logos/yi/Ra/RVMT21ZXCLJH-180x180.JPEGSpringbot25https://dudodiprj2sv7.cloudfront.net/product-logos/rx/7J/D3QX7EK4OBAP.PNG

Marketing Intelligence Software

Marketing Intelligence Software Overview

What is Marketing Intelligence Software?

Marketing Intelligence Software determines what intelligence is needed, collects it by searching its environment and delivers it to marketing managers who need it.

Marketing intelligence software can be deployed using an on-premises or software as a service (SaaS, or cloud-based) model. These systems take data from disparate data sources, such as web analytics, business intelligence, call center and sales data - which often comes in separate reports - and puts them into a single environment.

Marketing Intelligence Products

Listings (1-25 of 83)

ZoomInfo

Top Rated
256 Ratings

ZoomInfo provides detailed profiles for millions of business professionals and businesses.

DiscoverOrg

Top Rated
143 Ratings

DiscoverOrg is a sales and marketing intelligence tool used by the top technology vendors, staffing companies and consultants targeting IT, finance, marketing, engineering, technology and product development departments of Fortune-­ranked, mid­-market, and SMB companies in North America and...

InsideView

Top Rated
81 Ratings

InsideView provides CRM Intelligence solutions to Sales and Marketing professionals. They offer three solutions. InsideView for Sales offers sales professionals data, insights, and connections to help understand their customers and accounts better. InsideView for Marketing helps marketers build...

Chartio

38 Ratings

Chartio is a business intelligence tool that connects to the world’s most popular data sources in real-time by working with an organization’s database. Some key features include: Drag and Drop UI, Powerful Query Mode and Powerful Filters.

TapClicks

41 Ratings

TapClicks is a leading marketing technology company for agencies, media companies, brands, and enterprises. Its integrated Marketing Operations Platform includes workflow and order management, analytics, and automated reporting -- all within a single intuitive user interface available on demand in...

Lead411

Top Rated
26 Ratings

Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.

TrackMaven

20 Ratings

According to the vendor, marketers report on their results for two reasons: to prove their value, and to improve their results. Additionally, the vendor says TrackMaven is the only marketing analytics platform that gives marketers the ability to do both across all of their digital...

S&P Capital IQ

15 Ratings

Capital IQ is a market intelligence software solution offered by S&P Global Market Intelligence, which is the result of McGraw Hill Financial's acquisition of SNL Financial.

Datorama

9 Ratings

Datorama in New York offers their eponymous marketing intelligence platform, for aggregating and preparing marketing data for analysis.

AdClarity

9 Ratings

AdClarity is a SaaS solution for competitive marketing intelligence. With AdClarity, you can explore any site, brand, mediator, and even campaign, and get a complete perspective of its online activity.

Bizible

12 Ratings

Bizible is a marketing attribution and analytics platform from the company of the same name in Seattle, Washington.

D&B Hoovers (formerly Avention)

14 Ratings

Avention delivers sales intelligence data for millions of companies globally.

V12 Data

5 Ratings

The V12 Data Platform (formerly called the Launchpad Marketing Cloud) is comprised of a collection of online and offline marketing solutions that is designed to manage existing customer relationships and identify new prospective customers by granting users access to The V12 Group Data Cloud. It...

SimilarWeb PRO

15 Ratings

SimilarWeb PRO is a marketing intelligence platform from UK company SimilarWeb.

JW Player

10 Ratings

JW Player is an online video platform that includes the open source video player, as well as video hosting and streaming, advertising, and analytics features.

Salestools.io

2 Ratings

Salestools.io is a SaaS based prospecting platform that uses social networks and complex algorithms behind the scenes to gather data. The vendor says their solution provides a full overview of prospects by including email addresses, phone numbers and social profiles. According to the vendor, their...

App Data Room

6 Ratings

App Data Room is a leading enterprise mobile sales enablement platform that assists global sales and marketing teams to organize, store, share, present, and track content. According to the vendor, the platform is designed to be highly intuitive and integrates with core enterprise software systems...

Captora

3 Ratings

Captora in Mountain View, California, offers their eponymous lead acceleration and inbound marketing tool to optimize organic and paid search.

MixRank

2 Ratings

MixRank is a sales intelligence software solution offered by MixRank.

Crunchbase

8 Ratings

Crunchbase is an online a database of information about public and private companies, including news and investment data. Users can view company profiles and contribute data for free, or pay to use advanced search and monitoring features (Crunchbase Pro) and/or data enrichment capabilities...

Infer

9 Ratings

Infer is a predictive intelligence lead scoring platform with pre-built integrations to Salesforce, Eloqua, and Marketo.

Digimind Intelligence

3 Ratings

Digimind Intelligence is an enterprise competitive intelligence software that provides insights and analysis. Corporations use it to maintain a central place for all of their intelligence needs; create insightful intelligence newsletters to automatically disseminate internally; generate in-depth...

comScore Ad Metrix

7 Ratings

comScore offers marketing intelligence platform Ad Metrix to complement their digital marketing analytics offerings.

Prizm

1 Ratings

PRIZM is a segmentation system that yields consumer insights to help reveal your customer’s preferences. PRIZM combines demographic, consumer behavior, and geographic data to help marketers identify, understand and reach their customers and prospects.

Springbot

1 Ratings

Springbot is an eCommerce marketing platform designed for small & medium sized merchants. It is an add on that integrates with Shopify and Magento. Springbot aims to make marketing data simpler by helping eCommerce merchants manage content and multi-channel marketing (social, online, mobile,...

Marketing Intelligence Articles

The B2B Buyers’ Journey in Search of Trustworthy Advice

Business buyers today are no longer on a linear path down the funnel. They are on a journey to find trustworthy advice that will help guide their buying decisions. Learn more about the buyer's process.  
Read more...